DIFY Social

06/11/2024

📍Social Media Australia Statistics – Oct 2024 🦘

Social Media users in Australia are some of the most active in the world, with a total of around 60% of the country’s population an active user on Facebook, and 50% of the country logging onto Facebook at least once a day ...

Monthly Active Users
1. Facebook ~19m | 3. WhatsApp ~13m | 4. Instagram ~12m
2. YouTube ~18.5m
5. LinkedIn ~6.5m
7. X (formerly Twitter) ~6m
9. TikTok ~5.5m

Ref. https://www.socialmedianews.com.au/social-media-statistics-australia-october-2024/

Contact DIFY Social for help with your business . Visit » https://difysocial.com.au/ or call 1300 DO SOCIAL (1300 36 7624).

06/11/2024

DIFY Social Strategy 📍 Two hour social media marketing planning consultancy session - applying Dify Social’s Social Media Marketing Guide [Infographic] model.

Following on from the setup session, your Dify Social Media Marketer will work with you collaboratively to determine: the scheduling of your social media posts; your Facebook ads target audience/s; and to confirm marketing, management and Facebook advertising tactics.

Learn more. Visit » https://difysocial.com.au/dify-strategy/ or call 1300 DO SOCIAL (1300 36 7624).

04/11/2024

The ultimate Melbourne Cup predictor 🏇 🏆 Racing.com article 🔗 https://www.racing.com/news/2024-11-03/news-tipping-melbourne-cup-predictor-031124 converted to a video format using Lumen5 📼 https://lumen5.com/user/steve-o5h/melbourne-cup-predic-7cgzb/

DIFY Social 🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624) 🖱️ [email protected]

03/11/2024

“AI is going to change everything, but it’s going to be a partnership between humans and AI, not a competition” Mark Cuban

DIFY Social client reporting quote of the month (Oct, 2024)

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

31/10/2024

🎉 Elevate Your Business! 🎉 We’re excited to be a Preferred Supplier for Maribyrnong City Council's Business Elevate Program — launching at 9am on Monday 11th Nov!

Apply for a $2,000 voucher to grow your business through expert social media support with Dify Social! Limited to 58 local businesses, so apply fast for this first-come, first-served opportunity. 🚀

Learn more & apply 👉 https://www.maribyrnong.vic.gov.au/business-elevate

30/10/2024

🎃 Don’t Let Social Media Spook You! 👻 Are you haunted by the idea of managing social media for your business?

Many small business owners fear the unknown – worried it might cost too much or simply won’t work.

Fear not! DIFY Social have been guiding businesses just like yours for over a decade 🧙‍♂️

Our simple self-audit tool [Google doc] https://forms.gle/i1Hh2vYbnTVSvmbH9 can help you take the first step, and we’re always happy to hold your hand along the way. No tricks – just a tried and tested strategy that works 🕸️

✨ This Halloween, let’s scare away the doubt and unlock your business’s potential!

Message 📩 call 📱 1300 DO SOCIAL (1300 36 7624) email 📧 [email protected] or visit https://difysocial.com.au/ to learn more.

📷 DALL·E

30/10/2024

DIFY Social re-connecting!

We're currently emailing our contacts to update our records, get reacquainted, and explore potential work opportunities.

Only problem is that we've got more than 10,000 contacts in our database and (due to vetting) we're only up to surnames beginning with the letter C!

So if you're a D-Z and you are open to having an online chat - please book in a time with Steven G https://calendly.com/stevehubba or Adrian P https://calendly.com/adrianmerendino (pictured at the Melbourne Marketers Forum)

We look forward to reconnecting!

🌐 https://difysocial.com.au/ 📲 1300 DO SOCIAL (1300 36 7624)

27/10/2024

Publer's Instagram 'Link in Bio' makes Instagram image posts that are easily clickable. Everyone using IG say woohoo!

