Darling Directive

Darling Directive By creatives, for creatives.
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“IT’S LIKE RAAAIIIN, ON YOUR WEDDIN’ DAY!”Ironic, hey? I’ve got some explaining to do.I’ve been working my buns off in o...
21/08/2023

“IT’S LIKE RAAAIIIN, ON YOUR WEDDIN’ DAY!”

Ironic, hey? I’ve got some explaining to do.
I’ve been working my buns off in other areas and as such, my SMM business has had to take a backseat!

So what’s happening in this space then? Not much right now, but I’m the future - enough to keep us all happy!

- Digital downloads like resources, guides + more
- “Start Me Up” service (seriously, it’s fabulous for those on a budget that are fine to do some DIY)
- Workshops

So, stay tuned! Hit the 🔔 on my profile to be notified when I post so that you don’t miss a drop!

Thank you for your patience. 💖

Xoxo Frenchie

💡 CLIENT SPOTLIGHT 💡 Meet Carol Whitfield, the brains and beauty behind  😃💖She’s the writer and performer of the amazing...
26/04/2023

💡 CLIENT SPOTLIGHT 💡

Meet Carol Whitfield, the brains and beauty behind 😃💖

She’s the writer and performer of the amazing Amy Winehouse tribute show, “Beyond The Beehive” which is happening in Melbourne May 18th - 21st.

Carol is working with Darling Directive using the “Promote Me” package, ideal for events and new projects.

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Posted • Beyond The Beehive: Amy Winehouse’s Musical Mastery is now LIVE!

Carol Whitfield, backed by her 4-piece band, expertly weaves the fascinating story of Winehouse's music around a collection of hits and rarities, along with some choice Winehouse quotes and anecdotes. With some laughs along the way and a tearjerker finish, this show will have audiences dancing in the aisles and pining for a talent gone too soon.

Get your tickets now to avoid missing out! Click on the linkt.ree link in the bio to find the event page & ticket links.

Photography by 3 Fates Media.

🌟 It’s the social package sale! 🌟$200.00 off all packages for 3 months. That means the smallest package is just $600.00 ...
28/02/2023

🌟 It’s the social package sale! 🌟

$200.00 off all packages for 3 months. That means the smallest package is just $600.00 a month!

***OFFER EXPIRES 14TH MARCH***

Want to jump on board? Enquire via DM!

🕺🏻If you start me up! If you start me up I’ll never stop!🕺🏻 🎶 The Rolling Stones said it best! I’ll “start you up” so yo...
13/02/2023

🕺🏻If you start me up! If you start me up I’ll never stop!🕺🏻 🎶

The Rolling Stones said it best! I’ll “start you up” so you never stop.

This is a new, once off purchase that you can invest in so that you can run your own socials based off of a tailor made strategy!

Deliverables:

- 1 x Free consult
- 1 x Design card with colours and fonts
- 1 x Posting schedule based on your needs
- 1 x Set of hashtags
- 1 x List of recommended posts for your business
- 1 x Tone of voice advisory page with examples

This will be everything *you* need in order to remain consistent of socials to reach the people you want to! If comes in a personalised document just for you. 💖

Purchase once for $200.00 with a turn around time of 1-2 weeks.

Slide into my DMs to book yours!

It’s my pleasure to announce that .directive will be working with Australian Burlesque Festival]] for their 2023/2024 fe...
03/02/2023

It’s my pleasure to announce that .directive will be working with Australian Burlesque Festival]] for their 2023/2024 festival!

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Posted • Australian Burlesque Festival]] Australian Burlesque Festival]] is super excited to announce that was will be our new Social Media Manager. We cannot wait to collaborate with Frenchie. Frenchie is a Burlesque & Sideshow Artist as well as the creator of Darling Directive, a freelance Social Media Management agency. Created "by creatives, for creatives", a gap in the market was found for fellow creatives that wish to receive help with their social accounts.

Frenchie has been working in the world of social media for 4+ years, assisting a large national company as well as sole traders in a creative field. It's a passion of Frenchie’s to help others expand on their preferred platforms so that they can reach their ideal audience. In an age where social media presence is imperative to growth, Frenchie will make you feel seen, noticed, and heard. Frenchie is absolutely thrilled to be joining the Australian Burlesque Festival team and cannot wait to see the festival grow even further! Photo credit

IG: www.instagram.com/darling.directive
FB: Darling Directive"

💡 C L I E N T  S P O T L I G H T 💡Candles by Lilith]] is a local Meanjin business specialising in hand poured, soy wax c...
01/02/2023

💡 C L I E N T S P O T L I G H T 💡

Candles by Lilith]] is a local Meanjin business specialising in hand poured, soy wax candles that are simply irresistible! Enjoy their newest range released just in time for Valentine’s Day!

