Redboat

The leading specialists in helping government and science agencies to create awareness, impact, and Our vision is to move human thinking forward.

The leading specialists in helping government and science agencies to create awareness, impact, and change, through animation and video. This year, generating engagement will become increasingly challenging. We face more competition for our attention and our audiences are less tolerant of irrelevant content than ever before. We want communication made fast, fun, simple, accurate, and easy to diges

t. Redboat helps leaders cut through and stand out from the noise, to engage, inform and inspire their audiences. We've helped organisations like CSIRO, the Department of the Environment & Energy, the ATO, and Geoscience Australia generate large scale engagement with important, complex and sensitive subjects that make a real difference to the lives of Australians. We've also helped Australian brands such as Toyota Hino, CRT, and Hyundai to capture people’s attention and grow their businesses. We are an innovative, creative company focused on clarity, simplicity, certainty, strategic results, quality of service, customer experience and exceeding expectations. We work with leaders, organisations and businesses that have a need for clear, strategic and engaging communication to help them touch the hearts and minds of their audiences. We do this by delivering high-quality, strategically and lovingly crafted animation and video campaigns. Today, we’re moving human thinking forward, one step at a time. We're proud to be able to apply our skills and talent to help Australia’s leaders create better futures. Redboat can help you generate large scale impact and value, through animation and video. If you have an idea or message to get out and you think animation might be a good medium for it, or you think we might be able to help each others businesses, you're probably right.... and you should definitely get in touch.

04/10/2023

📣 Calling all science communicators! 🧪🔬📝 Enhance your visual storytelling skills with the Redboat Animation Checklist. 🚀💡 Download now to ensure your next animation project captivates and engages your audience. 🎥🌟 Level up your science communication game! Link in the comments

10/07/2023

Hello !! Redboat is exhibiting at the conference hosted by Cooperative Research Australia at the Adelaide Convention Centre. Looking forward to meeting the brilliant minds behind many of Australia's Cooperative Research Centres (CRCs) over the next couple of days.

24/04/2023

Bet you didn't know this... 'Fuel Excise' - it's a thing... how much do you pay?

The talented team here at Redboat produced this cute short animation for the Australian Automobile Association to help explain what Fuel Excise is, and how it matters to you...

Check it out and let us know what you think...

Need to tell a story?
Animation can help.
Get a quotation here...
https://www.redboat.com.au/request-a-quote

13/09/2022

We're using Brivvio to publish dozens of branded, captioned social videos throughout the day at the International Conference in .

With Brivvio, we can publish these video clips in minutes to create branded online buzz for the conference, exhibitors, sponsors and delegates.

Browse the Hashtag to see the results

Redboat is proud to sponsor CRC CARE's International CleanUp Conference in raising awareness about the great science, research and innovation being done to help clean up our pollution.

https://fb.watch/fvOUi12jPL/

01/09/2022

This is going to be an amazing conference...
Only 10 days to go!! ⏱
Redboat are excited to be sponsoring .
Will we see you there? 👀

Redboat are proud to sponsor the conference, helping create innovative solutions for a safer, cleaner planet.

Redboat helps organisations to engage with public, policy-makers, business and communities, by creating inspiring, informative and beautiful animations.

Visit www.redboat.com.au to watch our animations.

21/04/2022

The team at Redboat is proud to reveal a brand new 90 sec animated video that we created for CSIRO...

We need to make 🇦🇺 Australia less vulnerable to systemic disruption that the compounding risk of increasing natural disasters could create.⚠️

Natural disasters such as flooding, drought and bushfires effect Australian communities, business, infrastructure and environments.
⛈️ ☀️ 🔥 🌊 🚣‍♂️

This video shows what compound risk and national resilience mean, and illustrates the need to work together to create a national framework, centred around the values and needs of all Australian communities and championed by leaders in businesses and government. 🙌

Getting the script and concepts right in this complex topic, involved deep consultation and collaboration with CSIRO's brilliant communication managers and scientists. We're proud to help CSIRO deliver this important communication to help build a more resilient Australia.

We hope you find it as interesting and valuable as we do, and are inspired to pass on this important message 📣😀

Want to get your big picture message out there?
Let us help: https://www.redboat.com.au 👀

16/01/2022

Happy !

We loved working with such amazing clients in 2021 and 2022 has started with a bang.🚀

We're working on some super exciting projects that will help make a difference in our communities.

