Broadcast Programming & Research

Broadcast Programming & Research BPR is an international media consultancy company working with leading radio and television stations Radio, Research, Music, MyRadioTest.com

15/01/2025

There is just one week left to vote for triple j’s Hottest 100 of 2024 with a very close race currently among the top seven.

14/01/2025

If you live in Melbourne, you may have noticed some new messaging around Kyle and Jackie O this month. A fresh advertising slogan has been spotted on

13/12/2024

It was twelve years ago now that the Smooth FM brand was radio’s new kid on the block. 2012 saw its very first survey result. Smooth’s Head of Programming

06/12/2024

After seven years with triple j, Bryce Mills will depart the station at the end of the year. After starting out on reception, Bryce moved on to presenting

29/11/2024

In the world of radio, your brand is more than just a logo — it’s the emotional connection you build with your listeners. Marketing a radio station’s brand effectively is essential for standing out in a crowded market, gaining listener loyalty & market share and thereby, attracting advertisers...

19/11/2024

It’s a truly historic day for Sydney’s WSFM, now the city’s #1 station overall for the first time ever, achieving its best share result in 6 years in GfK

15/11/2024

Radio Today’s coverage of the 7th metro radio ratings survey of 2024. The Sydney market as had a shake up, with WSFM taking top spot, followed by smooth,

14/11/2024

With the rise of diverse audio options like streaming and podcasts, radio faces a unique challenge. By bridging the gap between what listeners truly value and what marketers assume, radio can secure its relevance in the evolving audio landscape. Below is a five-point plan focused on shaping a sustai...

12/11/2024

As we hit the road, visit the beach or fire up the barbie, radio continues to keep us company over the warmer months, according to the latest insights.

22/10/2024

While TV outperformed radio in the total broadcast revenue for 2024, AM/FM has a leg up that will likely become even more pronounced in 2025.

11/10/2024

This week we will examine the rise of Christian radio stations and their impact on the US radio market. Although religious-based radio programs have been in existence for almost as long as broadcast radio, the emergence of Christian radio formats is still a relatively new phenomenon. Today almost ev...

08/10/2024

Kyle and Jackie O’s introduction into Melbourne this year has not gone to plan and the shock jock apparently blames the city for it. Per the Herald Sun, Sandilands took aim at Melbourne listeners last week just days after the Sydney powerhouse duo posted another disappointing result in the market ...

01/10/2024

TV Ratings 29 September: Seven's MKR recorded a TV national reach of 1,613,000 and a total TV national audience of 876,000.

20/09/2024

In the crowded world of beverage brands, Liquid Death—a canned water company—emerged with a distinct approach that defied the norms of marketing bottled water. Their unconventional branding has led to massive success, inspiring companies in various industries to rethink their marketing strategie...

12/09/2024

Vision Australia Radio is proud to announce it has a record-breaking eight nominations in this year's Community Broadcasting Association of Australia

30/08/2024

In markets where there are few barriers to entry, or no regulations controlling how companies may enter a market new brands are invented daily. A simple example might be coffee shops (cafes) which may open and close frequently and often from one day to the next.

29/08/2024

Southern Cross Media Group (SCA)'s FY24 results have been released with a positive first six months of the year somewhat offsetting declines in H1. LiSTNR reached EBITDA profitability in Q4, as was anticipated, and the company is in ‘active negotiations’ to sell their floundering regional TV lic...

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