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Brunch and the City

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Brunch and the City

Hey Melbourne! Where are we at today? Here, I reflect upon the unspoken rules, cliques and taboo topics within the Brunching Influencers Society.

Heavily inspired by Candace Bushnell’s column, S*x and the City, I wish to feed you everything from behind the scenes, to the philosophy behind this trend of social brunching behaviour! I’m a multipotentialite whom after enduring a ‘wealth-promising’ full time position at 21, decided against it and went people watching in Cafés instead. While searching for Melbourne’s best brunch spots, unbeknowns

t to me, the brunching culture slowly consumed my habits and slowly, I too was conducting photoshoots for my meal, finding myself critiquing and using pretentious terms like ambrosial to describe avo on toast like I were some qualified food taster - I barely know how long it takes to poach an egg lmao. As a self-described social anthropologist, I philosophize about the modern Brunch Influencer’s Culture by drawing from my own experiences and those of my friends. Through Brunch and the City, I feed the sacrifices that contemporary content creators make - by which extend beyond the food going absolutely cold - to you, my fellow social media lurker. I'll never be the woman with the perfect hair, who can wear white and not spill on it but I'll always be Curious, Courageous and Cheerful. With Love,

Celia.

07/03/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY SATURDAY / FRIDAY NIGHT🤩 I love that food unifies people and that sharing food is a cultural experience🇨🇳 •
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[Nathalie Nahai] Sharing food has always been a social ritual, and sharing photos of that food can serve as an extension of this, especially when loved ones are absent🧡•
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Brunch has now become a culture, but it’s not my culture. Mine is Yum Cha, and I share that with you 🥟🍵•
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thank you for sharing our traditions 🤗•
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06/03/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HELLOOO! You’ve noticed it so I’m showing it🥞 bananas, marshmallows, strawbs, fairy floss + chocolate drizzle🤤 let’s trickle into the weekend🤩•
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providing us with sugary decadence 🤗 •
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Kind of want to visit all French toast brunch spots in melb, Where’s your favourite French toast place? ☕️🥖•
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03/03/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY NATIONAL GRAMMAR DAY🌍 my favourite example of a grammatical error is where:
Let’s eat, my friends! 👩🏻‍🤝‍👨🏼 turns into Let’s eat my friends! 🌚😂•
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Here’s also my favourite pairing from , surprisingly it’s not the HK bubble waffles but the eggs and greens instead😍•
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Growing up in Hong Kong and pretty much living off bubble waffles, I felt pretty 🥺 that these looked fabulous but did not taste like home ☹️•
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The flavours of the greens and eggs were superb! You’ve gotta give that a try! 🤤•
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Absolutely perfect paired with a strong coffee!! Are you a coffee or tea person? ☕️/🍵? •
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01/03/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
Oh HEY there! 🙋🏻‍♀️ good morning and welcome to Monday 🌞 Sunday friends, don’t go to sleep... you’ll cause Monday! 🌝 •
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Struggling with Monday morning small talk in the tea room again? Is Karen (sorry Karen) complaining about her husband not dropping her kids off at the soccer? Or Jon’s (sorry Jon) kids not eating their veggies? •
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Don’t worry, this will only last 34 minutes in comparison to 22 minutes of complaining during a morning week day😂 • welcome to Monday 😘
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Pls take me back to some happier brunch times 🙈•
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01/03/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY SLEEP IN DAY GUYS! Do you smell that brunch combo of coffee, eggs and pancakes? ☕️🍳🥞•
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I read something yesterday that blew my mind, it made me feel emotionally comforted so here’s a food picture paired with a thought for your Sunday mindfulness🤗•
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You are not fat; you have fat.
You also have fingernails; but you are not fingernails. Just chill yea? •
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28/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
☀️HAPPY WEEKEND FOODIES!☀️I know you’re all busy with life so I’m booking you in with 5 business days notice/ 7 days in advance...•
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🌝Please put this in your diary📅AND grab your squad!✏️•
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has this powerful, take-your-tastebuds- out new snowing chilli range launching 7th MARCH! Meet you there 😘it’s actually so flavoursome I can’t even describe it, you have to try it•
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I was trying to get the wings to write LOL but I struggle with my left and rights 😂•
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27/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
LOOKING FORWARD TO ANOTHER WEEKEND ARRIVING! ☕️ GO TEAM WE MADE IT! •
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So .brunch.diaries and I did our ideal brekkie board challenge to see whether we could mimic some 5 star Zomato brunch spots (nailed it! 😂🤗) and want to know if any other foodies are also cooks themselves! •
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We’d love to beable to do cooking challenges with prizes 🤩🌝•
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So if you’d like to be tagged, let us know in the comments here so we can tag you! 🙋🏻‍♀️•
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26/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
GOOD MORNING WORLD! 🌏Want to know how I can be Brunching 24/7 and have my work Skype consistently “online”?
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Download the “I don’t want to go to work” app for $650.00/month to find out! - JUST KIDDING! 🌝😛😂•
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Maybe try put the face of an analogue clock under the laser part of your mouse, the movement of the seconds hand may or may not just mean you can pull another quick chat and coffee 🌝•
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Alternatively, put in the hard work now and brunch 5 times harder on weekends🤯 •
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I’ll let you pick ... STAY FOCUSED, STAY MOTIVATED, it’s soon to be Friday!•
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26/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
Wishing everyone an EGG-CELLENT & HEALTHY day! •
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It seems here that we have a eggstreme and in my opinion a deliberate case of egg-slaughter, and I’m pretty sure it’s not going to crack itself... •
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Any foodetectives able to find the weapon? I have no doubt, the mens rea behind the egg- slaughter is the hangry stomache 😂🤤•
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Give me a when you’ve got a clue! 🕵🏻‍♂️•
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25/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY SHROVE TUESDAY 🥞aka Fat Tuesday😛 [ welcome to history 101]
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The expression "Shrove Tuesday" comes from the word shrive, meaning "absolve". It’s a day of making a special point of self-examination, by reflecting what wrongs need to be repented, and what amendments of life or areas of spiritual growth is needed🙏🏻•
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The term Mardi Gras is French for "Fat Tuesday", referring to the practice of the last night of eating richer, fatty foods before the ritual fasting of the Lenten season🍫🧁🍭•
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Weather you’re reflecting on your over consumption of pancakes and feeling like a falafel instead, or living life on the edge by eating more pancakes, stay gold they’ve got shrove Tuesday covered 😍•
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📸 the talented and beautiful .brunch.diaries 😍•
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23/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY GET- BACK TO WORK DAY FOODIE PALS! 🤗 who else went overboard with the waffles, pancakes, the burgers and pizzas this weekend? 🙈🙋🏻‍♀️🥞 But that’s okay because think about how much you enjoyed it! 🥳 , I know I did hehe😅
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If you’re ever feeling guilty, I use the CRTL + ALT + DEL method. Control yourself, alter your thinking, delete the negativity😍 here’s some mindfulness Monday! •
Love you, and love yourself xx•
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Starting my healthy eating practice today 🤩•
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22/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
Girlfriend: “Hey hey! Ok don’t make this obvious but code: h0tti3, at your 3 o’clock”🤩 •
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Me: OOOOOH yas lemme be James Bond😂🕵🏻‍♀️•
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HAPPY SUNDAY /SATURDAY LOVELY FOODIE KINGS AND QUEENS! I sometimes can’t help but get caught up in people watching😂 researching the art of social anthropology is just so interesting for me, wbu? •
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Find me where they provide some serious bohemian tropical aesthetics🌴🌞
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21/02/2020

