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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

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Shon Productions, Level 6, 200 Adelaide Street, Brisbane (2025)

11/02/2025

🎥 How to Scout for the Perfect Location? 🎥

Scouting the right location is key to bringing your vision to life. Here’s what I focus on when finding the perfect spot:

1️⃣ Lighting – Natural light is a game-changer. Look for spaces with ample windows or areas where you can control the lighting.

2️⃣ Ambience & Atmosphere – The location should align with the mood and tone of your project. Does it match the story you’re telling?

3️⃣ Sound – Quiet, isolated spots are ideal. Be mindful of any external noise (traffic, AC units) that could disrupt audio.

4️⃣ Space for Movement – Ensure the area allows flexibility for camera movement, crew, and equipment.

Location is more than just a backdrop—it sets the stage for storytelling!

07/02/2025

🎬 How to Direct People Who Aren’t Comfortable Being Photographed or Filmed? 🎬

The key is to make them feel at ease. Start by building rapport and explaining the purpose of the shoot. Let them know it’s not about perfection—it's about capturing their authentic selves.

Here’s what I do:
1️⃣ Keep it relaxed – Light conversation helps them forget the camera is even there.
2️⃣ Give clear direction – Guide them with simple, natural movements rather than stiff poses.
3️⃣ Make them feel involved – Ask for their input or feedback to create a collaborative, comfortable vibe.

The more relaxed they feel, the more natural and engaging the footage will be. 🤝

27/01/2025

Another great year or productions kicked off this year with a creative mix of shoots for big brands, not for profits, education providers, political campaigns and ad agencies

26/09/2024

Nothing speaks louder than success!

Sharing detailed case studies of your most successful projects can showcase your expertise, highlight your impact, and build trust with potential clients.

A great case study tells the story of a challenge, a solution, and a successful outcome. It demonstrates your ability to deliver results and provides concrete examples of your work.

Highlight the client’s problem, your approach to solving it, and the positive impact your solution had.

Use quotes and testimonials from your clients to add authenticity and credibility.

Visuals, such as before-and-after images, charts, and infographics, can make your case study more engaging and easier to understand.

Case studies are versatile and can be used in a variety of marketing materials, from your website and social media to presentations and proposals.

They’re a powerful tool for convincing potential clients of your value and capabilities.

Ready to showcase your success stories and attract new clients? Let’s create compelling case studies that highlight your expertise and impact.

22/09/2024

Pre-production planning is the unsung hero of successful video projects and photo shoots.

Here’s why it’s crucial and what it entails:

1. Concept Development: This is where your vision takes shape. Define the concept, goals, and key messages of your video.

2. Scriptwriting: A well-written script is the backbone of your video. It should be clear, engaging, and aligned with your objectives.

3. Storyboarding: Visualise your script with storyboards. This helps map out each scene and ensures everyone is on the same page.

4. Location Scouting: Choose the right locations that enhance your story. Consider factors like lighting, space, and background noise.

5. Casting: Select the right talent to bring your script to life. Professional actors or real employees, the choice depends on your video’s style and purpose.

6. Scheduling: Plan a detailed schedule to keep the project on track. Allocate time for each stage, from shooting to editing.

7. Budgeting: Ensure your budget covers all aspects of production, from equipment and crew to post-production and distribution.

Effective pre-production planning sets the stage for a smooth production process and a successful final product.

Ready to plan your next video project? Let’s get started! 🎬

18/09/2024

Let your clients do the talking!

Video testimonials are powerful tools for building credibility and trust.

Real stories from satisfied clients can persuade potential customers like nothing else.

Let’s showcase the love your clients have for your brand! ❤️

17/09/2024

Remember Ghost Busters? We often get reminded of them by passers by when my team and I wear these fashion statements.

This rig is called an EasyRig and while it looks a little silly it does a couple of things:

1. It balances the weight of the camera throughout the camera operators body allowing you to film for hours and hours even with a large camera setup with a fraction of the usual fatigue.

2. with a spring arm like on this one it also removes up and down movements providing a floaty feel to the footage that is halfway between handheld and gimbal footage.