Learn more https://publer.io/DifySocial - ref [blog] 'Instagram Link in Bio: Turning it into a Clickable Mini Site'

DIFY Social is a Publer Ambassador and we use the platform (and this feature!) to manage our clients' in Australia 🇦🇺

24/10/2024

⭐ ⭐ ⭐ ⭐ ⭐ "Steve is amazing. He does thing with our social media that I can't begin to comprehend. He's on the ball with everything, every time. Thanks for all the help, knowledge and guidance" Allister Lyne, VicBeach 🏐 [Facebook] https://www.facebook.com/DifySocial/reviews

DIFY Social 🌐 https://difysocial.com.au/testimonials/

23/10/2024

Congratulations to Blue Dragon Children's Foundation on receiving the 'Best Global Humanitarian' award at the 2024 Vietnam International Awards - ref [Facebook] 🔗 https://www.facebook.com/bluedragonvietnam/posts/pfbid0RHAdLZzMCstyqkcenBAyEamxV75EmbdTBWoE2W7jwwojAKeyNpATvvEdksRgjzA6l

DIFY Social has provided a total of 2136 B1G1 giving impacts to Blue Dragon Children's Foundation since 2017 🌐 https://difysocial.com.au/dify-impact/

It was such an honour to receive the Vietnam International Awards (VIA) last night!

The VIA panel is made up of Vietnamese people living overseas, and is handed out to people and organisations making meaningful contributions to the Vietnamese community.

Blue Dragon has been empowering communities across Vietnam for two decades. From our community initiatives like Anti-Trafficking Boards, to vocational training courses and rescue operations of people who have been trafficked, we enable vulnerable people to carve out bright, hopeful futures for themselves, their families and communities.

A huge THANK YOU to Vietnamese people across the globe for recognising our work in this way. With you at our side, we will continue transforming the lives of those who need us.

22/10/2024

DIFY Social Set-ups 📍 Integrated set-up & revision of your business social media across the six key channels.

This establishes your social media profiles across LinkedIn (professional profile & Company), Facebook, Instagram, Twitter, 'Google Business Profile' & YouTube with links for your website.

This includes technical set-up and revision (up to 3 hours) of your social sites including consistent ’about’ copywriting and basic design of your social profiles and banners.

Learn more. Visit » https://difysocial.com.au/dify-set-ups/ or call 1300 DO SOCIAL (1300 36 7624).

21/10/2024

As of ChatGPT's last update, the Top 5 most popular motivational TED Talks are 🥁 🥁 🥁 (Unsurprisingly) 1. "How Great Leaders Inspire Action" by Simon Sinek [YouTube] https://www.youtube.com/watch?v=qp0HIF3SfI4

Views: Over 60 million. Key Message: Sinek explores the concept of the "Golden Circle" and how great leaders inspire others by starting with "why" rather than "what" or "how." It's a powerful talk about leadership, purpose, and motivation.

DIFY Social 🌐 https://difysocial.com.au/

20/10/2024

Did you know that September is the most common birth month in Australia, with September 17 being identified as the single most frequent birthday? 🤱 👶

DIFY Social 🌐 https://difysocial.com.au/ 📷 DALL·E

18/10/2024

Monash University Department of Marketing Business Breakfast at Zinc at Fed Square 🎓 𝘕𝘢𝘷𝘪𝘨𝘢𝘵𝘪𝘯𝘨 𝘥𝘢𝘵𝘢 𝘶𝘵𝘪𝘭𝘪𝘴𝘢𝘵𝘪𝘰𝘯: 𝘎𝘰𝘷𝘦𝘳𝘯𝘢𝘯𝘤𝘦 𝘢𝘯𝘥 𝘊𝘰𝘯𝘴𝘶𝘮𝘦𝘳 𝘛𝘳𝘶𝘴𝘵 - with Christelle Young, Managing Director, T2 Tea & Melissa Pellegrini, Head of Customer Insights, David Jones 📊

15/10/2024

Confirmation for the Melbourne Marketing Forum | 6-8pm, 29 Oct 2024 🎟️ We've got our tix (> 80% sold)!

