Lefoko Media and Communication

02/08/2024

Navigating the vast landscape of social media can be overwhelming. Each platform has its own unique strengths, audiences, and best practices.

Here’s a guide to help you understand and choose the right platforms for your content, driving better engagement and results for your brand.

👉 https://shorturl.at/TVU6c

30/07/2024

𝐅𝐫𝐨𝐦 𝐂𝐨𝐧𝐜𝐞𝐩𝐭 𝐭𝐨 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧: 𝐓𝐡𝐞 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 𝐨𝐟 𝐏𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐒𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠

We believe in the magic of storytelling. Whether it's a brand's journey or a personal tale, every story has the power to inspire, connect and transform.

𝐂𝐨𝐧𝐜𝐞𝐩𝐭: 𝐓𝐡𝐞 𝐒𝐩𝐚𝐫𝐤 𝐨𝐟 𝐚𝐧 𝐈𝐝𝐞𝐚: Every great story starts with a spark – an idea that holds the promise of something bigger. We take this seed and nurture it, exploring different angles and perspectives to find the heart of the story. It's a collaborative process where creativity knows no bounds.

𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧: 𝐁𝐫𝐢𝐧𝐠𝐢𝐧𝐠 𝐭𝐡𝐞 𝐒𝐭𝐨𝐫𝐲 𝐭𝐨 𝐋𝐢𝐟𝐞: Once the concept is solid, we dive into the creation phase. This is where the story truly comes to life. Through words, visuals, and emotions, we craft a narrative that resonates with the audience. It's about more than just telling a story—it's about making people feel, think, and engage.

𝐉𝐨𝐮𝐫𝐧𝐞𝐲: 𝐅𝐫𝐨𝐦 𝐕𝐢𝐬𝐢𝐨𝐧 𝐭𝐨 𝐑𝐞𝐚𝐥𝐢𝐭𝐲: The journey from concept to creation is an adventure in itself. It involves brainstorming sessions, drafts, edits, and endless cups of coffee. But it's all worth it when we see the final product—a powerful story that captivates and connects.

𝐈𝐦𝐩𝐚𝐜𝐭: 𝐀𝐦𝐩𝐥𝐢𝐟𝐲𝐢𝐧𝐠 𝐕𝐨𝐢𝐜𝐞𝐬: At Lefoko, we're dedicated to amplifying voices and stories that matter. We believe in the power of words to change perspectives, inspire action, and make a difference. Whether spoken or written, words are an integral part of our personal and business lives.

Join us on this journey of powerful storytelling. Let's create stories that not only inform but also inspire and connect. After all, every story has the power to make an impact.

26/07/2024

𝐌𝐨𝐛𝐢𝐥𝐞 𝐚𝐝𝐬 𝐜𝐚𝐧 𝐛𝐨𝐨𝐬𝐭 𝐛𝐫𝐚𝐧𝐝 𝐚𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬 𝐛𝐲 𝐮𝐩 𝐭𝐨 𝟒𝟔%!

Did you know that mobile ads can increase your brand awareness by an impressive 46%? In today's digital landscape, reaching your audience where they are is crucial, and mobile devices are where people spend most of their time.

𝐖𝐡𝐲 𝐌𝐨𝐛𝐢𝐥𝐞 𝐀𝐝𝐬?
𝐖𝐢𝐝𝐞𝐫 𝐑𝐞𝐚𝐜𝐡: With billions of people using smartphones daily, mobile ads ensure your brand is seen by a vast audience.
𝐇𝐢𝐠𝐡𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Mobile users tend to interact more with ads that are seamlessly integrated into their browsing or app experience.
𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠: Mobile ads allow for precise targeting based on user behavior, location, and demographics, ensuring your message reaches the right people at the right time.
𝐂𝐨𝐬𝐭-𝐄𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞: Compared to traditional advertising methods, mobile ads offer a higher return on investment, making them an affordable choice for businesses of all sizes.

