Crane Creative - Your Social Media Coach

08/12/2024

I have been part of the Regional Development Australia Barossa Gawler Light Adelaide Plains B2B program for a while now.
When I started my business found the help I had instrumental in laying some of those foundations.

This is my way of giving back to the new and established businesses in my region to ensure that they have longevity and the right skills to help them move forward.

The B2B Support Program connects you with experts like Katharine Crane from Crane Creative - Your Social Media Coach Specialising in coaching, 1:1 training, and marketing strategies, Katharine offers tailored advice to help your business grow.

For a $55 co-payment, access a consultation (typically 2–3 hours) with Katharine or other local providers who understand your challenges.

Learn more: https://barossa.org.au/assistance/b2b-business-to-business/

25/11/2024

2025 is shaping up to be a BIG year for social media—are you ready?
From AI-powered content to authentic storytelling, it’s time to step up your strategy and get ahead of the curve.

Here are my top predictions for where social media is heading next year:
1️⃣ Personalised AI content will take centre stage.
2️⃣ Short-form video remains king (but bring the story!).
3️⃣ Tight-knit communities will outshine follower counts.
4️⃣ Social shopping tools will dominate.
5️⃣ Authenticity will still be your greatest asset.

Want to make these trends work for your business? I’ve got resources, coaching, and tools to guide you every step of the way. DM me to chat, or check out my Academy to stay ahead.

Crane-creative.mykajabi.com/blackfridayoffers

23/11/2024

Are you ready to take control of your advertising and see real results for your business? Whether you're an entrepreneur, small business owner, or marketer, this is the time to level up.

💡 Here’s what I can help you with:

Mastering Meta Ads (formerly Facebook Ads) to expand your reach and drive real results.

Planning a growth strategy tailored for YOUR business.

Simplifying your marketing while achieving MORE.

Why act now?
Starting December 1, my coaching rates are increasing (from $197 to $210/hour). Lock in the current rate now, or explore unbeatable Black Friday bundles that combine my coaching expertise with access to The Crane Creative Social Media Academy.

Want to make the most of it?
Grab your coaching hours now or bundle up with my limited-time Black Friday offers for even greater savings. These packages will give you the tools, guidance, and confidence to grow your business in 2025.

I designed these Black Friday packages to give businessowners the tools they need to grow their social media without the overwhelm. Each package combines coaching, strategy, and ongoing support so you can confidently build your business. With the price increases coming in January, I wanted to offer....

18/11/2024

In September, I went to an Awaken Kinesiology workshop by Kerry Rowett.
She instructed me that I needed to put together a business plan, and I actually did my homework!
So what has been happening since then? Well, Some good things, actually.
Once I had made it, I uploaded it to Chat GPT. Today I thought I would ask Chatty Cathy (that's what I call her.) to see what I Should Have Done by November.

*Delivered the Black Friday webinar and followed up with attendees. (YES DID THIS)

*Promoted and gained traction for the Social Academy and coaching offers. (YES THIS IS HAPPENING)

*Launched and promoted at least 1-2 downloadable products. ( A little behind but have some things on the way)

*Prepared and scheduled Black Friday campaigns (ads, emails, social posts). (YES DID THIS)

*Consistently posted value-driven social media content. - MEH ish

*Collected and analyzed data to refine strategies moving forward. On my list to do!

Here I am, walking the walk and talking the talk about planning! It does help; it gives you better focus and helps drive you to do the right things and not just follow the shiny things.

How is your business plan adding up to what you have done recently?

12/11/2024

Are you spending hours on social media but not seeing the results you want? 📉
Join my “How to Use ChatGPT to Save Time & Connect” webinar, and I’ll show you how AI can help you create engaging posts, save valuable time, and boost your reach – all while keeping your authentic voice.
Join me for the How to Use ChatGPT to Save Time & Connect

In this practical, hands-on webinar, I’ll show you how to use ChatGPT to streamline your content creation, save hours each week, and connect with your audience – without sacrificing quality or authenticity.