Just for the record we haven't defeated any ghosts yet but we also can't say that it wouldn't hurt to try in the event of an unexpected apocalypse ;)

16/09/2024

Onboarding doesn’t have to be a chore!

Use training and induction videos to make the process smooth and engaging.

From company policies to team introductions, video can streamline onboarding and get new hires up to speed in no time. 🚀

12/09/2024

Looking to build trust with your audience?

Let real people tell your story. Interview-based videos featuring employees, customers, or industry experts can humanise your brand and create authentic connections.

Because at the end of the day, people trust people. 🤝

10/09/2024

Consistency is key in visual content. From videos to photos, maintaining a cohesive look across all content strengthens your brand identity.

Let’s ensure every piece of content reflects your brand’s unique style and message. 🎯

03/09/2024

🎥 How to Choose a Great Video Production Company 🎥

Choosing the right video production company is crucial for creating high-quality content that aligns with your brand’s vision. Here are some tips to help you make the best choice:

1. Portfolio Review:
Start by reviewing their portfolio. Look for diversity in their work and ensure their style matches what you envision for your project.

2. Experience and Expertise:
Consider their experience and expertise in your industry. A company familiar with your field will understand your specific needs better.

3. Communication and Collaboration:
Effective communication is key. Choose a company that listens to your ideas, provides clear feedback, and is willing to collaborate.

4. Budget Transparency:
Ensure they are transparent about costs and can work within your budget without compromising on quality.

5. Technical Proficiency:
Assess their technical skills and equipment. High-quality gear and technical know-how are essential for professional results.

6. Creative Approach: Look for a team that brings creative ideas to the table and can think outside the box.

Ready to partner with a great video production company? Let’s bring your vision to life together! 🎬

02/09/2024

I believe that the key to great corporate head shots are a combination of:

Consistent style across images to show your people are a united team (remembering these are images are reflecting the company just as much, if not more, than the individuals in the pics).

Flattering lighting that adds shape to the face but always in a flattering manner.

And most importantly having a photographer that knows how to make people feel comfortable on camera.

Many people would prefer to do public speaking to having a headshot... considering how much we all love speaking on a stage it's clear that it's vital to have someone you trust behind the camera to make people express their personality and leave saying 'that was so much easier than I expected!'.

If you need a hand with your company's headshots we can capture these at your offices or in studios and we work through our core team and trusted collaborators throughout Australia and a number of international locations.

01/09/2024

📝 How to Create a Brief for a Corporate Video 📝

A well-crafted brief is the foundation of a successful corporate video. Here’s how to create one that ensures your project runs smoothly and meets your goals:

1. Define Your Objectives:
Clearly outline the purpose of the video. Is it for marketing, training, or internal communications? Knowing the goal will guide the entire process.

2. Identify Your Audience:
Specify who the target audience is. Understanding their needs and preferences will help tailor the content effectively.

3. Key Messages:
List the key messages you want to convey. These should align with your brand values and objectives.

4. Style and Tone:
Describe the desired style and tone. Is it formal or casual, serious or humorous? Providing examples can be helpful.

5. Budget and Timeline:
Set a realistic budget and timeline. This will help the production team plan and allocate resources efficiently.

6. Call to Action:
Specify the action you want viewers to take after watching the video. Whether it’s visiting a website, signing up for a newsletter, or contacting your team, make it clear.

7. Distribution Plan:
Outline how and where the video will be distributed. Knowing the platform can influence the video’s format and style.

Ready to create a compelling corporate video? Start with a solid brief and let’s make it happen!

26/08/2024

Consistency is the cornerstone of a successful video marketing strategy. Here’s why it’s so important:

1. Brand Recognition:
Consistent video content helps build brand recognition. Viewers are more likely to remember and recognize your brand.

2. Trust and Credibility:
Regular, high-quality videos establish trust and credibility with your audience. They know what to expect from your brand.

3. Engagement:
Consistency keeps your audience engaged. Regular content encourages viewers to keep coming back for more.

4. SEO Benefits:
Consistent video uploads improve your SEO ranking. Search engines favor active and regularly updated content.