If you're a marketer or would like to meet marketers in Melbourne, you can get yours too [Eventbrite]: https://lnkd.in/gbuj4yy6

- DIFY Social : https://difysocial.com.au/dify-networks/

14/10/2024

As of ChatGPT's last update, the Top 5 most popular motivational TED Talks are 🥁 🥁 🥁 2. "Your Body Language May Shape Who You Are" by Amy Cuddy [YouTube] https://www.youtube.com/watch?v=Ks-_Mh1QhMc

Views: Over 64 million. Key Message: Cuddy discusses how body language affects not only how others see us but also how we see ourselves. She emphasises how adopting "power poses" can boost confidence and influence outcomes

DIFY Social 🌐 https://difysocial.com.au/

Body language affects how others see us, but it may also change how we see ourselves. Social psychologist Amy Cuddy argues that "power posing" -- standing in...

13/10/2024

📍 DIFY Social's purpose is to 𝘨𝘢𝘪𝘯 𝘤𝘰𝘮𝘱𝘦𝘵𝘪𝘵𝘪𝘷𝘦 𝘢𝘥𝘷𝘢𝘯𝘵𝘢𝘨𝘦𝘴 for businesses using social media marketing tactics that include Facebook advertising, to 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘢𝘯𝘥 𝘳𝘦𝘵𝘢𝘪𝘯 𝘮𝘰𝘳𝘦 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳𝘴.

Contact Steve or Adrian today if you are interested in exploring for your » https://difysocial.com.au/, call 1300 DO SOCIAL (1300 36 7624) or email [email protected]

📷 Oct 2024 clients + partners montage

23/07/2024

𝘈 𝘮𝘰𝘳𝘦 𝘴𝘰𝘤𝘪𝘢𝘣𝘭𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴, 𝘪𝘴 𝘢 𝘮𝘰𝘳𝘦 𝘴𝘦𝘢𝘳𝘤𝘩𝘢𝘣𝘭𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 👊 🔎

Social Media Marketing (SMM) and Search Engine Optimisation (SEO) complement each other to enhance your business brand's online presence - driving your target audiences' interest, enquiries and custom via website/s, dm, phone, email or in-person as applicable.

Become a more sociable business, get in touch with DIFY Social. Visit 🌐 https://difysocial.com.au/, DM, 📱 1300 DO SOCIAL (1300 36 7624) or 📧 [email protected].

23/07/2024

DIFY Social Media Set-ups 📍 Integrated set-up & revision of your business social media across the six key channels.

This establishes your social media profiles across LinkedIn (professional profile & Company), Facebook, Instagram, Twitter, 'Google Business Profile' & YouTube with links for your website.

Contact us for help with your business . Visit » https://difysocial.com.au/dify-set-ups/ or call 1300 DO SOCIAL (1300 36 7624).

19/07/2024

Dify All-in meeting (2) held on this day, 20 July 2020 - ref DIFY Social COVID-19 🦠 https://difysocial.com.au/dify-covid-19/

In life we can choose to be 𝘣𝘪𝘵𝘵𝘦𝘳 𝘰𝘳 𝘣𝘦𝘵𝘵𝘦𝘳. Hence, whilst the business didn't grow in the way we had hoped, it was an important time in our journey.

📱 1300 DO SOCIAL (1300 36 7624) 📧 [email protected]

18/07/2024

Haven't done any DIFY Social merch in a while! 😷👕🧢🧦

We've still got bits and pieces left, if you'd like some, hit Steve or Adrian up for an in-person meet!

Steven G » https://calendly.com/stevehubba
Adrian P » https://calendly.com/adrianmerendino

🌐 https://difysocial.com.au/dify-merch/ 📱 1300 DO SOCIAL (1300 36 7624) 📧 [email protected]

17/07/2024

Good to 'get fresh' with James Brooke, Owner & Operator of Jim's Cleaning Hawthorn East 💐 https://freshnetworking.com.au/members/james-brooke/ (despite him not having a web cam 😅 )

Fresh Networking Steven G Hubbard, DIFY Social 💐 https://freshnetworking.com.au/members/steve-hubbard/

16/07/2024

📍Social Media Australia Statistics – Jun 2024 🦘

Social Media users in Australia are some of the most active in the world, with a total of around 60% of the country’s population an active user on Facebook, and 50% of the country logging onto Facebook at least once a day ...