𝐇𝐨𝐰 𝐋𝐞𝐟𝐨𝐤𝐨 𝐌𝐞𝐝𝐢𝐚 𝐂𝐚𝐧 𝐇𝐞𝐥𝐩
At Lefoko Media and Communication, we specialise in creating compelling mobile ad campaigns that not only capture attention but also convert viewers into loyal customers. Here's what we offer:
𝐂𝐮𝐬𝐭𝐨𝐦 𝐀𝐝 𝐃𝐞𝐬𝐢𝐠𝐧: Eye-catching visuals and engaging content tailored to your brand.
𝐀𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠: Utilise data-driven strategies to reach your ideal audience.
𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠: Monitor and optimize your campaigns to maximise results.
𝐂𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐑𝐞𝐩𝐨𝐫𝐭𝐬: Get detailed insights into your ad performance and ROI.
Partner with us and experience the impact of mobile ads on your business or brand.

𝐆𝐞𝐭 𝐒𝐭𝐚𝐫𝐭𝐞𝐝 𝐓𝐨𝐝𝐚𝐲!
Contact us now to create a mobile ad campaign that delivers results. Let's take your brand to the next level with the power of mobile advertising!

🌐 Visit our website: https://lefoko.co.za/

22/07/2024

𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐒𝐭𝐚𝐫𝐭-𝐔𝐩𝐬! 𝐄𝐥𝐞𝐯𝐚𝐭𝐞 𝐘𝐨𝐮𝐫 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐆𝐚𝐦𝐞 𝐰𝐢𝐭𝐡 𝐋𝐞𝐟𝐨𝐤𝐨 𝐌𝐞𝐝𝐢𝐚 𝐚𝐧𝐝 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧

Are you a start-up eager to make a splash in the crowded digital landscape?
It’s time to amplify your brand's voice and connect with your audience through exceptional content marketing. At Lefoko Media and Communication, we specialise in giving ambitious ideas a voice through strategic and impactful content strategies.

𝐖𝐡𝐲 𝐂𝐡𝐨𝐨𝐬𝐞 𝐋𝐞𝐟𝐨𝐤𝐨 𝐌𝐞𝐝𝐢𝐚 𝐚𝐧𝐝 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧?

𝐓𝐚𝐢𝐥𝐨𝐫𝐞𝐝 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬: We understand that every start-up is unique. Our content marketing strategies are custom-designed to align with your brand’s goals and resonate with your target audience.

𝐄𝐱𝐩𝐞𝐫𝐭 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧: From engaging blog posts to compelling social media content, we craft high-quality, relevant content that captivates and converts.

𝐃𝐚𝐭𝐚-𝐃𝐫𝐢𝐯𝐞𝐧 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: We track performance, refine strategies, and ensure your content marketing efforts yield results.

𝐁𝐫𝐚𝐧𝐝 𝐒𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠: Let’s bring your brand story to life by helping you build a strong, authentic connection with your audience.

𝐂𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐒𝐮𝐩𝐩𝐨𝐫𝐭: We provide end-to-end support, including content planning, creation, distribution, and analysis, so you can focus on growing your business.

𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐲𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠?
Join hands with Lefoko Media and Communication and watch your brand soar!
Visit www.lefoko.co.za to see how we can help you achieve your content marketing goals.

18/07/2024

𝐍𝐞𝐥𝐬𝐨𝐧 𝐌𝐚𝐧𝐝𝐞𝐥𝐚 𝐃𝐚𝐲: 𝐈𝐧𝐬𝐩𝐢𝐫𝐢𝐧𝐠 𝐂𝐡𝐚𝐧𝐠𝐞 𝐓𝐡𝐫𝐨𝐮𝐠𝐡 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧

On Nelson Mandela Day, we celebrate the enduring legacy of a leader who transformed lives through his dedication to justice, equality, and peace. At Lefoko Media and Communication, we are inspired by Mandela's belief in the power of words and communication to drive positive change.