11/11/2024

Friday night was an unforgettable experience at the inaugural Barossa Event Industry Awards hosted by Lambert Estate! Charmaine from All Occasion Events Barossa put together a truly incredible night, and I’m already excited for the next one!

I was so proud to be in the company of inspiring nominees celebrated by their communities. Special mentions to Jarred Walker Photography, The Bearded Cook, Goldie & the Earth —a fantastic group of creatives and community leaders; this was just at our table. There were so many more incredible people at the event.

It was an honour to be there for three nominations: Crane Creative (Technical Creatives) for my work with Anlaby Station, Makers Market Kapunda (Community Event), and Anlaby Station for Best Event Venue. While the first two categories didn’t come home with us, I was thrilled that Anlaby won Best Venue. I want to extend my gratitude to Samuel Doering, who joined me to accept the award on behalf of Anlaby.

Congratulations to Sam from Barossa Valley Sound And Vision, another Kapunda business that won the Technical Creative category and was named Events Business of the Year—a fantastic achievement! While we didn’t win the Community Event category, I was pleased to see it go to the Kapunda Rodeo, another incredible event that brings our community together. It was wonderful to see so many Light Regional Council businesses represented at these awards—a true testament to our region's vibrant and hardworking event community.

A big shout-out to Joanne Chapman from Wine Not Chauffeurs, one of my Academy Members, who was a finalist as well. I’m incredibly proud of her accomplishments and dedication to her business.

08/11/2024

I am super excited to be speaking at this event next week.
There are a couple of seats left. So book a ticket there is going to be so much incredible information for businesses.

Who is coming?

🚀 Kickstart Your Business Journey! 🚀

Are you ready to elevate your business? The My Business Compass Roadshow is just around the corner! Join us on November 13, 2024, from Time: 9:00 AM - 3:00 PM ACDT for an inspiring day filled with expert insights and valuable networking opportunities.

🌟 Featuring Kat Crane - Crane Creative - Your Social Media Coach: Your go-to for digital marketing strategy development and social media expertise.

Don’t miss out—secure your spot today!
👉 Register now: https://www.theregionalcollective.com.au/mybusinesscompass-roadshow

08/11/2024

When you invest in coaching with me, it’s not only about growing your online presence. It’s about realising that you are capable of building a brand that truly resonates. Together, we’ll dive into strategies that get results, but more importantly, we’ll also work on building you—your confidence, your voice, and your self-worth as a business owner.

Let’s turn your self-doubt into unstoppable self-belief and help your socials shine just as brightly as you do!

https://crane-creative.mykajabi.com/blackfridayoffers

04/11/2024

Don’t Let “I Wish I Had” Be Your Next Thought.
I have been talking about the importance of your online security for years now!
Then suddenly, I saw an article from Forbes saying the FBI is also agreeing with me (okay, maybe not directly, but it's like saying the same stuff I have been saying, so it's kind of the same thing, right?).
SO! Rather than me saying, "I told you so", how about you say, " I am so glad I had Kat help me secure my accounts and get rid of those sh*tty email accounts that make me vulnerable to hackers.".
What sounds better to you?
AND I have an amazing offer for this in my Black Friday Bundles.

I designed these Black Friday packages to give businessowners the tools they need to grow their social media without the overwhelm. Each package combines coaching, strategy, and ongoing support so you can confidently build your business. With the price increases coming in January, I wanted to offer....

31/10/2024

I am super excited to be a speaker at this incredible event.

My Business Compass Roadshow is more than just another workshop. It's a hands-on, practical event where you'll get the tools to map out your business journey, benchmark your progress, and create a clear action plan for the next 12 months.
Here’s what you’ll gain:
✅ Practical tools to grow your business.
✅ Guidance from regional experts.
✅ A personalised action plan to track your progress.

📅 Event Date: Wed 13 Nov 9am-3pm
📍 Location: Gawler Civic Centre

Ready to take control of your business? Who is coming?
👉

I have read and agree to the terms and conditions of this page. I accept the following Refund Policy for My Business Compass Roadshow:

18/10/2024

I will be Anlaby Station for their 185th Birthday.
This historic property is opening its gardens. Grab your tickets.