What was your big success of 2021? What exciting projects are you working on? We'd love to hear from you.

Let's hope we can see you all soon (face to face) ☕

08/09/2021

Really pleased to share this... ❤

Redboat recently completed a series of 5 animations to raise awareness about Light Pollution, it's harmful effects on our wildlife, and what we can do to reduce it's impacts. We produced these for the Australian Department of Agriculture, Water and the Environment, working closely with their staff who are all passionately involved in raising awareness about this. Myself and the team at Redboat really enjoyed working working with them to bring this message to life. Hope you enjoy watching.
Please spread the word about Light Pollution 🙂 🤩

For more about Light Pollution, visit: awe.gov.au/light-pollution
For more information about Redboat, visit www.redboat.com.au

19/06/2020

Help .org to promote fair, sustainable and inclusive public policy through evidence-based research.

You can donate to the not-for-profit think tank here: https://www.givenow.com.au/australia21

PS: While you check out their page, take a minute to watch the animation we produced to help them explain why and how they do their valuable work - for the good of all Australians 😀

Thanks Australia21! 👍

Sick of big issues being dumped in the too hard basket? Support Australia21 for fair, sustainable and inclusive public policy through evidence-based research.

19/04/2020

Sometimes at Redboat we get to work on some amazing projects - stuff that makes a huge impact for Australia.

Here's one: https://www.redboat.com.au/the-reef-restoration-and-adaptation-program

The Government just launched the next R&D stage of The Reef Restoration and Adaptation Program - helping restore the Great Barrier Reef and helping it adapt to climate change.

We produced 2x 90 second animations to help the Australian Institute of Marine Science and their partners to communicate the Why and the How of the program.

I recommend everyone take a moment to learn a little more about the important work that they are doing by watching these 2x quick animations.

Here's the link: https://www.redboat.com.au/the-reef-restoration-and-adaptation-program

If you have a big audience and a big topic that you'd like to communicate in a quick, simple and engaging way, please reach out to me. The Redboat team and I are here to help.

03/02/2020

Check out our latest article and 80 sec animation: Connecting with Norfolk Island
https://www.linkedin.com/pulse/connecting-norfolk-island-adrian-king

We're often asked to help national organisations to engage unique communities on important but sensitive topics. Here's how we approached engaging the residents of Norfolk Island with CSIRO's water resource assessment.

15/01/2020

Are you using animation to teach your audience?
Viewers retain 95% of a message when they watch it in a video, compared to 10%
when reading it in text
Find out more: https://buff.ly/2NJDH1v

08/01/2020

Are you catching your viewers eye?
Content with visuals gets 94% more total views
Find out more: https://buff.ly/2NJDH1v

01/01/2020

“I would rather entertain and hope that people learned something than educate people and hope they were entertained.”
-Walt Disney
Find out more: https://buff.ly/2NJDH1v

25/12/2019

Are you animating your ads?
Animated Facebook ads get 50% more clicks than static images.
Find out more: https://buff.ly/2NJDH1v

18/12/2019

“Animation is not the art of drawings that move but the art of movements that are drawn.”
-Norman McLaren
Find out more: https://buff.ly/2NJDH1v

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https://www.redboat.com.au/

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Videos

Natural disasters & national resilience

The team at Redboat is proud to reveal a brand new 90 sec animated video that we created for CSIRO... We need to make 🇦🇺 Australia less vulnerable to systemic disruption that the compounding risk of increasing natural disasters could create.⚠️ Natural disasters such as flooding, drought and bushfires effect Australian communities, business, infrastructure and environments. ⛈️ ☀️ 🔥 🌊 🚣‍♂️ This video shows what compound risk and national resilience mean, and illustrates the need to work together to create a national framework, centred around the values and needs of all Australian communities and championed by leaders in businesses and government. 🙌 Getting the script and concepts right in this complex topic, involved deep consultation and collaboration with CSIRO's brilliant communication managers and scientists. We're proud to help CSIRO deliver this important communication to help build a more resilient Australia. We hope you find it as interesting and valuable as we do, and are inspired to pass on this important message 📣😀 Want to get your big picture message out there? Let us help: https://www.redboat.com.au 👀 #scicomm #animation #video #climate #risk #resilience #australia #science #sciencecommunication