📣This year, we encourage everyone to honour Nelson Mandela's legacy by using the tools of communication to make a difference. Here are a few ways you can contribute:
𝟏. 𝐀𝐦𝐩𝐥𝐢𝐟𝐲 𝐕𝐨𝐢𝐜𝐞𝐬: Use your platforms to highlight stories of those making a difference in their communities.
𝟐. 𝐄𝐝𝐮𝐜𝐚𝐭𝐞 𝐚𝐧𝐝 𝐈𝐧𝐟𝐨𝐫𝐦: Share important information about social justice, equality, and environmental sustainability to inspire action.
𝟑. 𝐏𝐫𝐨𝐦𝐨𝐭𝐞 𝐃𝐢𝐚𝐥𝐨𝐠𝐮𝐞: Foster conversations that encourage understanding, empathy, and collaboration.

Today, let's dedicate 67 minutes of our time to acts of kindness and service, reflecting the 67 years Nelson Mandela dedicated to fighting for justice. Whether it’s creating content that educates, participating in community discussions, or promoting positive change, every effort counts.
Together, through the power of communication, we can build a more just and compassionate world. Happy Nelson Mandela Day!

10/07/2024

𝐌𝐞𝐭𝐚 𝐀𝐝𝐬 𝐯𝐬. 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬: 𝐂𝐡𝐨𝐨𝐬𝐢𝐧𝐠 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐩𝐨𝐰𝐞𝐫 𝐭𝐨𝐨𝐥 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬!

Are you struggling to pick between Meta Ads (formerly Facebook Ads) and Google Ads? You're not alone! Both are titans in the advertising world, but they excel in different areas.

𝐌𝐞𝐭𝐚 𝐀𝐝𝐬: 𝐀𝐥𝐥 𝐀𝐛𝐨𝐮𝐭 𝐛𝐫𝐚𝐧𝐝 𝐚𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬 𝐚𝐧𝐝 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭

Imagine a bustling marketplace filled with potential customers. Meta Ads puts you right in the centre! It's fantastic for:

B͟u͟i͟l͟d͟i͟n͟g͟ ͟B͟r͟a͟n͟d͟ ͟A͟w͟a͟r͟e͟n͟e͟s͟s͟: Showcase your brand's personality with eye-catching visuals and videos across Facebook, Instagram, and WhatsApp.
S͟u͟p͟e͟r͟c͟h͟a͟r͟g͟e͟d͟ ͟T͟a͟r͟g͟e͟t͟i͟n͟g͟: Reach laser-focused audiences based on demographics, interests, and even online behaviour.
F͟o͟s͟t͟e͟r͟i͟n͟g͟ ͟R͟e͟l͟a͟t͟i͟o͟n͟s͟h͟i͟p͟s͟: Spark conversations with potential customers through comments, shares, and direct messages.

𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬: 𝐑𝐞𝐚𝐜𝐡𝐢𝐧𝐠 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨 𝐛𝐮𝐲

Think of Google Ads as a genie granting buying wishes! It shines when:
T͟a͟r͟g͟e͟t͟i͟n͟g͟ ͟K͟e͟y͟w͟o͟r͟d͟s͟: Zero in on the exact phrases people search for to find your product or service.
D͟r͟i͟v͟i͟n͟g͟ ͟S͟a͟l͟e͟s͟: Place your ads right at the top of search results, capturing high-intent customers.
R͟e͟m͟a͟r͟k͟e͟t͟i͟n͟g͟ ͟M͟a͟g͟i͟c͟: Retarget website visitors who haven't converted yet, reminding them of your awesome offering.

𝐒𝐨, 𝐖𝐡𝐢𝐜𝐡 𝐨𝐧𝐞 𝐬𝐡𝐨𝐮𝐥𝐝 𝐲𝐨𝐮 𝐜𝐡𝐨𝐨𝐬𝐞?

The answer depends on your goals!

For brand awareness and building a community, Meta Ads is your champion.
Need to generate sales and capture leads? Google Ads is your go-to.

𝐏𝐫𝐨 𝐓𝐢𝐩: 𝐃𝐨𝐧'𝐭 𝐩𝐢𝐜𝐤 𝐬𝐢𝐝𝐞𝐬!

For maximum impact, consider a two-pronged approach. Use Meta Ads to build brand love and Google Ads to convert those fans into paying customers.
Now it's your turn! What are your marketing goals? Share your thoughts in the comments!

08/07/2024

Exciting news!