Candles by Lilith]] invested in the post template pack (not pictured) & the soundboarding service. 💖
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Posted • Candles by Lilith]] Love can be a dark and mysterious journey, much like the myths of old.
The ancient tales remind us that too much vanity and overindulgence can lead to dire consequences, and the importance of remembering that balance is key as we navigate the shadows of self-obsession and vanity.

This year, part of our Valentines range explores the inspiration cast from mystical deities of the past and for balance in our own lives.

This delectable selection will be available as of Wednesday 1st February, 6pm (Qld time).

💡 C L I E N T  S P O T L I G H T 💡Intoxication]]] is a fairy godmother to performing artists around the globe! With a ra...
28/01/2023

💡 C L I E N T S P O T L I G H T 💡

Intoxication]]] is a fairy godmother to performing artists around the globe! With a range that inspires and completes visions, you’ll fall in love at first sight.

Peep the Intoxication]]] Valentine’s Day picks!

Intoxication]]] invested in the Darling Directive • Social Media Management] template pack, now all she has to worry about it pressing “post”!

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Posted • Intoxication]]] Got a Valentine’s show that you are performing at or a shoot you are modelling for?…we’ve got you covered. Check out our picks for your special event and if you sign up to our newsletter today, you get an additional 10% off your order.

Link in bio

❤️💖💜❤️💖💜❤️💖💜❤️💖💜

Models: and
Photos by
Media by Darling Directive • Social Media Management]

Models wear V***n Collection

🚨 NEW PRODUCT ALERT 🚨The “Should I Post That?” Service!Have you ever needed a soundboard ideas surrounding what to post,...
23/01/2023

🚨 NEW PRODUCT ALERT 🚨

The “Should I Post That?” Service!

Have you ever needed a soundboard ideas surrounding what to post, when to post, and how to phrase your posts? In the words of Cher and Sonny, “Babe. I got you, babe!”.

This service is invoiced monthly. For as little as $50 a month, you can have access to the big brain behind the business, unlimited! Ask a million questions in that month, or only five, I don’t mind!

Craving a full year of this service? No worries! You get a 30% discount if you pay for a year upfront, meaning you can save a total of $780 for a years worth! (Normally $2600 over a year at $50 per month).

Sound like fun to you? Get your walking, talking soundboard today! Slide 🛝 into my DMs. 💖

“So… What do you even do?”Ah yes, a question that comes up a lot! It’s a common misconception that a social media manage...
17/01/2023

“So… What do you even do?”

Ah yes, a question that comes up a lot! It’s a common misconception that a social media manager simply plays around on Instagram all day. (I know, don’t ask how I know).

Here’s a few reasons why you may decide to invest in a social media manager:

✨ Get your valuable time back! It’s not uncommon for business owners and creatives to spend approximately 10 hours organising their socials each week. That’s a lot of time! Have you ever heard someone say, “if I could purchase more hours in the day, I would”? Well… You can!

✨Get you noticed by your dream audience! Your social media manager will elevate your social presence with the objective of gaining a further reach and engaging with the right crowd. This will strengthen your existing connections & create new ones!

✨ Design strategies tailored to you and your business needs! We love a good strategy. This allows us to go in, assess your socials, and then provide a game plan that starts from your posting days/times, all the way down to the hashtags you use!

Interested? Get in touch today! 💖 Client on-boarding has begun.

💖 Customer Testimonial 💖The lovely .ritafontaine of .fontaine_designer left a very kind review on Facebook regarding the...
13/01/2023

💖 Customer Testimonial 💖

The lovely .ritafontaine of .fontaine_designer left a very kind review on Facebook regarding the Add-On services they invested in!

Thank you for the review, Rita! Always a pleasure to work with you. 🕺🏻

Interested in some Add-On/One Off services? Get in touch via DM today!

📸 by .directive (Content creation service)

💖 Customer Testimonial 💖The lovely .ritafontaine of .fontaine_designer left a very kind review on Facebook regarding the...
12/01/2023

💖 Customer Testimonial 💖

The lovely .ritafontaine of .fontaine_designer left a very kind review on Facebook regarding the Add-On services they invested in!

Thank you for the review, Rita! Always a pleasure to work with you. 🕺🏻

Interested in some Add-On/One Off services? Get in touch via DM today!

