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Your Digital Eco-System for Tips & Tricks for hacks for growth.

14/11/2023

New ✨️ Hack Alert ‼️Introducing Voice Chat

Some things are just easier said than typed. Now, you can connect your larger groups by starting voice chats, and keep the conversation going without ringing everyone.

04/11/2023

TRY iT ‼️

31/10/2023

WhatsApp Hack: Message editing has arrived ‼️

We've all misspelled a word or jumbled a sentence. Now you can edit a Channels update within 30 days of sharing it — so mistakes don’t have to stay that way.

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30/10/2023

Switch between two accounts on WhatsApp -- Soon you'll be able to have two WhatsApp accounts on one phone within the app.

24/10/2023

What's your Channel of Preference ‼️

01/09/2023

WHATS THE PLATFORM 📲 YOU ⁉️

🏖 used a variety of targeting options on Facebook Ads, including interests, demographics, and past purchase behavior. They also created a variety of ad creative, including images, videos, and text ads. 🎊 Bonobos saw a significant increase in sales.

✈️ used Google Ads to target people who were searching for flights and hotels. They also used a variety of bidding strategies to ensure that their ads were seen by the right people at the right time. 🎉 Expedia saw a significant increase in bookings.

🆓️ Ads created a custom campaign for Amazon that targeted people who were interested in buying products like theirs. The campaign used a variety of targeting options, including interests, demographics, and past purchase behavior.

🛍 used Instagram Ads to target young women who were interested in fashion. The ads were very visual and creative, and they used a variety of ad formats, including carousel ads and video ads. 🎊 resulted quarter on quarter increased sales.

🛩 used Twitter Ads to target people who were interested in traveling. The ads were very engaging and conversational, and they used a variety of ad formats, including promoted tweets and promoted 🎉significant increase in bookings.

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🧠 ➡️ THINK ABOUT IT > Are you growing your reach ?

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23/08/2023

Platforms for Pragmatic 🔄 Marketing

1️⃣ Google Ads:
🟣 It is the most popular paid advertising platform in the world 🏆.
🔴 It allows businesses to display their ads at the top of Google search results 🎯, which is a great way to reach a large audience of potential customers who are already actively searching for products or services like theirs 🔍

2️⃣ Facebook/Instagram Ads:
🟣 Facebook and Instagram are two of the most popular social media platforms in the world 🌎, with a combined user base of over 3.6 billion people 🤯.
🔴 Facebook/Instagram Ads allow businesses to target their ads to specific demographics, interests, and behaviors 🎯, which can help them reach their target audience more effectively 👍.

3️⃣ SEO:
🟣 Search engine optimization (SEO) is the process of improving the ranking of a website in search engine results pages (SERPs) 📈.
🔴 By optimizing their website for relevant keywords 🔍, businesses can increase the visibility of their website and attract more organic traffic from potential customers 👍.

4️⃣ Bing Ads:
🟣 Bing Ads is the second most popular paid advertising platform in the world 🥈.
🔴 It is owned by Microsoft and uses the Bing search engine to deliver ads 🔎.
🟡 Bing Ads can be a cost-effective way to reach a wider audience, as it has a smaller market share than Google Ads 💰.

5️⃣ AdMob:
🔴 AdMob is a mobile advertising platform that allows businesses to show ads in their mobile apps 📱.
🟣 AdMob is a popular platform because it offers a variety of targeting options, including targeting by location, demographics, and interests 🎯.

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🧠 ➡️ THINK ABOUT IT > Are you growing your reach ?

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22/08/2023

Are your social media objectives relevant ⁉️

1️⃣ Social Over 5️⃣0️⃣% of the South African🇿🇦 population using social media, businesses have a huge opportunity to reach their target audience and engage with them on a personal level 🤝. Social media can be used to share news and updates about your products or services 📣, answer customer questions ❓, and get feedback ✍️.

2️⃣ Businesses can use social media to promote their products and services 💥, run contests and giveaways 🎁, and drive traffic to their website 🌐. In fact, a study by Statista found that 6️⃣4️⃣% of South African🇿🇦 social media users have made a purchase after seeing an ad on social media 🛒.

3️⃣ Social media is a great way to introduce your brand to new people and keep your existing customers engaged 💯. By sharing interesting and informative content 📝, you can position your brand as an authority in your industry 🏆 and attract new customers 👥.

4️⃣ Social media can be used to conduct market research 🔍.Social media can be used to gather valuable insights into your target audience, such as their interests 🧐, needs 🤔, and pain points 🤕. This information can be used to improve your products or services 🛠️, develop new marketing campaigns 🗒️, and make better business decisions 📈.

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🧠 ➡️ THINK ABOUT IT > Are your Objectives generic or real enough to get you growth?

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02/08/2023

❌️Share your mistakes: By talking about the big mistakes you made, you can help others avoid making the same errors. It's like telling them, "Hey, I did this wrong before, so you don't have to go through the same troubles."

✅️Share your tips: Tell your audience about the tricks and hacks that are working well for you. These tips can help them improve their work or make their lives easier too.

💡Share your tools: If you use any special tools that make your work easier or help you succeed, let your audience know about them. It's like giving them recommendations for things that might be useful for them as well.

28/07/2023

💰 The phrase "content is money" underscores the significant role that content can play in generating revenue, whether it's through direct monetization, attracting customers, or enhancing marketing efforts.

However, it's important to note that not all content automatically translates into money; quality, relevance, and effective promotion are crucial factors in determining its financial impact.

