🎄✨ Merry Christmas from Bespoke Co.! We hope your day is filled with family, fun, and everything that makes this season special! 🎅 Whether you’re enjoying a quiet day or celebrating in full festive style, we’re sending warm wishes for joy, laughter, and a bit of holiday magic. 💫 #MerryChristmas #HolidayCheers #SeasonOfJoy
As we wrap up the year (and sip our holiday cocktails), we just want to say—thank you for making this year unforgettable! It’s been a season of exciting stories, amazing partnerships, and plenty of ‘spreading the word’—PR-style! 📣
Bespoke Co. will be out of the office from December 23 to January 15, recharging for an exciting new year! We’ll be back, fully refreshed and ready to tackle your communications goals. In the meantime, feel free to reach out, and we’ll get back to you as soon as we’re back in action! 🎄🍸
Your media kit is your brand’s first impression! ✨ Create or update it with a polished company profile, team bios, logo, and recent press releases to make your business shine. Ready to impress the media? #MediaKit #BrandIdentity #PREssentials
🌟 Create a PR calendar to map out your strategies for the year ahead. You can also use the Bespoke Co Mighty Content Planner to enhance your calendar. Download it here https://bit.ly/3OF2eUl
To personalise this template, just click File and choose Make a copy or click Download to create your own editable version.
#PRPlanning #StayOrganised
What Makes a Blog Post Title Click-Worthy? 🤔
Think like a journalist – what’s going to make your audience stop scrolling and hit that link? A great title is your first (and sometimes only) chance to capture attention, so make it punchy, clear, and relevant.
💡 Need inspiration? Check out these 10 catchy title templates to get you started!
1. The Ultimate Guide to ______: Everything You Need to Know
2. 10 Proven Tips to Boost Your ______ in Just 30 Days
3. How to ______ Like a Pro: A Step-by-Step Guide
4. Why ______ Is the Secret to Success in ______
5. The Top 5 Mistakes to Avoid When ______
6. How I Achieved ______ in Just ______ (And How You Can Too)
7. What No One Tells You About ______ (But You Need to Know)
8. The Surprising Benefits of ______ You Never Knew
9. The Complete Beginner’s Guide to ______
10. How to Turn Your ______ into a Powerful ______
Let’s see your most compelling headlines! 🚀
#PRtips #BloggingTips #HeadlineMastery
🌟 SWOT Analysis Challenge! 🌟
Ready to take your business to the next level? This week, we challenge you to conduct a SWOT Analysis! 📝✨
Strengths: What sets your business apart? Identify your unique advantages.
Weaknesses: Be honest! What areas need improvement?
Opportunities: Look ahead! What external factors can you leverage for growth?
Threats: Recognise potential challenges that could impact your success.
🔍 This powerful tool can help you gain valuable insights and strategise for the future. Share your findings with us in the comments! #PRChallenge #SWOTAnalysis #BusinessGrowth
PR Challenge of the Week! Let’s dive into competitor coverage! Analyse where your competitors are being mentioned and uncover the reasons behind their visibility. Understanding their media presence can provide valuable insights for your own strategy. Share your findings! 📊 #PRChallenge #CompetitorAnalysis #MediaStrategy
This week, let’s sharpen our headline skills! Craft a blog post title that’s not just informative but also clickable. Think like a journalist: what grabs attention and sparks curiosity? Share your best ideas below! 👇 #PRChallenge #BloggingTips #HeadlineHacks
How can we handle a recent negative review that went viral? 🤔
Negative reviews can spread like wildfire, but how you respond can make all the difference.
Here are 10 Tips for Handling a Viral Negative Review:
1. Stay calm. Take a moment to breathe and assess the situation before responding.
2. Acknowledge the Issue. Show that you understand the concern by acknowledging the reviewer’s feelings.
3. Respond Promptly. A quick response demonstrates your commitment to customer satisfaction.
4. Take the Conversation Offline. Offer to discuss the issue privately to resolve it without public scrutiny.
5. Be Professional and Respectful. Maintain a professional tone, even if the review feels unfair.
6. Offer a Solution. If possible, provide a way to rectify the situation or improve the experience.
7. Learn from Feedback. Use the review as an opportunity to identify areas for improvement in your business.
8. Monitor Social Media. Keep an eye on social media platforms for ongoing discussions related to the review.
9. Encourage Positive Reviews. Proactively seek out positive feedback to balance the negative.
10. Consider a Public Statement. If the review gains significant traction, a public statement may help clarify your position and show your commitment to addressing concerns.
👉 How do you handle negative feedback? Share your thoughts below! #CustomerService #BrandReputation #PRTips
🎙️ PR Challenge of the Week: Pitch Yourself to be a Podcast Guest! 🌟
This week, it's time to step into the spotlight and showcase your expertise! Research and find a podcast that aligns with your skills and knowledge. While you’re at it, remember that we can help you get featured as a podcast guest!
Our PR agency specialises in pitching individuals like you to podcasts that resonate with your message and audience. Let’s work together to amplify your voice and connect you with the right shows!
Who’s ready to share their story and reach new listeners? Let’s chat! 🚀
#PodcastGuest #PRChallenge #PRAgency #AmplifyYourVoice
A few October highlights at Bespoke Co. 🌟
💼 Working with a SMSF auditing client to shape their change communications strategy for a team plot twist internally – we love helping returning clients!
📚 Releasing several new comms resources which subscribers can enjoy for free.
📅 Booking in a high-end business retreat with Rachael Evans for next month on the sunny Gold Coast to reshape my own focus as we plan for 2025.
✈️ Saying farewell to my oldest son Zeke who at 15 years of age has left the family nest for 3 weeks in the UK and Europe playing soccer and growing as a human. Travel and independence at a young age is a game changer in my experience post Covid when a whole generation was forced to stay home in their prime.
How has your October been? I love to hear your highlights 💬😊
PR Challenge of the Week: Send a Cold Email to a Journalist ✉️
Craft a concise, personalised, and impactful email that gets to the point. Journalists are busy – show them why your story matters, and always respect their time. Short, sweet, and tailored to their interests is the way to go!
Who’s ready to make an impression this week? 🚀 #PRChallenge #MediaPitch #JournalistOutreach