The new year is upon us and a bunch of great things are going to be happening! Here’s what’s already been announced, and...
09/01/2023

The new year is upon us and a bunch of great things are going to be happening! Here’s what’s already been announced, and services that are currently being built.

What service are you most excited for? 🌟

After the cost of living inflation alone??? Baby, what are you DOING? 2023 is the year we start valuing ourselves, thank...
28/12/2022

After the cost of living inflation alone??? Baby, what are you DOING?

2023 is the year we start valuing ourselves, thank you. 💅🏻

Tag or send this to someone who absolutely needs to hear it. I won’t tell. 👀

💖 4 x 2022 engagement piece ideas for 4 different creative professions! 💖It’s almost time to say goodbye to 2022, so how...
27/12/2022

💖 4 x 2022 engagement piece ideas for 4 different creative professions! 💖

It’s almost time to say goodbye to 2022, so how about we celebrate with some engagement?

Here are 4 ideas and examples! Like ‘em? Why not share them!

Know a pal that could you a social media manager in their life? Tag them below! 🕺🏻

💖 What’s coming in 2023? 💖Our standard services are here to stay, but two exciting packages will be added to the menu ne...
24/12/2022

💖 What’s coming in 2023? 💖

Our standard services are here to stay, but two exciting packages will be added to the menu next year!

• The Honey Package - A service created for SWers

• The Pocket Rocket Package - An Add-On/One Off service for Performing Artists

Interested? Fill out the form in my IG Bio! 💖

Roll up, roll up!  packages are go! 🎟🎪Have a show at Fringe? You can get a months worth of the following for an absolute...
20/12/2022

Roll up, roll up! packages are go! 🎟🎪

Have a show at Fringe? You can get a months worth of the following for an absolute STEAL.

Deliverables:
- 3 x IG posts per week
- 3 x IG stories per week
- Custom captions
- Scheduling of posts

All for the low cost of $500.00 per month! You save $300+ for the month, and in return I take care of your socials while you share your art. 🕺🏻

Enquire today via DM!

Name a better duo, I’ll wait. 💅🏻I will manage the HECK out of your socials. 😎
14/12/2022

Name a better duo, I’ll wait. 💅🏻

I will manage the HECK out of your socials. 😎

Meet Frenchie. Creator of .directive 💖“Honestly, I wanted to work toward closing a gap in this industry. Creatives often...
11/12/2022

Meet Frenchie. Creator of .directive 💖

“Honestly, I wanted to work toward closing a gap in this industry. Creatives often feel alone when wearing several different hats as the owner of their sole trading business… Now they don’t have to!”, said Frenchie as she excitedly tapped away on her computer.

Frenchie has been working in the world of social media for 4+ years and made the decision to create a freelancing agency, focusing on helping fellow creatives thrive. In an age where social media presence is more important than ever for business success, Frenchie believes in consistency across the board.

“I’ve worn many different hats, and I still do! I’ve worked for a major Australian brand across their social platforms, I’ve created my own businesses with a focus on presence and engagement. This and my passion for bettering the social management experience is what has gotten me here today. Oh.. I’m also a Virgo, if that means anything to anyone.”
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Who would you rather call? A corporate social media agency, or a fellow creative that is yearning to see you become a winner and a grinner? I think we all know the answer, yeah? 😌

📸

Hello, Darlings! On-boarding has begun, which means those that filled out the EOI form in the IG bio have been emailed! ...
06/12/2022

Hello, Darlings! On-boarding has begun, which means those that filled out the EOI form in the IG bio have been emailed!

Still waiting? Check that junk folder. Getting your paperwork in ASAP means we can hit the ground running in 2023!

Want to be a Darling? Check out the form in my IG bio. 💖

👏🏻 Everything 👏🏻 is 👏🏻 content!It can be a struggle to keep up the posts and have new and engaging content to deliver. M...
01/12/2022

👏🏻 Everything 👏🏻 is 👏🏻 content!

It can be a struggle to keep up the posts and have new and engaging content to deliver. My tip? Stop over thinking it. You can thank me later.

Photograph everything. Film everything. Behind the scenes, the creative process, the result of a project you’ve been working on, your projects, your workspace. Everything is content!

My books are opening very soon. So what are you waiting for? Jump on the EOI form in my IG bio!

✨ CONSISTENCY IS KEY ✨You’ll hear me say this a lot. Remember that time when you complimented someone on a skill they po...
24/11/2022

✨ CONSISTENCY IS KEY ✨

You’ll hear me say this a lot. Remember that time when you complimented someone on a skill they possess that you admired, and they replied, “Practice makes perfect!”, which lead you to have an internal rage fit? The “consistency is key” phrase has exactly the same effect.