5. Message Reinforcement:
Repeated exposure to your key messages reinforces them, making them more memorable and impactful.

6. Audience Loyalty:
Regular content builds a loyal audience. They become accustomed to your schedule and look forward to new videos.

7. Data and Insights: Consistent content provides valuable data and insights. You can track performance and adjust your strategy based on what works.

Ready to build a consistent video marketing strategy? Let’s create content that keeps your audience coming back for more! 🎬

06/08/2024

Internal communications don’t have to be a yawn-fest!

With corporate films, you can turn those essential updates into engaging, dynamic content that your team will actually look forward to.

From CEO messages to company achievements, videos can make internal comms more impactful and enjoyable.

Imagine this: instead of sending a lengthy email that gets lost in crowded inboxes, you share a short, vibrant film that brings your message to life.

Not only does this save time, but it also ensures that your message is seen, understood, and remembered.

Plus, videos are a fantastic way to showcase company culture, highlight employee achievements, and foster a sense of community and belonging.

Whether it’s an explainer video for new processes, a motivational clip to boost morale, or a recap of the latest company event, corporate films can transform how you communicate internally.

They offer a versatile, visually appealing way to keep your team informed, aligned, and motivated.

So, let’s bring some creativity and energy to your internal communications.

Together, we can create corporate films that not only inform but inspire. Ready to revolutionize your internal comms?

05/08/2024

Who doesn’t dream of their content going viral?

It’s the holy grail of social media marketing—a single post that spreads like wildfire, boosting your brand’s visibility and engagement.

But what’s the secret sauce to creating viral social media content?

First, know your audience.

Understand what resonates with them, what they find shareable, and what sparks their interest. Next, keep it short and sweet. In the fast-scrolling world of social media, brevity is your best friend. Catchy hooks, engaging visuals, and snappy messages are key.

Humor and emotion are powerful tools. Make them laugh, make them cry, make them think—emotional content is more likely to be shared.

And don’t forget the element of surprise. Unexpected twists and creative ideas can make your content stand out in a crowded feed.

Interactivity boosts engagement.

Polls, quizzes, and calls to action encourage your audience to interact and share your content. And finally, timing is everything. Post when your audience is most active to maximize visibility and shares.

Ready to create content that not only catches eyes but also goes viral? Let’s make your brand the talk of the social media town!

02/08/2024

Hosting a company event?

Don’t let those magic moments slip away!

Capturing engaging video and photo content from corporate events not only preserves the memories but also showcases your brand’s vibrant culture.

From keynote speeches to networking sessions, every moment of your event is an opportunity to create compelling content.

Event videos and photos can be used for promotional purposes, social media, and internal communications, giving you a wealth of material to engage your audience.

The key is to capture the highlights—the moments that truly reflect the spirit and success of your event.

Professional videography and photography ensure that these moments are captured in the best light, making your content more appealing and effective.

So, let’s make your next event unforgettable. Ready to capture the highlights and create lasting memories?

31/07/2024

Say goodbye to boring headshots and staff photos!

Corporate imagery should reflect the dynamism and diversity of your company.

From candid office shots to team activities, diverse and engaging photos tell a richer, more compelling story about your brand.

Think about it—your visual content should showcase the full spectrum of your company’s personality and culture. Professional headshots are important, but they’re just the beginning.

Capture your team in action, highlight company events, and show off your workspace. These images create a more relatable and attractive brand image.

High-quality corporate imagery helps build a strong visual identity, making your marketing materials more engaging and effective.

Whether it’s for your website, social media, or internal communications, having a library of dynamic images can make all the difference.

So, let’s go beyond the headshot and capture the essence of your brand. Ready to showcase your company’s true personality with stunning corporate imagery?

Shon Productions

11/02/2025

07/02/2025

27/01/2025

26/09/2024

22/09/2024

18/09/2024

17/09/2024

16/09/2024

12/09/2024

10/09/2024

03/09/2024

02/09/2024

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26/08/2024

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02/08/2024

31/07/2024

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Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm