Social Standards

Social Standards Helping hair salons save time, attract new clients & increase revenue through social media marketing

Spend a day with our incredible Social Media Account Manager Elise 💗💫👉🏻
17/12/2024

Spend a day with our incredible Social Media Account Manager Elise 💗💫👉🏻

BTS recently at Social Standards 💕🍝 Team Xmas lunch at 📸 Purchasing new gear for our in-salon content creation sessions...
17/12/2024

BTS recently at Social Standards 💕

🍝 Team Xmas lunch at
📸 Purchasing new gear for our in-salon content creation sessions
🎄Christmas Lights with hubby and kids
🥂 Networking and training days to connect and upskill
🎬 Fun content sessions for our regular social media management clients

We are always open to feedback from our clients, positive or constructive, as our aim is to support you and ensure your ...
08/12/2024

We are always open to feedback from our clients, positive or constructive, as our aim is to support you and ensure your continued happiness with our service.

Thank you for the love 🩷✨

Hairdresser, not sure what to post on your socials this month? Swipe right for our top December content ideas 👉🏻
03/12/2024

Hairdresser, not sure what to post on your socials this month? Swipe right for our top December content ideas 👉🏻

We have been busy behind the scenes onboarding new clients into our social media management roster!So, what does our onb...
02/12/2024

We have been busy behind the scenes onboarding new clients into our social media management roster!

So, what does our onboarding process look like?
🩷 Firstly we will have a 30minute chat to ensure we are a good fit for one another and that we can help your hair salon with the challenges you're facing
🩷If we align, we will send over an outline of the next steps and request information and assets from you (client questionnaire, sharing of images and videos you have etc.)
🩷 We then spend time understanding your salon business and crafting a unique social media marketing strategy (plan) that reflects you and is designed to support your business goals
🩷Once we agree on the direction we start working on your first content plan which is reviewed by you, and then your content is scheduled for posting

Our onboarding period can take anywhere from 2 -4 weeks before any actual posting begins.

So, if you've been thinking about leveling up your salon's socials, saving time, and staying consistent, then NOW is the perfect time to get things rolling 💪🏻

DM me 'SOCIALS' to book a time to have a free chat 🩷 Let's make 2025 your best year yet, together!

We love to hear it 😉💞 Do you want to level up your hair salon's social media pages, attract new clients and stay consist...
24/11/2024

We love to hear it 😉💞

Do you want to level up your hair salon's social media pages, attract new clients and stay consistent with your marketing, ALL while saving time!? ⏲️

We only TWO social media management spots are left for JAN 2025.

Book a free 30-minute chat via the link in our bio, or DM us 'JAN' to join the waitlist ✨

🚨 STOP! If you're doing these, you are killing your salon’s Instagram growth!💀If you’re struggling to get your social me...
20/11/2024

🚨 STOP! If you're doing these, you are killing your salon’s Instagram growth!💀

If you’re struggling to get your social media working for your hair salon, chances are you’re making one (or more) of these mistakes. Let’s fix it 👇🏻

💡 Mistake #1: Inconsistent Posting
If you’re posting randomly or just when you have time, your audience isn’t seeing you consistently. To stay top of mind, create a content calendar and post regularly—3-5 times a week is a good goal!

💡 Mistake #2: Only Posting Hair Photos
While showcasing your hair transformations is important, it’s not enough. Mix in behind-the-scenes shots, client testimonials, tips, and fun moments to build a stronger connection with your audience and show off your salon’s personality!

💡 Mistake #3: Not Engaging With Your Audience
Ignoring comments and messages? Not good! Engaging with your followers helps you build a community and trust. Take time each day to respond, react to comments, and interact with your followers!

🎯 Ready to level up your salon’s social media?
DM us 'SOCIALS' to learn how we can help you stay consistent, boost your engagement, and attract more clients! 💬✨

💞 Meet the Social Standards Team 💞We’re the warm, friendly faces behind Social Standards, here to help hair salons save ...
19/11/2024

💞 Meet the Social Standards Team 💞

We’re the warm, friendly faces behind Social Standards, here to help hair salons save time, stay consistent, and take their organic social media to the next level. Say hello to our dream team:

✨ Belinda – Founder & Director
Mum of two, salon industry expert, and social media guru! Belinda’s mission is to help salons shine online with authentic and impactful content. She’s the heart and soul of Social Standards, blending creativity and strategy to make marketing feel effortless.

