When we say “Our books are officially closed for Q1 2025,” it’s not about bragging (literally anything but!)—it’s about expressing gratitude and sharing a little of the real, behind-the-scenes journey.
Here’s the thing: I still deal with imposter syndrome. Every time I send an invoice or wrap up a project, there’s a part of me that wonders, “Am I good enough? Do I really deserve this trust?” And yet, every time, YOU—my amazing clients—prove that little voice wrong.
Sharing this isn’t about saying, “Look how busy we are!” It’s about saying, “Thank you for making this possible.” It’s about encouraging anyone out there with doubts or fears to keep pushing forward.
To my current clients: thank you for being the foundation of my business. Your continued belief in me, your trust in my work, and your support mean the world!
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
As a small business owner, learning how to segment your day can really help keep the stress at bay, especially when your inbox won't stop buzzing. Here’s a simple routine that works for me:
Morning Focus: Start your day with a quiet hour. No emails, just you tackling the most important tasks. It’s about taking control of your day before your inbox tries to.
Email Batches: Check your emails at specific times—maybe mid-morning, after lunch, and once more before you finish up for the day. Keep your email closed outside these times. This way, you minimise distractions and maximise productivity.
Late Afternoon Push: Dedicate the last part of your afternoon to finishing up important tasks. This helps you tie up loose ends and wrap up the day with a sense of accomplishment.
End-of-Day Review: Spend a few minutes reviewing your day. What worked? What didn’t? Planning for tomorrow can help you disconnect and relax in the evening.
Remember, not every email needs an immediate response. Give yourself permission to reply when it suits your schedule, not just because a notification pops up.
Keeping your day structured can help you manage your workload without feeling overwhelmed by every ping.
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
It’s easy to get caught up in the online world where everything looks glossy and perfect, but let’s get real for a moment. Reselling a course like ‘The Roadmap 2.0’ doesn’t make someone a digital marketing expert. There, I said it.
We’re living in a time where it’s easier than ever to fake success online. Perfectly curated feeds, rented luxury cars, or reselling someone else’s hard work—it's all part of the game. But here’s the thing: just because someone looks like they’re smashing it doesn’t mean they actually are. And just because you’re seeing someone’s highlight reel doesn’t mean you’re not successful in your own right.
Let’s be honest with ourselves and with each other. It’s okay to not have it all together all the time. It’s okay to be real. Imagine how much happier we’d all be if we stopped comparing ourselves to others online and started focusing on our own unique journeys.
So, if you ever feel like you’re not measuring up because of what you see online, remember this: It’s easy to pretend, but it’s far more rewarding to be authentic. Let’s ditch the comparison game and embrace the fact that the only person you need to impress is yourself. Keep hustling, keep learning, and keep being true to who you are. That’s the real path to success.
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Hashtags have come a long way since they first appeared on Twitter in 2009. They made their way to Instagram in 2011 and Facebook in 2013, quickly becoming a tool to boost post visibility. Initially, the trend was to use as many hashtags as possible to reach a wider audience. But times have changed.
Here’s the current approach:
- Use 1–7 hashtags per post.
- Choose specific, relevant hashtags.
- Understand different hashtag categories, like trending, brand-specific, and content-related.
While hashtags are still useful, overloading your posts with them can actually be counterproductive. The trend now leans towards fewer, more targeted hashtags. Even seven might seem too many for some!
#socialmediamanager #organicmarketing #marketingagency #marketingtips #instagramtips #trends
Want to maximise Your Business's Potential on Instagram?
**Boost your Brand Awareness:** Instagram isn’t just about posting photos; it’s a powerful tool for showcasing your brand’s unique identity. By consistently sharing engaging content, you can significantly increase your brand's visibility and recognition.
**Be Targeted in your Marketing:** Instagram’s advanced targeting options allow you to reach specific audiences that matter most to your business. Whether it’s through organic posts or ads, ensure you’re reaching the right people with the right message.
**A Cost-Effective Strategy:** While Instagram is free to use, it’s important to remember that even small investments in ads or a SMM can yield big returns. But beyond that, there’s so much you can achieve organically with strategic content and engagement.
**Engagement Opportunities:** Are you taking advantage of Instagram’s interactive features? From stories and reels to direct messages, Instagram offers countless ways to engage with your audience, build relationships, and turn followers into loyal customers.
If not now when? Now is the time to ensure you’re making the most of it. Don’t just be present—be proactive in using this platform to elevate your brand and drive meaningful results!
