Motel Social

Motel Social is a boutique social media management and content creation agency, we also specialise i
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18/11/2021

We have a little fonts love affair here at Motel Social HQ 💚

Typography is an art of making a written word easy to read, understandable, visually appealing…and most importantly in marketing consistent with your brand.

09/11/2021

Architectural Photography involves not only capturing the design and accurate representation of a building but producing pictures of its elements that are aesthetically pleasing to the viewers eye.

09/11/2021

So excited to announce our partnership with a timber supply products and services company in Melbourne, Victoria 🪵

09/11/2021

☀️💻

01/11/2021

Book in your design session and let’s bring your vision to life ♾

01/11/2021

Luxury websites and event stationery is a perfect way to add an extra special touch to a wedding or special event.

Working with some leading template event website companies, e-invite platforms and a full service print company, we can assist in bringing your vision to life.

🤍

01/11/2021

✨ Custom Design, Print and E-Invites
✨ Welcome Signs and Seating Charts
✨ Food and Bar Menus
✨ Printing Matte, Gloss, Uncoated ++
✨ Die Cutting

30/10/2021

🎃 Happy Halloween 🎃

29/10/2021

Gaining skills and knowledge is one of the most important things you can do to develop your work.

This morning at 3:00am AEST we were live in a .inc Masterclass learning all about the Ultimate Roadmap to Social Media Success ✨

We are now more than ever so excited to build, grow and create through social media and plug into The Creator Economy 📲

28/10/2021

There are a lot of ways to support your favourtie small businesses and creators without spending money.

Engagement is key, especially when it comes to the Instagram algorithm. The algorithim will take into consideration the likelihood of four
important interactions. These key interactions help the algorithm determine feed ranking.

Like: How likely are you to like the post?

Comment: How likely are you to comment on the post?

Save: How likely are you to save the post?

Share: How likely are you to share the profile with others after seeing the post?

It’s free to spread the love 🧡

21/10/2021

Now, more than ever, social media is crucial to reaching more people and influencing their preferences. So how do you make sure your social media stands out?

Whether you want to achieve the status of an Instagram influencer or want to use social media to boost your business, you should always prioritize the quality of your images for social media.

The best Instagram image size for posts are:

1080px by 1080px (Square)
1080px by 1350px (Portrait) and
1080px by 608px (Landscape)

The Ideal Video Resolution is:

1080px x 1080px (Square and Carousel)
1080px x 1350px (Portrait)
1080px x 608px (Landscape)

Two photo editor programs we love working with listed below:

…and on the📱

📸📸📸📸

20/10/2021

If you want to grow online, it's time to start creating video content.

It’s probably fair to say that video content has officially taken over the marketing world – and it seems this is a trend that’s here to stay.

Video has long been an effective content type for successful organic and paid social strategies, but the popularity and viral potential of short-form video like TikTok and Reels offer brands a new opportunity to reach new audiences. Video on these platforms can give brands of any size a competitive edge, offer an opportunity to reach a Gen Z audience, and showcase the brand's humor and humanity.

Two video maker programs we love working with listed below:
video

…and on the📱

📹📹📹📹

19/10/2021

It’s better to spend more time creating less, but higher quality, content for your social media channels. It’s a bit counter-intuitive as the trend for many years was to pump out as much content as possible, but now with so much for audiences to sift through, the important thing is that you’re creating something that stands out and provides value.

It’s better to have one post with high engagement than five posts with little engagement.

📲📈

11/10/2021

How can you improve your hashtag reach?

# Use hashtags that are specific to the image and caption content.

# Engage with your followers after you post using a hashtag set, this feeds back into the algorithm which make your hashtags effective.

# Use relevant hashtags that fall within one of the following categories…niche, location, month, weekday/weekend or style.

# Mix up your use of hashtags, using the same back to back can lower your reach.

11/10/2021

🌴☀️

11/10/2021

After what has been an awesome, super fun and busy start up year…we are ready to take on new Social Media Management and Website Design clients ✨

Client spaces are limited…if you are a small to medium sized business we would love to hear from you, reach out via DM or the contact us page on our website - link in bio 💛

23/06/2021

Preset Editing in Adobe
📸 🍊 📸🍊📸🍊

23/06/2021

We offer a full social media styling service and have recently included the option to add printable assets to any package.