Sometimes at Redboat we get to work on some amazing projects - stuff that makes a huge impact for Australia. Here's one: https://www.redboat.com.au/the-reef-restoration-and-adaptation-program The Government just launched the next R&D stage of The Reef Restoration and Adaptation Program - helping restore the Great Barrier Reef and helping it adapt to climate change. We produced 2x 90 second animations to help the Australian Institute of Marine Science and their partners to communicate the Why and the How of the program. I recommend everyone take a moment to learn a little more about the important work that they are doing by watching these 2x quick animations. Here's the link: https://www.redboat.com.au/the-reef-restoration-and-adaptation-program If you have a big audience and a big topic that you'd like to communicate in a quick, simple and engaging way, please reach out to me. The Redboat team and I are here to help. #climatchange #gbr #greatbarrierreef #sciencenews #scicomm #sciencecommunication #scientificresearch #australiangovernment #marineindustry #marineengineering #tourismindustry

The science of bushfires... let’s wise up! Two years ago, the Redboat team produced this short animation for CSIRO explaining the factors that drive bushfire behaviour. At the time, I thought the data I was looking at (as shown in the animated map of Australia) was really quite alarming. But it didn’t really hit home until the last few weeks devastating bushfires. Can we help your organisation communicate your big picture? #bushfire #scienceandtechnology #emotion #australia #sciencecommunication #scicomm

Emotional vs objective science communication. Which is better?

Emotional vs objective science communication. Which is better? In this short video I share what our clients at Redboat are saying and a very important distinction. I’m also looking forward to seeing what Dr Craig Cormick's awesome new book “The Science of Communicating Science” by CSIRO Publishing has to say about this. What do you think? Please share your thoughts and experiences on this hot topic. #sciencecommunication #scicomm #communicationstrategy #marketing #engagement #emotion #objectivity #scienceandtechnology #science

Say 'yes' to smarter solutions!

Happy Monday all! It's been a busy time here at @Redboat with 3 animation and video projects completed and delivered during last week... Here's one in particular I strongly encourage you to check out, that we produced for Australia21, a not-for-profit organisation that works hard to unravel national problems and build smarter solutions for Australia's big issues. This morning, they launched their annual fund-raising campaign using our animation. They're tackling big issues like #Inequality #PTSD #DrugHarmReduction #YouthWellbeing #AsylumSeekers #ClimateChange #FutureOfWork & more. Australia21 bring together experts, decision makers, business people, researchers and ordinary Australians like you and me, to check the evidence and come up with fair, sustainable and inclusive laws and policies to fix national problems. They focus on the issues, not the politics and we're very happy to support their work. We had a great time working on this animation and the Redboat team are all chuffed at the result. Thanks to the team Jac, Juan, Kade, Jen and Scott for dong a great job in such a short time! To support Australia21's work donate here: australia21.org.au/donate And please give Australia21 a helping hand by liking and sharing this animation with your networks :)

Australia21 Animation

It's been a busy time here at Redboat with 3 animation and video projects completed and delivered during last week... Here's one in particular I strongly encourage you to check out, that we produced for @Australia21.org, a not-for-profit organisation that works hard to unravel national problems and build smarter solutions for Australia's big issues. This morning, they launched their annual fund-raising campaign using our animation. Australia21 bring together experts, decision makers, business people, researchers and ordinary Australians like you and me, to check the evidence and come up with fair, sustainable and inclusive laws and policies to fix national problems. They focus on the issues, not the politics and we're very happy to support their work. We had a great time working on this animation and the Redboat team are all chuffed at the result. Thanks to the team Jac, Juan, Kade, Jen and Scott for dong a great job in such a short time! Now, watch this 70 second animation and support Australia21's work by donating at: https://australia21.org.au/donate/ And please give @Australia21.org a helping hand by sharing it wide and far :) Cheers!

Science Meets Parliament 2018

Shortcuts

Our Story

Our vision is to move human thinking forward.

This year, generating engagement will become increasingly challenging. We face more competition for our attention and our audiences are less tolerant of irrelevant content than ever before. We want communication made fast, fun, simple, accurate, and easy to digest.

Redboat helps leaders cut through and stand out from the noise, to engage, inform and inspire their audiences.

We've helped organisations like CSIRO, the Department of the Environment & Energy, the ATO, and Geoscience Australia generate large scale engagement with important, complex and sensitive subjects that make a real difference to the lives of Australians. We've also helped Australian brands such as Toyota Hino, CRT, and Hyundai to capture people’s attention and grow their businesses.