Real-time reporting, of media performance and campaign effectiveness, wherever you are, lets you make tomorrow’s advertising more effective than today’s – literally. Detailed and accurate data collection draws all reference points together and maps them against prospect and conversion results. Cross-referencing reveals key insights. Empirical, attributable data is the thing that sets q-metrics apa
rt from all other data consolidation programs. Say hello to q-metrics. Most enterprises think they know how well their advertising is working. The unfortunate truth is that very few actually have any idea, as the data collection mechanisms are ambiguous. How do you measure effectiveness of channels like television, radio, press, facebook and blogs, and brand advertising versus promotional offers? How do you know what is actually working for you when the relationships are so complex? Poor information creates misconceptions that waste budgets and worse still may damage your brand. q-metrics records and annotates every active response to your advertising. Advances in technology and proprietary software have enabled this to be done with a level of accuracy never achievable before. Watch and learn
More importantly than demonstrating ROI, q-metrics lets you learn fast to make tomorrow’s ads more effective than today’s – literally. Never before have you been able to so easily test and learn from every single variable; media, strategy, creative, call to action, and more. Powerful analytics help you interrogate your responses and conversions and see clear patterns in real-time. Is your brand a stronger prompt than a 50% off sale? Does radio improve your web banner click rates? q-metrics will show you. Accurately quantify your advertising success and continuously improve your campaign effectiveness.
