Blackprint Strategies

30/06/2021

Happy End Of Financial Year Everyone.
Have you got your bookkeeping and taxes up to date?
What are your favourite bookkeeping programs or strategies?

27/06/2021

Have you ever seen a random ad in your timeline and wonder why Facebook is showing it to you?

It may well have something to do with your Ad Preferences!
- Facebook selects topics found on your profile on pages you have interacted with, clicked on or engage with and creates an 'interests profile'.

It’s actually super interesting to understand more about what topics Facebook believes you are interested in and within your Facebook settings, you can view and edit your preferences.

To take a peek at your preferences: click on Settings in the top right corner of Facebook!

23/06/2021

5 Steps to Create an Outstanding Marketing Plan:

⭐Conduct a situation analysis.

⭐Define your target audience.

⭐Write SMART goals.

⭐Analyse your tactics.

⭐Set your budget.
See hubspot for more info!

Creating a marketing plan? Learn how, plus use these free templates as a guide.

21/06/2021

Facebook Ad Rejection:

When Facebook rejects your ad they will first send you an email where you can find the reason for the rejection.

You will have 2 options:

Either edit your ad or create a new one to comply with Facebook policies✔

OR

Request Facebook to do another review if you believe it was rejected incorrectly. 🚫

Sometimes this issue can be resolved easily by changing your text or creative other times you may have violated Facebooks advertising policies.
Comment Any Questions Below or Send Us A DM If You Have Been Experiencing Issues With Ad Approvals.🤗

17/06/2021

What's your favourite online platform? 💻
Comment below with your reason why 👇
What online platform do you want to know more about?

17/06/2021

INSTAGRAM VS. REALITY 😂 ➡➡
We've ALL been there!
We are a husband and wife team who connect with service businesses and create financial freedom, this can be seen to each person in many different ways.
Watch this space for updates, tips and what we're up to 😊
Can't wait to connect with you! 🤗

15/06/2021

How Apple iOS 14 Release May Affect Your Ads and Reporting
Have you noticed a decline in clicks to your ads or less engagement? This is why:
Apple has announced changes with iOS 14 that will impact how we receive and process conversion events from tools like the Facebook pixel. Businesses that advertise mobile apps, as well as those that optimize, target, and report on web conversion events from any of our business tools will be affected.

Specifically, Apple will begin to require that apps in the App Store that engage in what Apple defines as "tracking" to show a prompt to iOS 14 users, in accordance with their App Tracking Transparency framework. Apple’s policy will prohibit certain data collection and sharing unless people opt into tracking on iOS 14 devices via the prompt. As more people opt out of tracking on iOS 14 devices, ads personalization and performance reporting will be limited for both app and web conversion events.
Read More About It Here:
https://www.facebook.com/business/help/331612538028890?id=428636648170202

13/06/2021

COVID has affected every one of us in so many ways whether it be directly, a friend or family member making social interaction so much more valuable.
What did you do on the weekend - Did you try a new restaurant? 🍽
Go to a new (local) destination? 🌍
Travel interstate? (Lock down permitted) ✈
We recently travelled to Melbourne to spend much needed time with family and were so lucky to have missed this last lock down by 8 days!
Make sure you are reaching out and checking on your friends and family especially if they may be isolated. 💖

09/06/2021

🌟 🌟G R A T E F U L 🌟 🌟
Can you list FIVE things you are grateful for?

Here are ours:

💟 Technology - Making the impossible possible

💟 Love - Allowing us to truly feel alive

💟 Mistakes - Allowing us to grow and learn

💟 Pain - Allowing us to grow stronger

💟 Coffee - Because what is life without coffee

Comment Below 👇 5 Things That Are Vital To You

09/06/2021

Happy Hump Day
It's starting to get chilly in the evenings, 🌬 Here @ blackprint we enjoy a marhmallow toasted on the firepit 🔥
Yum! 😋
What are your plans for the weekend?

06/06/2021

Did you know IG is also an excellent platform for brand awareness? It is the second most used social media platform behind Facebook. Every month, 130 million Instagram users are engaging with shopping content. IG allows gentle promo of your product by incorporating into other posts whilst users scroll through their feed.

02/06/2021

What is an 'Online Platform'?
An online platform can be a range of digital services that facilitate interactions between two or more interdependent sets of users. They can include search engines, market places, social media, app stores, creative content outlets, communication services, payment systems and much more.

01/06/2021

Organic Search Results:
This is through search engines such as Google where your query results are sought strictly algorithmically and not paid for.

31/05/2021

There are many different types of marketing systems and options. SEO stands for “search engine optimization.”

Google's definition explains : It's the practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand, through non-paid (also known as "organic") search engine results.

30/05/2021

What is a CRM, Do I need one?

Customer relationship management is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.

It can also store their data and create follow up lists where there are multiple touch points re-targeting or reaching back out to your customers who may not have converted to leads to begin with or are now happy customers who receive your weekly emails/texts/ subscriptions etc.

Depending on your business structure/niche would depend whether you would use a CRM to it's full capacity. We can help you to decide if it would be the right fit for your business, just send us a DM.

28/05/2021

27/05/2021

Predictions:

Have you ever searched for a new magic “face serum” once and then your feed was filled with posts and ads showing off all the latest in anti ageing remedies?

Predictions work by showing you content that you are more likely to engage - it does this by trying to understand your likes and dislikes. Predictions don’t just impact the ads you see they are also assessing your profile and online behaviour to decide what else to show in your Facebook news feed.

26/05/2021

Users are converted 30% faster using Facebook ads than having them follow your web leads.

26/05/2021

Did you know that in 2020 Facebook recorded the highest traffic during midday Wednesday and Thursday. Which meant that the best time to update your page was between 11am to 2pm during these days.

24/05/2021

Surprisingly more than half (53%) of adult Facebook users have no clue how their news feed is calculated, for example how it chooses which content to display in their feeds and in what order.

23/05/2021

Did you know that your customers are spending significantly higher time browsing through their pages than they spend on news, shopping, and streaming apps. On average they spend 57 minutes doing this every single day so make sure you are providing them with valuable content!

22/05/2021

Poor Woody - That's exactly how our customers feel 😂

21/05/2021

We Often Hear The Question - 'What is the difference between Reach and Engagement on Facebook?'

Reach is best described as the number of 'unique viewers' who see your content/ads/posts, while engagement is the number of people who have actually 'interacted' with your content.

These metrics indicate interactions beyond just views. They are defined as all clicks - not only likes, comments and shares.

20/05/2021

Did you know that there are several different TYPES of ads to choose from through Facebook advertising?

The carousel format allows you to showcase up to ten videos or images with their own link in ONE ad.

So if you have a LOT to show but don't want to spend a LOT in advertising by posting multiple ads this might be a great option for your business.

19/05/2021

Did you know that through high quality and engaging visuals you can drive people to destination websites or apps? You can use your own photographs or even stock images to tell your story. Captivating videos or interested creative can get the attention of your ideal audience.

13/05/2021

We are looking to team up with someone who is ready to develop both personally and professionally.

Are you currently working for someone else but have that dream of going out on your own venture?

We can get your brand in front of the right people. Comment below or share our post if you know someone who might be interested.