🍴 ＢＲＵＮＣＨ : ＢＹＣＥＬＩＡ🍴
HAPPY SATURDAY!☀️ just like your horoscopes reveal (with extreme accuracy) your life story, apparently your go to brunch also says a lot about you too! •
Avo on toast: intelligent, appreciates the small things in life•
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Big brekkie: seriously doing it all for them gains and loved a bargain•
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Açaí: you do it for the gram but your bubbly and also quite charismatic •
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Pancakes/ waffles: you’re all about the bit of fun! Weight gain? That doesn’t worry you! •
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Porridge: all about the familiar things in life, loving soul, kindest people around •
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Eggs on toast/ Benedict: traditionalist and home focused•
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Who are you? 🧐🥰 if you can decide though, really nails the brekkie board with a conglomerate of beautiful flavours! •
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20/02/2020

Brunch and the City's cover photo

20/02/2020

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Hello Melbourne,

Where we at today?

Firstly, thank you for the 2K reach within 3 months of creating @BrunchbyCelia.

I’m a multipotentialite whom after enduring a ‘wealth-promising’ full time position at 21, decided against it and went people watching in Cafés instead. While searching for Melbourne’s best brunch spots, unbeknownst to me, the brunching culture slowly consumed my habits and slowly, I too was conducting photoshoots for my meal, finding myself critiquing and using pretentious terms like ambrosial to describe avo on toast like I were some qualified food taster - I barely know how long it takes to poach an egg lmao.

As a self-described social anthropologist, I philosophize about the modern Brunch Influencer’s Culture by drawing from my own experiences and those of my friends and reflect upon the unspoken rules and taboo topics within the Brunching Influencers Society. Through Brunch and the City, I observe and feed to you, the sacrifices that contemporary content creators make - by which extend beyond the food going absolutely cold - back to you, my fellow social media lurker.