You can reach out to us on 1800 977 091 or via our website (link in bio) either way we are here for all your Social Media needs 😃

23/06/2021

We are constantly working to find ways to streamline our workflow as social media managers.

We believe with the right strategies and tools, we can reduce stress and maximise efficiency - even when managing multiple profiles.

19/06/2021

Elements of a Logo & Logo Design

〰️ Simplicity
〰️ Relevance
〰️ Versatility
〰️ Uniqueness
〰️ Memorable
〰️ Colour
〰️ Typography

19/06/2021

In addition to boosting brand recognition, your logo gives your brand an identity 👩🏽‍💻

Your logo is the visual that identifies your product, service or company. Think of it as a collection of brand elements, that together create one brand image.

As a source of competitive advantage, your logo should be easily recognisable, versatile and timeless. Most importantly, it must embody your brand.

Your logo is the first thing that comes to mind when consumers think of your brand. It can tell a story which fosters the relationship between your brand and consumers.

19/06/2021

What does your logo say about you?

Your logo should give your brand personality and recognition 🌟

A memorable logo will set you apart in a competitive market.

23/05/2021

M O O D • B O A R D

🛼 Who are you?
🛼 What are you about?
🛼 What is your message?

Creating a mood board helps you define your brand identity...this visual process assists in actively creating the perception you hope consumers have as they come into contact with your business.

Think colours, fonts, textures, symbols, inspiration and lifestyle when working on your mood board ✨

23/05/2021

Branding is your identity. It’s what your customers will remember and it’s so much more than logos and slogans...it’s feeling, personality and all about the vibe🕺🏼

On a basic level this can be achieved through:

The psychology of colour can help your business establish trust and familiarity by eliciting the right emotions.

Your brand’s personality is expressed in fonts. Before you decide the font for your brand:
- assign your brand an adjective (retro, funky)
- list down the message you want to convey
- select the font which suits this personality

We human beings are more likely to recall visual stimuli than anything else. This means that if you want your brand to be remembered, you need to enhance its visual appeal.

21/05/2021

Check Us Out 🤗
www.motelsocial.com

20/05/2021

Transparent, Refined...Social Media Management 👩🏽‍💻✨ see packages below or visit our website for more information.
www.motelsocial.com

19/05/2021

The ‘Rule of Three’ adopted when creating and planning a row by row Instagram grid.

The benefit of a curated grid is that a consistent theme or palette can be the thread that connects your posts. By linking your posts with a theme or palette, you can cover multiple content types and topics, yet still have a grid that remains connected through visual cues.

19/05/2021

Profile Images, Cover Photos, Highlight and Branded Graphics, Logo Designs, Brand Fonts/Typefaces, Business Card Design and Menu Design

19/05/2021

📸 An image is cropped to magnify the primary subject. It’s a great editing feature for composition, impact and to amplify ones storytelling ability 📐

19/05/2021

📱🖥📸🎊

Address

Surfers Paradise
Gold Coast, QLD
4217

Telephone

+611800977091

Website

http://www.motelsocial.com/

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Videos

We have a little fonts love affair here at Motel Social HQ 💚 Typography is an art of making a written word easy to read, understandable, visually appealing…and most importantly in marketing consistent with your brand. #trendingfonts #typography #creativemarket #googlefonts

If you want to grow online, it's time to start creating video content. It’s probably fair to say that video content has officially taken over the marketing world – and it seems this is a trend that’s here to stay. Video has long been an effective content type for successful organic and paid social strategies, but the popularity and viral potential of short-form video like TikTok and Reels offer brands a new opportunity to reach new audiences. Video on these platforms can give brands of any size a competitive edge, offer an opportunity to reach a Gen Z audience, and showcase the brand's humor and humanity. Two video maker programs we love working with listed below: @wave.video @biteable …and @vixerapp on the📱 📹📹📹📹 #videocontent #videomarketing #reels #tiktok #socialmediamarketingagency