02/10/2024

Spilling the tea on this one.
Today I were named Finalists for the Barossa Events Awards for the Work I have done with Spring Festival.
Anlaby are also Finalists for best Venue, for Best Community Event. I am so proud to work alongside these organisations.
Massive shout out to , who are also Finalists.

29/09/2024

Should you serve the same posts at the same time on Facebook and Instagram?

Would you serve the same thing to your family for main course and dessert?

Short answer. No.

I talk about the importance of making sure you create content specifically for your audience in the Academy.

If you want to learn how to take control and make your social media work for you. For $49 per month the Crane Creative Social Media Academy is where you should hang out.

Crane-creative.mykajabi.com/cranecreativesocialacademy

25/09/2024

What can Crane Creative help you with?

Take control of your social media and business strategy with my tailored training programs. Whether you’re looking to secure your Meta accounts, develop a winning strategy, or grow your business online, I’ve got the tools and expertise to guide you. All prices are GST-inclusive.CRANE CREATIV

24/09/2024

Want to know how to turn your VIPs into your Black Friday sales secret weapon?

I broke it all down in my webinar the other day—covering how to engage your top customers and create offers that sell out fast.

Did you miss the live session? No worries! Drop a 🙋‍♀️ below, and I’ll send you the replay so you can catch up on all the no-BS strategies to nail your Black Friday prep. I have it available in audio and in video so take your pic!

18/09/2024

There has been lots of talk in South Australia and now nationally about kids on social media. And it looks like Instagram has come to the party.
These are all positive moves.
However, I am going to say something that I don't hear in the media about this is.... it is also up to the parents.
Unpopular opinion, but not once have I heard on any news reports about the parents taking responsibility for their children and the use of social media. But, they are our kids, they learn from us.
So educate them.
WE KNOW how bad cyberbullying is, but all you have to do is head to any community page and oh boy, they are vicious some days.
So we can use programs to keep tabs on our kids and their media use and we also have the ability to turn off the internet in our homes if we need to and take their devices away... cos you know we are their parents after all and we bought them.
Educate your kids that the online world and the real world are not the same.
I would love to know your thoughts on this.

Teen Accounts limit who can contact teens and the content they see, and help ensure their time is well spent.

17/09/2024

Every day, I see stories of businesses losing access to their accounts or getting hacked – and it’s heartbreaking. The good news? This is completely preventable if you're proactive.
If you’re running ads on Facebook or Instagram but haven’t set up the right tools to track and optimise your website’s visitors, you’re missing out on better ad performance and leaving your business vulnerable. Setting up your business portfolio properly is crucial to avoid throwing money away on ineffective ads. It ensures you’re gathering valuable data, reaching the right people, and lowering your ad costs.
Think of it like a lock on your front door – you wouldn’t leave your business unprotected, right? The same goes for your online presence.
For $299, I’ll help you set up your business portfolio the right way, so you can get the most out of your ad spend while keeping your accounts secure. Don’t wait until it’s too late – be proactive and protect your business now.
It's tax deductible. It's a no-brainer. Don't say "it won't happen to me." It doesn't discriminate. Book in now.

Are you risk of your Facebook Business Manager being hacked, or worse?

17/09/2024

This month, the Crane Creative Social Academy has been all about Facebook Groups and how to grow and nurture them.

Over the last three weeks, I’ve been working with a client, and the results have been incredible. We’ve generated over 75 leads, costing just $3.40 per lead. And here’s the best part: 89% joined her Facebook group, PLUS we captured their emails for future marketing campaigns!

It’s a double win—building a community while growing your email list and ensuring your marketing efforts aren’t all in one basket. These are the kind of exciting, actionable strategies we dive into in the Academy and the kind of results I can deliver for clients!

If you’re ready to level up your social media or want me to manage ads that actually work, let’s chat!

Join the Crane Creative Social Academy today and unlock powerful strategies that help your business grow through empowerment.

https://crane-creative.mykajabi.com/cranecreativesocialacademy