IN THING

IN THING Self-discovering personal style platform for uncovering your personal style DNA But it wasn’t always like this. Want to elevate your look?

IN THING is a self-discovering personal style platform helping women wanting to elevate their look, craft their personal style DNA and use it as a tool to transform their lives. Standing on the belief that anyone can have style, we combine fashion inspiration and personal style education to teach women how to uncover their own essence or “IN THING,” as we like to call it, and express it through st

yle. Our hope is not only to offer style inspiration but also to ensure women have the skills, the knowledge, and the eye to know what makes a great look and in turn what makes great personal style. We cover topics in fashion, trends, personal style, seasonal style, style tips, beauty, lifestyle, travel, and self-empowerment, making IN THING a hub for the ambitious, goal-driven style lovers and creative entrepreneurs. IN THING, launched in 2015, started out as an outlet for our founder and Editor-in-Chief, Kamara Williams, to share her personal style and the latest happenings in fashion in the hopes of teaching other women how to own their own style. After hearing one too many “only you can pull that off” from peers, Kamara was inspired to create a space that gave women the confidence to know that they too can have their own unique way of getting dressed and keep up with all her outfit details she was frequently asked about. Today, IN THING is on a mission to fulfill that purpose with clearer vision and aligned intention. Created and curated for a demographic that’s long been waiting on personal style to be more modern, fun, and informative. At its core, the fashion and lifestyle platform is about inspiring women no matter their status to believe more and to become more while looking their best. Get major style inspiration here! Let’s keep shining and styling together! 🙂

Hello November ❤️✨Shop our Editor’s Look at the link in bio 🔗.
03/11/2025

Hello November ❤️✨

Shop our Editor’s Look at the link in bio 🔗.

A story about identity, told through clothes ✨🗞️
30/10/2025

A story about identity, told through clothes ✨🗞️

IN THING, Founder and Editor, Kamara Williams, shares her style evolution from 2015 -2025. Click through for the transformation.

A story about identity, told through clothes ✨🗞️. Our editor, Kamara, looks back on her style evolution from 2015-2025 a...
30/10/2025

A story about identity, told through clothes ✨🗞️.

Our editor, Kamara, looks back on her style evolution from 2015-2025 and takes us through her style eras defined by life’s moments, culture and more.

Head to the link in bio to read the full story on how her style changed — and why — in our latest digital issue, The Style Issue.

From desk to dinner — One bag that does it all 🖤✨. Because a great Shoulder Bag should move with you from your 9AM meet...
29/10/2025

From desk to dinner — One bag that does it all 🖤✨. Because a great Shoulder Bag should move with you from your 9AM meeting to your 7PM plans.

Which mood is you?

Because weekend plans call for outfits that feel as good as they look. From coffee runs to last-minute dinners, these se...
24/10/2025

Because weekend plans call for outfits that feel as good as they look. From coffee runs to last-minute dinners, these seven looks are proof that ease and polish can coexist.

Tap to save your favorite for later 🖤.

When it’s not quite sweater weather but you’ve retired summer clothes: these looks via bridge the gap. Swipe for style ...
13/10/2025

When it’s not quite sweater weather but you’ve retired summer clothes: these looks via bridge the gap. Swipe for style that feels polished enough for meetings, and relaxed enough for errands.

Monday - Day of Meetings
Tuesday - Business Errands
Wednesday - Shopping Day
Thursday - Casual Lunch
Friday - To The Office
Saturday - Day Around The City
Sunday - Day Lunch + City Stroll

Save this for when you’re standing in front of your closet thinking “nothing feels right” and tell us which one are you wearing this week ↓

The in-between season calls for ease: light layers, soft knits, and the kind of polish that feels effortless.These are t...
09/10/2025

The in-between season calls for ease: light layers, soft knits, and the kind of polish that feels effortless.

These are the looks carrying style from late summer into early fall: timeless, wearable, and perfectly balanced for that 68° morning / 82° afternoon kind of week.

Save this for your next outfit refresh, the transition just got easier.

Fall is that you?? ❤️‍🔥✨For more fall style inspiration, head to the link in bio for our Style Issue.
22/09/2025

Fall is that you?? ❤️‍🔥✨

For more fall style inspiration, head to the link in bio for our Style Issue.

“For me, style was one agent of success I had control of—and I was going to use it to my advantage.”Read the full cover ...
12/09/2025

“For me, style was one agent of success I had control of—and I was going to use it to my advantage.”

Read the full cover story, The Power of Style, in our latest digital issue for more on how our cover star and Editor, Kamara, uses style as agency.

Link in bio 🔗.

From a young age our Editor, Kamara, knew the importance of style. She shares one of her earliest memories of knowing th...
11/09/2025

From a young age our Editor, Kamara, knew the importance of style. She shares one of her earliest memories of knowing the power of style in our latest cover story.

She recounts, “That lesson shifted my perspective. It solidified and reinforced at a young age that what you wear is language and it was up to you to decide what you wanted to say with it.”

Head to the link in bio to discover The Style Issue and read the full cover story 🔗.

The Style Issue is here 🪩✨Our Editor, Kamara graces the cover of our 2nd digital issue and cover story, The Power Of Sty...
10/09/2025

The Style Issue is here 🪩✨

Our Editor, Kamara graces the cover of our 2nd digital issue and cover story, The Power Of Style: 10 Monumental Years Of Style as Language, Life, and Legacy, in celebration of 10 Years Of IN THING and fashion as culture, storytelling, and identity.

The special issue spotlights three defining stories:
🖤 The Cover Story — The Power of Style: 10 Monumental Years of Style as Language, Life and Legacy
✨ 10 Years of Style: The Decade 2015–2025 That Rewrote Style
❤️‍🔥My Style Evolution 2015–2025: A Decade of Transformation

From cultural shifts to personal milestones, this issue explores how style has shaped the last decade and what it means for the future.

A decade of fashion. A decade of language. A decade of legacy.

Which story are you reading first?

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