09/01/2026
Australia’s biggest independent non alcoholic beer brand has capped off 2025 with record breaking sales as demand for zero percent drinks surges through the festive season.
Heaps Normal posted its strongest two month sales period on record across November and December with around 25 percent growth year on year since launching in 2020.
The brand says momentum remains strong even as January and Dry July typically cool off spending.
The company has more than doubled in size over four years and is now valued at more than 60 million dollars.
Source (Ch9)