Noticed the algorithm is pretty crappy these days? Yeah, we all have. So what can you do to boost your organic reach when the socials aren't socialing?
Right now, building strong connections is more important than ever. It's not just about what you know, but who you know. So how do you go about creating a community of like minded people?
🔹 Collaboration Over Competition: When we connect with others, we open the door to collaboration, learning, and growth. By working together, we can achieve more than we ever could alone.
🔹 Networking: A local or online network can provide support, advice, and opportunities. Whether it's attending industry events, joining professional groups, or simply reaching out to others in your field, networking can lead to incredible opportunities.
🔹 Mutual Support: Building genuine relationships in business means having a network of people who support each other's goals. It's about creating a community where success is shared and celebrated.
🔹 Continuous Learning: Through connections, we can gain new perspectives, insights, and knowledge. Learning from others’ experiences can be invaluable for personal and professional growth.
🔹 Trust and Credibility: Strong business connections help build trust and credibility. When others know and trust you, they are more likely to refer you, partner with you, or hire you.
So this week, think about reaching out, networking, and build some industry relationships!!!!
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
It's such a strange thing to me, to be in competition with someone but not friends with them? I don't know if you remember, back in school your competition in sports, grades and the social ladder, was usually one of your best mates! Why is it not the same when we become adults? I LOVE to follow and support other businesses who do what I do, give the love in the comments, refer them to other business owners when I'm at capacity and be inspired by what they are achieving - why?
One - there is enough opportunity to go around
Two - I don't need to be a b*tch and try to one up my competition to be successful
Three - It's way better to do life AND business with others, than to be going it alone!
I also choose to simply focus on my own business! What am I doing to up-skill? is there anything I can improve on? are my clients happy?
"When one of us shines, all of us shine"
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Cracking the Code: How Keywords Unlock Social Media Success
Feeling lost in the social media jungle? Don't worry, we've got your back!
Ever heard of SEO (Search Engine Optimisation)? It's not just for websites anymore. Using the right keywords in your captions can be a game-changer for your social media presence. Here's the lowdown:
Think of keywords like signposts. 🪧 They help people who are searching for things you offer find your content. The more relevant keywords you use, the more likely it is your posts will show up in feeds!
Firstly...
- Identify your niche: What are you passionate about? What problems do you solve for your audience? These are your golden keywords!
- Do your research: Use free tools like Google Trends to see what people are searching for related to your niche.
Weave them in naturally: Don't stuff your captions with keywords! Focus on creating engaging content and sprinkle relevant keywords throughout.
- Hashtags are your allies: Research popular hashtags in your niche and use them strategically to reach a wider audience.
Bonus Tip: Don't forget about location-based keywords! If you're a local business, adding your city or region can attract customers in your area.
Using keywords helps you connect with the right people and build a thriving online community.
#socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Mannnnnn can this EOFY come any sooner???
It had been a massive year, lots of ups and downs! This will be the end of our first FULL financial year trading and the highlights? Um, everything:
- Closed our books end of the second quarter (a few more clients snuck in through current client referrals - you know who you are 😉)
- Hired our first VA (Camille, you’re a LEGEND)
- Side stepped into an entire rebrand, just for fun 😂 (whoops, that one was meant to a secret - watch this space)
- Had zero time to keep up appearances on socials 😳 (my bad - but relatable right?)
- annnnddd a whole lot more
Thank you again (everyone!) for your support and love, House of Fields Design wouldn’t be here without you xx
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
PoV you were so impressed by one of your clients that you became one of theirs!!!
At House of Fields Design, we are all about helping SMBs grow organically and learn to work smarter not harder (if you know what I mean 😉). However, we became totally tapped out (of time) to bring on new clients and help them thrive!
Working with @virtualelves_outsourcing really prompted us to look out at our business, the crazy hours we were doing and prioritise claiming back some of that precious time!
Thank you Kristy & the team for lining me up with a legend VA, I’m already feeling a weight off my shoulders 🫶🏼
#watchthisspace #socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Every day, even when I have a million things on, I walk out onto my balcony and watch the sunset 🌅
Regardless of what is going on in your life or business, there is one thing that will never change - the sun will always rise and the sun will always set.
Sometimes it’s challenging to see how everything will work out, or how you can possibly keep up with life - sometimes you need a break but can’t afford one, either due to time, money or commitments, but there is always another day to celebrate that you have life and are living.
Breathe in and out, reflect on how you can make tomorrow a better day, watch the sun set and switch off - so you can rest to the fullest. Xx
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
April was huggggeeeee 🫢
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends #socialmediamarketing
Tuesdays are for dreaming you’re back on a cruise with your husband ♥️
Thank you @celebritycruises for the seriously most wonderful time! We loved every minute and cannot wait until we’ve saved up for the next one 🙌🏼
We met so many people who literally do 5-20 cruises a year! Can you imagine? That’s literally my dream life! Living for the day you can bring your dog onboard 🐕
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Happy birthday to one of my amazing clients Kristy owner of @virtualelves_outsourcing 🙌🏼
I’m so blessed to have incredible entrepreneurial woman in my life like Kristy! She is the embodiment of persistence, leading by example and making someone’s day ♥️
Happy Birthday Kristy xx
Bye ✌🏼 See you in a week xx
Happiest birthday to one of my amazing clients and peers - Viv 🙌🏼
I am so blessed to have her in my life, she has believed in me and supported House of Fields Design from it’s conception ♥️ This chick is an absolute example of true entrepreneurship owning not one but 3 thriving businesses: @fursentials @aussieactionkids & @simplymarketingau 🔥 She is an absolute powerhouse and shining example of resilience!
Happy birthday Viv! We hope you have the most incredible year 🔥 xx
Birthday adventure weekend pt.1 - curtesy of my amazing hubby ♥️
If you’re new here - Hi! I’m Alora, the face behind @houseoffieldsdesign 🙋🏼♀️
A little about me:
- I love all things organic marketing and social media 📲📧💻
- I’m married to the best hubby 💍 and we have a son @winstonsnewylife 🐶
- We reside in Newcastle, however I’m an OG Northern Beaches girlie 💁🏼♀️
- I love all things wet: the snow 🏂, beach 🏝️ , storms ⛈️ + cocktails 🍸
- I am currently obsessed with pickleball 🏓 and paddle-boarding 🏄♀️
- I am a qualified PT and in a past life was a performer 🎶🎤
- and I work with some amazing local and not so local clients 👯♀️
Anything more you want to know? Xx
2024 - the year you learn to love where you’re at in life ♥️
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Don’t ever let the material things that people have make you feel less successful. You are doing you.
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
The real me? I’m an adventure girlie for sure 🙌🏼
What’s one thing most people wouldn’t know about you?
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
I hope you can forgive me for my lateness 🏥😅❤️
#novemberdump #socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends
Can you believe it!! Our first Christmas party of the season 🥂
We had such a stunning night at the @manlypavilion with the amazing @simplymarketingau and @designlibrary 🍾🎄
Grateful doesn’t even cut it, especially this being our first official Christmas as @houseoffieldsdesign 🔥Thank you to everyone, especially Viv & Li, for your continued support 🙌🏼
How many Christmas functions do you have lined up this silly season?! 😘
#Socialmediamanager #hofd #marketing #organicmarketing #marketingagency #socialmedia #marketingtips #instagramtips #trends