We are thrilled to announce the upcoming launch of our newest service, Audio Promo Production! 🔊

At Lefoko Media and Communication, we understand the power of a compelling story. Our promo production service is designed to help businesses like yours create captivating promotional audio-visual content that leaves a lasting impression.

Whether you're looking to boost brand awareness, promote a new product, or engage your audience with dynamic content, we've got you covered.

Why audio promo production?
Creative Excellence: Our talented creatives are dedicated to crafting stunning and emotionally resonant promotional audio ads.

Tailored Solutions: We work closely with you to understand your brand's unique voice and message, ensuring every ad is customised to meet your specific goals.

End-to-End Service: We handle every aspect of the creation process, from concept development and scriptwriting to recording and post-production.

What to Expect:
Increased Engagement: Audio ads are one of the most effective ways to capture attention and drive engagement.

Stronger Brand Identity: Showcase your brand’s personality and values through professionally produced audio content that resonates with your audience.

Measurable Impact: Track the success of your promotional audio ads with comprehensive analytics, allowing you to refine your strategy and maximise ROI.

We can't wait to bring your vision to life and help your business shine. Stay tuned for more updates and get ready to elevate your brand with Lefoko Media's Audio Promo Production!

23/06/2024

We are hiring

Job Title: Freelance Digital Marketing Professional

Company Overview: Lefoko Media is a communications agency dedicated to innovation, excellence, and professional service. We value creativity, teamwork, collaboration and a passion for storytelling, technology and the digital space.

Job Summary:
We are seeking a Freelance Digital Marketing Professional to lead and grow Lefoko Media’s digital marketing wing. The ideal candidate will have a strong background in digital marketing and a proven track record of successful campaigns.

Key Responsibilities:
• Develop and implement a strategy to increase brand awareness
• Manage digital marketing campaigns across various platforms
• Manage clients’ social media platforms
• Create social media calendars
• Grow clients’ traffic and conversions
• Tracking and reporting
• Content development
• Keep up-to-date with the latest and ever-growing digital media trends.
• Extensive knowledge of major social media channels – You should be able to manage/run social media accounts as well as track performance and report.
• Run, manage, track and report:
- Google Ads
- YouTube Ads
- TikTok Ads
- Facebook and Instagram Ads
- WhatsApp Business Ads
- LinkedIn Ads
- X (Former Twitter) Ads

Required Qualifications:
• Relevant digital marketing qualifications and experience
• Experience in marketing, with a focus on digital marketing.
• Strong analytical skills and proficiency in analytics tools.
• Excellent communication and project management skills.
• A working understanding of Canva or other preferred designing tools/software.
• Proficiency in the candidate’s preferred marketing automation software.

Location
• Remote work
• Lefoko Media mostly operates in Gauteng and the Northern Cape for now.

Compensation
• Include your rate card with your application. The role will/can transition into a fixed-term position.

Performance Metrics:
• Success will be measured by campaigns ROI, lead generation, conversion and brand growth.

Application process
• Send the following to: [email protected] with Digital Marketing Role in the subject line:
- Application letter
- CV with contactable references
- Portfolio
- Rate card

Closing date:
30 June 2024

Only shortlisted candidates will be contacted. If you do not hear from us by 5 July, consider your application unsuccessful.

02/11/2023

You probably haven't heard from us for a while. That's because we are going through some changes. Growth comes with change.
Please visit our website www.lefoko.co.za to see the services that we provide and holler if you need any help.

02/10/2023

If you have a dream, don’t just sit there. Gather the courage to believe that you can succeed and leave no stone unturned to make it a reality. ― Dr. Roopleen





Collaborate with us: www.lefoko.co.za

20/09/2023

Social media listening is all about analysing online conversations about your brand to know more about your audience. We can monitor your social media channels to "hear" what people are saying about it.

Slide into our DMs for assistance.

18/09/2023

We are a boutique media and communication company providing services in:
- Digital Marketing
- Social Media Management
- Media Relations
- Writing and Copy editing and
- Other Media/Comms-related services tailor-made to your needs.

Copy this link and paste it onto your browser to fill out this form so we can contact you: https://forms.gle/aQtzwWSr2VhmPgnu7

15/09/2023

Welcome weekend!