✨ Elise – Social Media Account Manager
A puppy lover and gym enthusiast with a passion for creating scroll-stopping content! Elise is the mastermind behind our tailored social media plans, ensuring every salon we work with stays fresh, trendy, and true to their brand.

✨ Gabi – Social Media Marketing Assistant
Currently, in her final year of studying for a Bachelor of Communications, Gabi brings energy and innovation to the team. She’s our behind-the-scenes superstar, handling the details and keeping everything running smoothly.

At Social Standards, we’re passionate about giving salons the tools and strategies to grow their business without the overwhelm.

Want to know more about how we can help? Drop us a DM or say hi in the comments! 💬✨

Hairdressers, not sure what to post this month? SAVE these content ideas for when you're feeling stuck or SHARE with som...
05/11/2024

Hairdressers, not sure what to post this month? SAVE these content ideas for when you're feeling stuck or SHARE with someone who needs some inspiration 💞

Capturing TikTok content in the salon for our social media management client Sable Salon and Spa . We love taking all ou...
23/10/2024

Capturing TikTok content in the salon for our social media management client Sable Salon and Spa .

We love taking all our content, especially hair after photos and videos near the salon doorway, as it usually has the best natural light 🙌

Our in-salon content sessions are a fun way to get your team involve din content creation. We come to your salon to capture pre-planned strategic content that's designed to represent your unique salon brand online 💗

Always a fun day shooting content for our award-winning client Lux Hair Lounge 🙌💫
16/10/2024

Always a fun day shooting content for our award-winning client Lux Hair Lounge 🙌💫

Just two social media girlies back in the salon capturing content 😍Our in-salon content days are always fun - full of la...
09/10/2024

Just two social media girlies back in the salon capturing content 😍

Our in-salon content days are always fun - full of laughs and sore feet 😅🤣

If your salon team hates being filmed for social media content and it's a constant struggle, we have a way to deal with ...
02/10/2024

If your salon team hates being filmed for social media content and it's a constant struggle, we have a way to deal with it.....Book us for an in-salon content session 🤣 🙌

But seriously, here are some of our tips for getting your team on the social media bandwagon 👇

💗 Make it fun. Get the team involved in the process and make it a fun team-building exercise!

💗 Start small. Don't jump straight into talking to camera-style content. Instead, start by filming your team working on clients in the salon (without talking) to warm them up to the idea and get them used to being filmed.

💗 Make social media marketing a regular discussion point on your salon team meeting agenda. Social media is a part of your salon's marketing and your team should see it that way.

💗 Give your team direction. Instead of asking your team to 'create social media content' give them specific direction on what you want them to film, tips on how to do it, and share visual examples so they have a benchmark to work towards.

Did you find this helpful?

But in all seriousness, if you are interested in booking an in-salon content session we are taking bookings for November onwards. DM us 'CONTENT' to enquire 💫
Lux Hair Lounge

Elise. Lover of all things travel, and killer social media content creator 💫This girl is a true creative and we are so b...
25/09/2024

Elise. Lover of all things travel, and killer social media content creator 💫

This girl is a true creative and we are so blessed to have her as part of our team 💗

Getting the shot at a recent in-salon content shoot for our social media management client Sable Salon and Spa
18/09/2024

Getting the shot at a recent in-salon content shoot for our social media management client Sable Salon and Spa

We're already talking about Christmas booking reminders with all of our Social Media Management clients. If you're think...
04/09/2024

We're already talking about Christmas booking reminders with all of our Social Media Management clients.

If you're thinking about taking one thing off your to-do list this crazy season, then we are here to help you with all things social media!

Book a complimentary 30-minute chat via the link in our bio and find out more 💗

The end of the year is fast approaching and before we know it Christmas will be here 🤯 If you are interested in our serv...
27/08/2024

The end of the year is fast approaching and before we know it Christmas will be here 🤯

If you are interested in our services, we are now taking expressions of interest for November onwards for the below services.