Monthly Active Users
1. Facebook ~19m | 3. WhatsApp ~12m | 4. Instagram ~10m
2. YouTube ~18m
5. LinkedIn ~6.5m
7. X (formerly Twitter) ~6m
9. TikTok ~4.2m

Ref. https://www.socialmedianews.com.au/social-media-statistics-australia-june-2024/

Contact DIFY Social for help with your business . Visit » https://difysocial.com.au/ or call 1300 DO SOCIAL (1300 36 7624).

15/07/2024

That time DIFY Social sponsored a race at The Meadows Dogs (as a lucky business card draw winner!) 🐕💨

Watch [YouTube] https://youtu.be/8CY7_3BoEfs?si=dHaLu452hg_QPTy3 📽️ Footage via the TAB

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

15/07/2024

Woof and bone apparel 🐶👕 NEW DIFY Social media marketing case study [blog] 🔗 https://difysocial.wordpress.com/2024/07/15/woof-bone-apparel/

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

11/07/2024

OUR IMPACT 🌏 🫶 DIFY Social's super giving through B1G1

We've just provided a further ...
- 130 days of computer education in aboriginal communities 🇦🇺 with Dot Com Mob
- 80 days of access to a safe space to children in crisis 🇻🇳 with Blue Dragon Children's Foundation
- 24 education sessions on hygiene 🇮🇩 with Opportunity International Australia

Learn more, visit 🌐 https://difysocial.com.au/dify-impact/ or contact 📱 1300 DO SOCIAL (1300 36 7624) to enquire.

11/07/2024

Don't let your business be a victim: Protect your Facebook account from phishing. READ [Meta blog] 🔗 https://www.facebook.com/business/news/dont-let-your-business-be-a-victim-protect-your-facebook-account-from-phishing

Best practices for protecting your Facebook account include
- Review all messages ... Any correspondence from Facebook or Meta will only come from one of these accounts: fb.com, facebook.com, facebookmail.com, instagram.com, meta.com, metamail.com, support.facebook.com
- Be careful what you share. Don't provide your username or password to any unknown source
- Remember that you can receive fraudulent links and requests in any digital communication. This includes email messages, Instagram direct messages (DMs) and Messenger
- Don't click links or open attachments from unknown sources
- Use unique, strong passwords or passphrases that you can easily remember
- Set up two-factor authentication (2FA) on your Facebook account(s)

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

We are providing insights into phishing - what it is and how to protect your Facebook account against it.

10/07/2024

Sales Ethos 🤝 💵 NEW DIFY Social media marketing case study [blog] 🔗 https://difysocial.wordpress.com/2024/07/10/sales-ethos/

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

08/07/2024

DIFY Social Impact 📍 Children's Fortress Africa

"Thank you very much for your generous vital support, prayers, and encouragement to Children’s Fortress Africa and for partnering the Lord's work helping vulnerable children in Kenya" Ben Hay

Learn more via » https://difysocial.com.au/dify-impact/ or call 1300 DO SOCIAL (1300 36 7624)

08/07/2024

DIFY Social Media Management 📍 KEY DELIVERABLES include

» Daily messaging ‘habit’ with images and links
» Weekly sharing and engaging with strategic others
» Copywriting and management of Facebook ads
» Reporting on key insights
» Creating an active social business

Contact us for help with your business . Visit » https://difysocial.com.au/dify-management/ or call 1300 DO SOCIAL (1300 36 7624).

05/07/2024

📍 DIFY Social's purpose is to 𝘨𝘢𝘪𝘯 𝘤𝘰𝘮𝘱𝘦𝘵𝘪𝘵𝘪𝘷𝘦 𝘢𝘥𝘷𝘢𝘯𝘵𝘢𝘨𝘦𝘴 for businesses using social media marketing tactics that include Facebook advertising, to 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘢𝘯𝘥 𝘳𝘦𝘵𝘢𝘪𝘯 𝘮𝘰𝘳𝘦 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳𝘴.

If you are interested in exploring social media for your business, ask for an audit and proposal (quote) here » https://difysocial.com.au/dify-audit/, call 1300 DO SOCIAL (1300 36 7624) or email [email protected] to enquire.