Enjoy your work till the end of the day.

13/09/2023

Let us help you with:
- Digital Marketing
- Social Media Management
- Media Relations
- Writing and Copy Editing and
- Other Media/Comms-related services tailor-made to your needs.

Copy this link and fill this form so we can contact you: https://forms.gle/aQtzwWSr2VhmPgnu7

11/09/2023

Do you need help creating the relevant content to reach your desired audience?
Be it:

- Digital Marketing
- Social Media Management
- Media Relations
- Writing and Editing
.. How can we help?

31/08/2023

We are hiring!

Who we are:
Lefoko Media is a boutique media and communication agency delivering services in digital and traditional marketing; social media management; writing and editing; media relations and public relations, among others.

Position: Intern

Area: Remote

Qualifications:
- Matric
- Tertiary qualification in: Media / Media production / Communication / Digital Marketing

Competencies:
- Ability to multitask
- Ability to handle pressure
- Good administration skills
- Good command of the English language
- Good communication skills - both written and verbal
- Ability to work in a team and also independently

Skills:
- Good writing
- Media production
- Proficiency using designer tools, such as Canva, etc.
- Multimedia savvy
- Internet and digital enthusiast with the skills and talent to show for it
- Extensive understanding of social media and digital networks (Facebook, Instagram, Threads, LinkedIn, Tik Tok, Snap Chat, YouTube, etc.)
- Content creation (taking photos/videos and editing them)\
- Content marketing

Duties and responsibilities
- Handle email and telephonic communication
- Schedule interviews and meetings
- Provide overall admin support
- Serve as the founder’s PA
- Run, manage social media accounts and monitor performance
- Write social media reports

Traits:
- Creative thinker
- Analytical
- Strategic thinker
- Innovative
- Team spirit

Advantageous
- Google Academy Certification(s)
- Meta Blueprint certification
- Graphic Design

Note:
Have own laptop/PC, WI-FI and cellphone

Apply through this link: https://bit.ly/45Sz0aS

If you have any questions, please send an email to [email protected]

Transcend This qualification is designed for people already in marketing or aspiring for a career in Marketing. It aims to develop individuals who wis

09/08/2023

Wishing you the courage and strength to continue to strive for excellence. Happy Women’s Day.

08/08/2023

Do you need help with creating carefully crafted content to reach your desired audience?

We specialise in digital marketing, social media management, PR and media relations, as well as writing and editing.

18/07/2023

Education is the most powerful weapon which you can use to change the world. - Nelson Mandela

03/07/2023

At Lefoko Media, we understand that innovation needs to be at the centre of your culture. Let us help you communicate with your desired audience at the level which they are at.

30/06/2023

“The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.” – Jamie Turner

Do you need help creating carefully crafted words to reach your desired audience?

Be it:
- Digital Marketing
- Social Media Management
- PR and Media Relations
- Writing and Editing
.. how can we help?

16/06/2023

A country's younger generation is the most potent blessing; they can dream and make every dream come true. Happy South Africa.

05/06/2023

“Ignoring digital marketing is like opening a business but not telling anyone.”

Send an email to [email protected] about your digital marketing and social media management needs.

25/05/2023

Lefoko Media wishes you a happy !

22/05/2023

Let us help you with:
- Digital Marketing
- Social Media Management
- PR and Media Relations
- Writing and Copy Editing and
- Other Media/Comms-related services tailor-made to your needs.

01/05/2023

There are no secrets to success. It is the result of preparation, hard work and learning from failure. — Colin Powell

27/04/2023

We dedicate this day to all the heroes and heroines who sacrificed in many ways and surrendered their lives so we could be free -- Nelson Mandela.

07/04/2023

Our sincerest wishes to you on the glorious holiday of Easter.

21/03/2023

are not optional.

06/03/2023

Why is digital marketing at the top of our list?

Digital Marketing:
- allows you to communicate with your customers in real time.
- it assists you to reach a wider audience.
- it is more affordable, flexible, and engaging.

Essentially: digital marketing is crucial, no matter the size of your business.

If you require any of our services, please complete this form: https://bit.ly/3ZEERxx