💗 Social Media Management
💗 In-Salon Content Creation Sessions
💗 Private Strategy sessions

What will you be doing differently?

Address

Sydney, NSW

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+61423322075

Website

Alerts

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Contact The Business

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Videos

Just saying 🤔 If you aren’t willing to invest, then you are not going to have a business like the hair salons you’re constantly stalking on social media 💕 #socialmediamarketing #socialmediamanager #socialmediatips #hairsalon #hairdressersofinstagram #salonowner #salonowners #salonownerlife

Hairdressers, want more engagement on your social content? It’s as simple as this 🤫💕 . . . #socialmediamarketing #contentideas #socialmediatipsandtricks #socialmediasydney #hairsalonowner #salonowners #hairdresser #hairdresserofinstagram

Struggling to get your hair stylists to create social media content? Here are our tips #contentcreation #salonowner #hairdressersofinstagram #hairdressereducation #socialmediaagencysydney

HAIRDRESSERS….Don’t know what to post this week? HERE’S 3 CONTENT IDEAS YOU CAN SHARE THIS WEEK: 📌 SAVE these content ideas for later or SHARE with your hair BFF 💕 💕 HAIR MISTAKE // Share a common hair mistakes you see your clients make and why it is bad e.g. tying your hair up when it is wet. Tell them what to do instead. Add a HOOK like “STOP DAMAGING YOUR HAIR WITH THIS SIMPLE MISTAKE” or “STOP MAKING THIS HAIR MISTAKE” 💕 XMAS BOOKINGS // Xmas is only about 2 hair appointments away, so create a post to remind your clients to book ahead for the silly season 🎄 💕 SHARE YOUR DIFFERENCE // Ask each of your stylists what they think makes the experience at your salon different to other salons. Add all the clips together into an engaging reel that will build trust with potential clients and strengthen the bond with your current ones! Which content idea will you be trying this week? #socialmediamarketing #socialmediaagency #contentideasforsmallbusinesses #hairdressersofinstagram #hairdresser #salonowner #salonowners #salonownerlife

GET TO KNOW ELISE 💕 Chatting all things hidden talents, and go-to snacks 😋 #socialmediamanager #socialmediamarketing #sydneysocialmedia #hairdressersofinstagram #hairdresser #salonowner #salon

ARE YOU A SALON OWNER LOOKING FOR NEW STYLISTS? 📌 SAVE this tip for later or share with your hair BFF Instead of telling applicants to get off the platform and email you there resume, do this instead and make it super easy for potential candidates to take the next step and apply to you 💕 #hiringtips #socialmediatip #socialmediamarketing #salonowners #hairsalon #hairsalonowner

When you forget the mics for your content day but decide to film anyway 💕 Get to know a little more about our Founder & Director Bel - ex-hairdresser and mum of two. #socialmediamarketing #socialmediamarketing #socialmediatips #hairdresser #hairdressersofinstagram #salonowners #salon

Are you making this recruiting mistake? Let me know if you want more hiring tips in the comments 💕 #hiringtips #recruitingtips #salonowners #salonowner #salonownersolutions #hairdresser #hairdresserproblems

The feels are real 😥🤣 #hairdressersofinstagram #funnymemes #hairdressermemes #hairdresserlife

Hairstylists… ALWAYS KNOW WHAT TO POST BY GETTING CLEAR ON THIS ⬇️⬇️⬇️ 📌 SAVE these content ideas for later or share them with your hairdresser BFF ✨ 💗 IDEAL CLIENT - Understand who your ideal client is and what their problems are so that you can be their solution 💗 HERO SERVICES - Know what services you love and want to do more of, so you can focus on these in your social media content and become the expert 💗 STRATEGY - Build a plan that maps out your goals and how you will achieve them through your social media content Do you need some direction when it comes to your salon’s social media content? We offer one-on-one private strategy sessions to develop a social media strategy so you can always know what to post! DM us ‘STRATEGY’ to find out more about them ✨ 📸 @CALLYCOHAIR 📹@entouragehair__ #hairdresserproblems #hairdresser #haireducation #contentideas #haircontent #socialmediamanagersydney #socialmediamarketing

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