I urge you to flip the script. Consistency is key… because you get back what you put in!

In this post I’ve included 5 examples of the kind of consistency that can pack a punch.

Not sure where to start? Fill out the EOI Client Form in my IG bio!

Talk Digital Tone of Voice to me, baby. ✨Digital Tone of Voice (DTOV) is imperative to your communication skills as a bu...
23/11/2022

Talk Digital Tone of Voice to me, baby. ✨

Digital Tone of Voice (DTOV) is imperative to your communication skills as a business owner/brand. Settling on what kind of DTOV you’d like to use is simpler than you think! So how do you decide? Ask yourself, how do I want people to *feel* when they read my captions? Following that is developing that DTOV and remaining consistent.

Want to know more?

Like + Follow + Share

Want to become a Darling? Fill out the form in my IG bio!

✨ YOU’VE GOT MAIL ✨EOI Darlings! Check those emails, your info pack is waiting for you. 💖The plan was to make contact in...
21/11/2022

✨ YOU’VE GOT MAIL ✨

EOI Darlings! Check those emails, your info pack is waiting for you. 💖

The plan was to make contact in December… But I’m too excited and can’t help myself.

Interested in becoming a client of Darling Directive? Peep the form in my bio!

💖💖💖

Approximately 10 minutes is all it takes to fill out your weekly content planner for your Social Media Manager! How easy...
18/11/2022

Approximately 10 minutes is all it takes to fill out your weekly content planner for your Social Media Manager! How easy is that?

All you have to do is provide it a week in advance, and then I make the magic happen. ✨

You’ll wish you had set aside 10 minutes sooner. 😌

✨C L I E N T  S P O T L I G H T✨Clients of Darling Directive will have the opportunity to show their best side on the fe...
14/11/2022

✨C L I E N T S P O T L I G H T✨

Clients of Darling Directive will have the opportunity to show their best side on the feed! Delivering new and familiar creatives to engage and work with. 💖

Want to become a Darling? Fill out the form in the bio to be contacted prior to the 2023 launch!

Is this… not the phrase I was looking for? Regardless, I know you’re ✨dying✨ to know more about the brains behind Darlin...
11/11/2022

Is this… not the phrase I was looking for? Regardless, I know you’re ✨dying✨ to know more about the brains behind Darling Directive.

Fear not! Introduction post coming soon, curious Darlings. 🖤

It’s natural to get cold feet when pursuing services for responsibilities you’d usually take on yourself. But stop and a...
10/11/2022

It’s natural to get cold feet when pursuing services for responsibilities you’d usually take on yourself. But stop and ask yourself, “Why did I want help in the first place?”.

Maybe you’re not sure how to approach social media for your business. Maybe you’d like some of your very valuable time back.

When clients enquire with me, I always ask, “Are you ready to make a commitment to this service?”. It’s a heavy question for some, but remember that utilising this service is what you make it. It’s committing to *you* and your goals!

It doesn’t have to be scary to put yourself and your needs first. In fact, I implore you to try it. 🖤

Want to become a Darling? Fill out the form in my bio!

• Branding Service •Don’t know where to start with your IG, or need a refresh? There’s a service for that! You’ll get ev...
06/11/2022

• Branding Service •

Don’t know where to start with your IG, or need a refresh? There’s a service for that!
You’ll get everything you require for the fresh start that you desire. ✨

This service is part of the Add-on menu, meaning that this can be a one off service *or* added to your package!

Interested? Fill out the form in my bio so that we can connect in 2023! 💖

Your ideal posts can be tailor made for *you* and your brand! Truly, I promise. Here’s a mock up of a collage art layout...
05/11/2022

Your ideal posts can be tailor made for *you* and your brand! Truly, I promise.
Here’s a mock up of a collage art layout. It could be your IG post, your IG/FB story background, the uses are endless!

Dreaming of a customised layout? Look no further.

[Cropped for IG]

Dr Seuss has been real quiet since I dropped this graphic…>>> S W I P E >>> Creatives have been knocking, and I’ll be an...
05/11/2022

Dr Seuss has been real quiet since I dropped this graphic…

>>> S W I P E >>>

Creatives have been knocking, and I’ll be answering! Want to become a Darling in 2023? Fill out the short form in my Instagram bio, and I’ll be in touch prior to the new year to deliver your package options! 💖

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Brisbane, QLD

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