📷 Jul 2024 clients + partners montage

04/07/2024

"Where people aren't having fun, they seldom produce good work" David Ogilvy

DIFY Social client reporting* quote of the month (Jul, 2024)

*Some observations include:
- LinkedIn Company Analytics are becoming more detailed
- Continue to experience high levels of spam in Meta inbox (Facebook & Instagram)
- X Analytics now require paid upgrade

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

28/06/2024

Accountantnet 🔢 📈 NEW DIFY Social media marketing case study [blog] https://difysocial.wordpress.com/2024/06/28/accountantnet/

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

24/06/2024

DIFY Social Media Management 📍 BENEFITS include

» Build your audience
» Targeted messaging
» Engagement increase
» Increased traffic to web pages
» Enhance your credibility and that of your business/brand
» Create stronger connections
» Raise awareness, and
» Generate interest and sales opportunities so as to profit!

Contact us for help with your business . Visit » https://difysocial.com.au/dify-management/ or call 1300 DO SOCIAL (1300 36 7624).

23/06/2024

Helen Huang author - NUCLEAR POWER NUCLEAR GAME 📕⚛ NEW DIFY Social media marketing case study [blog] https://difysocial.wordpress.com/2024/06/20/helen-huang-author/

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

20/06/2024

Couldn't help but notice that more and more LinkedIn connections profile bios are being updated to 'Retired' (whilst also noticing a greater number of 'retirement planning' Super fund emails!)

Anecdotally it seems a majority of DIFY Social's business owner network never intend to retire. Which makes us wonder "are employees more likely to retire earlier than small business owners".

So we asked ChatGPT and it turns out ... Employees are generally more likely to retire earlier (around 65 years of age) than small business owners (mid to late 60s).

This difference is influenced by several factors:

1. Financial Considerations: Small business owners often have a significant portion of their wealth tied up in their business. They might delay retirement until they can either sell the business or ensure it is running smoothly without their day-to-day involvement.

2. Control and Passion: Small business owners typically have more control over their work environment and may have a deep personal investment in their business. This can lead to a desire to continue working longer, driven by passion or a sense of purpose.

3. Retirement Benefits: Employees, especially those in larger organisations, often have access to structured retirement plans and may receive incentives to retire at a certain age. Business owners need to plan their own retirement savings, which can be more complex and lead to delays in retirement.

4. Work-Life Balance: Employees might experience burnout or desire more work-life balance as they age, prompting earlier retirement. In contrast, business owners might have more flexibility in their schedules and feel less need to retire early.

5. Succession Planning: Business owners often have to plan for succession, ensuring that someone is ready to take over their role. This process can take time and might delay retirement.

How about you. Any plans to exit your small business and retire?

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624) 📷 Aware Super retirement guide

19/06/2024

Illawarra Office Solutions 📚🖊️🪑🗄 NEW DIFY Social media marketing case study [blog] https://difysocial.wordpress.com/2024/06/18/illawarra-office-solutions/

🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)

18/06/2024

OUR PRODUCTS 📍 MANAGEMENT

DIFY Social provide Monday to Friday social media marketing management - including posts to your page and other social media networking accounts; LinkedIn company, Instagram, X & Google (map) using the Publer.

We write your Facebook advertising copy & administer campaigns. And provide timely Facebook insights and social media marketing reports.

Contact us for help with your business . Visit » https://difysocial.com.au/dify-management/ or call 1300 DO SOCIAL (1300 36 7624).

17/06/2024

Direct K9 Services 🐕 NEW DIFY Social media marketing case study [blog] https://difysocial.wordpress.com/2024/06/17/direct-k9-services/

16/06/2024

Top 8 Social Media Trends You Should Know & Follow in 2024 - Read Publer [Article] https://publer.io/blog/social-media-trends/

1. AI Integration
2. Brand Authenticity
3. Influencer Marketing
4. Social Commerce and Personalised Ads
5. The Importance of SEO
6. Video Content Dominance
7. Strategic Platform Use
8. Storytelling

DIFY Social 🌐 https://difysocial.com.au/ ☎️ 1300 DO SOCIAL (1300 36 7624)