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Noticed the algorithm is pretty crappy these days? Yeah, we all have. So what can you do to boost your organic reach when the socials aren't socialing?
Right now, building strong connections is more important than ever. It's not just about what you know, but who you know. So how do you go about creating a community of like minded people?
🔹 Collaboration Over Competition: When we connect with others, we open the door to collaboration, learning, and growth. By working together, we can achieve more than we ever could alone.
🔹 Networking: A local or online network can provide support, advice, and opportunities. Whether it's attending industry events, joining professional groups, or simply reaching out to others in your field, networking can lead to incredible opportunities.
🔹 Mutual Support: Building genuine relationships in business means having a network of people who support each other's goals. It's about creating a community where success is shared and celebrated.
🔹 Continuous Learning: Through connections, we can gain new perspectives, insights, and knowledge. Learning from others’ experiences can be invaluable for personal and professional growth.
🔹 Trust and Credibility: Strong business connections help build trust and credibility. When others know and trust you, they are more likely to refer you, partner with you, or hire you.
So this week, think about reaching out, networking, and build some industry relationships!!!!
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
It's such a strange thing to me, to be in competition with someone but not friends with them? I don't know if you remember, back in school your competition in sports, grades and the social ladder, was usually one of your best mates! Why is it not the same when we become adults? I LOVE to follow and support other businesses who do what I do, give the love in the comments, refer them to other business owners when I'm at capacity and be inspired by what they are achieving - why?
One - there is enough opportunity to go around
Two - I don't need to be a b*tch and try to one up my competition to be successful
Three - It's way better to do life AND business with others, than to be going it alone!
I also choose to simply focus on my own business! What am I doing to up-skill? is there anything I can improve on? are my clients happy?
"When one of us shines, all of us shine"
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Cracking the Code: How Keywords Unlock Social Media Success
Feeling lost in the social media jungle? Don't worry, we've got your back!
Ever heard of SEO (Search Engine Optimisation)? It's not just for websites anymore. Using the right keywords in your captions can be a game-changer for your social media presence. Here's the lowdown:
Think of keywords like signposts. 🪧 They help people who are searching for things you offer find your content. The more relevant keywords you use, the more likely it is your posts will show up in feeds!
Firstly...
- Identify your niche: What are you passionate about? What problems do you solve for your audience? These are your golden keywords!
- Do your research: Use free tools like Google Trends to see what people are searching for related to your niche.
Weave them in naturally: Don't stuff your captions with keywords! Focus on creating engaging content and sprinkle relevant keywords throughout.
- Hashtags are your allies: Research popular hashtags in your niche and use them strategically to reach a wider audience.
Bonus Tip: Don't forget about location-based keywords! If you're a local business, adding your city or region can attract customers in your area.
Using keywords helps you connect with the right people and build a thriving online community.
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Mannnnnn can this EOFY come any sooner???
It had been a massive year, lots of ups and downs! This will be the end of our first FULL financial year trading and the highlights? Um, everything:
- Closed our books end of the second quarter (a few more clients snuck in through current client referrals - you know who you are 😉)
- Hired our first VA (Camille, you’re a LEGEND)
- Side stepped into an entire rebrand, just for fun 😂 (whoops, that one was meant to a secret - watch this space)
- Had zero time to keep up appearances on socials 😳 (my bad - but relatable right?)
- annnnddd a whole lot more
Thank you again (everyone!) for your support and love, House of Fields Design wouldn’t be here without you xx
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
PoV you were so impressed by one of your clients that you became one of theirs!!!
At House of Fields Design, we are all about helping SMBs grow organically and learn to work smarter not harder (if you know what I mean 😉). However, we became totally tapped out (of time) to bring on new clients and help them thrive!
Working with @virtualelves_outsourcing really prompted us to look out at our business, the crazy hours we were doing and prioritise claiming back some of that precious time!
Thank you Kristy & the team for lining me up with a legend VA, I’m already feeling a weight off my shoulders 🫶🏼
#watchthisspace #socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Every day, even when I have a million things on, I walk out onto my balcony and watch the sunset 🌅
Regardless of what is going on in your life or business, there is one thing that will never change - the sun will always rise and the sun will always set.
Sometimes it’s challenging to see how everything will work out, or how you can possibly keep up with life - sometimes you need a break but can’t afford one, either due to time, money or commitments, but there is always another day to celebrate that you have life and are living.
Breathe in and out, reflect on how you can make tomorrow a better day, watch the sun set and switch off - so you can rest to the fullest. Xx
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
April was huggggeeeee 🫢
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends #socialmediamarketing