26/07/2023

🔍 The "why" ⁉️in marketing refers to the fundamental reason or purpose behind a company's products, services, or brand existence✅️. It's the core motivation that drives the business and sets it apart from others in the market. The "why" ⁉️is often expressed as the brand's mission or vision, representing the value it aims to deliver to its customers and the positive impact it seeks to create in the world🌍.

25/07/2023

Digital Marketing:

1🌐 Global Reach: Digital marketing allows businesses to reach a vast global audience. With the internet's widespread accessibility, you can connect with potential customers worldwide.

📈 Measurable Results: Digital marketing provides comprehensive analytics and tracking tools, allowing you to measure the effectiveness of your campaigns accurately. You can analyze data in real-time, make data-driven decisions, and optimize your strategies accordingly.

🎯 Targeted Audience: Through digital marketing, you can precisely target your desired audience based on demographics, interests, behavior, and other criteria. This targeting increases the chances of reaching the right people with the right message.

💻 Cost-Effectiveness: Digital marketing is often more cost-effective than traditional methods. Advertising on social media, search engines, or email campaigns can be more affordable and offer a better return on investment (ROI).

🔄 Quick Adjustments: With digital marketing, you can make rapid adjustments to your campaigns in response to real-time data. This agility allows you to optimize your marketing strategies for better results.

Traditional Marketing:

📺 Wide Audience Reach: Traditional marketing methods like TV, radio, and print have a broad reach, making it easier to target local audiences or large demographics.

🎨 Tangibility and Memorability: Physical marketing materials like brochures, flyers, and billboards provide a tangible experience and are often memorable to the audience.

📢 Local Presence: For businesses focused on a specific location, traditional marketing helps establish a strong local presence.

🤝 Personal Interaction: Traditional marketing allows for face-to-face interactions, fostering a sense of trust and personal connection with the audience.

🏢 Brand Visibility: Having physical signs, billboards, or posters in public places can increase brand visibility and recognition

23/07/2023

Unlock Your Online Presence 🌐: Build Your Website Hassle-Free, No Coding Required ‼️

21/07/2023

☝️SOCIAL MEDIA ECO-SYSTEM 🌐

➡️Social Media Platforms: The primary online platforms where users interact and share content.

➡️Users and Influencers: Individuals and entities actively participating in social media.

➡️Content Creation and Sharing: Users generate and share diverse content, such as text, images, and videos.

➡️Social Media Marketing: Businesses use social media to promote their products and services.

➡️Paid Advertising: Platforms offer advertising options for targeted brand promotion.

➡️Hashtags and Trends: Categorizing content and indicating popular discussions.

➡️Social Media Analytics: Tools providing insights into audience behavior and content performance.

➡️Social Listening: Monitoring and analyzing mentions and feedback for valuable insights.

➡️APIs: Enabling integration of social media functionalities into apps and websites.

➡️Social Media Influencer Agencies: Connecting businesses with influencers for brand collaborations.

➡️Social Media Guidelines and Policies: Rules set by platforms to regulate user behavior and content.

20/07/2023

📣 MARKETER'S‼️ HOW TO GET JUICY CONTENT🤤

1️⃣ Twitter 🐦or Threads ➰️: Tap into the power of real-time conversations and trending topics on Twitter. Engage with industry influencers, follow relevant hashtags 🌟, and participate in Twitter chats to gather valuable insights and content ideas. 🔍

2️⃣ Comment section 💬: Explore the comment sections of popular blogs, articles, and forums related to your niche. Engage with the audience 🗣️, listen to their thoughts and questions 💭, and use their feedback to create content that resonates with them. 📝

3️⃣ Social sites 🌐: Leverage social media platforms like Facebook , Instagram, and Pinterest to discover trending content, popular discussions, and user-generated content. Join relevant groups 👥, follow industry leaders, and pay attention to viral posts to find inspiration for your own content. 🔥

4️⃣ Competitors 👥: Keep an eye on what your competitors are doing. Analyze their social media profiles 👀, blog posts, and website content to identify gaps in their strategy or find new angles to explore. By understanding their approach, you can create unique and engaging content that stands out from the crowd. 💡

5️⃣ News 📰: Stay up-to-date with the latest news and industry updates. Follow reputable news sources 📅, subscribe to newsletters, and use news aggregators to curate valuable content. By providing your audience with timely and relevant information, you establish yourself as a trusted source of industry insights. 🗞️

strategy

19/07/2023

🔍Get discovered in explore - 📸 Instagram Account.

18/07/2023

Boost Your Social Media Success with These 4️⃣ Powerful Strategies! 🚀

1️⃣ Account Goals:
Set your sights on success! 🎯 Whether it's increasing brand awareness or driving web traffic, clearly define your account goals to stay focused and measure your progress. Remember, a well-defined goal is the first step towards achieving greatness. 💫

2️⃣ Know Your Audience:
Timing is everything! 📅 Discover when, where, and on what days your audience is most active. Tailor your content to their preferences and maximize engagement. By understanding your audience, you can create targeted content that resonates and sparks meaningful connections. 🎯

3️⃣ Set Up Your Content Basics:
It's time to captivate your audience! ✨ Craft engaging and compelling content that grabs attention and keeps your followers coming back for more. Experiment with different formats, visuals, and storytelling techniques to unleash your brand's creativity and build a loyal community. 🌟

4️⃣ Cross-Platform Linking:
Connect, share, and conquer! 🔗 Extend your reach by sharing your content across all relevant social media accounts. Amplify your message and increase visibility by leveraging the power of multiple platforms. Reach new audiences and foster a sense of cohesion across your social media ecosystem. 🌐

17/07/2023

The tech sector is booming in South Africa, and the CEOs of tech companies are reaping the rewards 💰👑🚀!

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