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KLS Marketing Group New to social media? Or do you want to grow your company with social media? I can help you! My ultim
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How do you take a boring caption about your industry and add a little bit of spice? 🌶️Add personality👏 If you haven’t he...
29/03/2024

How do you take a boring caption about your industry and add a little bit of spice? 🌶️

Add personality👏

If you haven’t heard this before: people buy from people, NOT businesses

What does this mean for you? Let your favorite words, hot takes on industry topics, and your unique flair get infused into your Instagram posts.

No one wants to read boring facts + statistics constantly (at least I don’t), we want to see story-telling and relatable information.

And yes, it’s possible to be real in your content while still keeping things private. The key is being personal!

Have any questions about how to let your personality shine in your copy? Send me a DM and let’s chat!

Sometimes we forget the SOCIAL part of social media...I am here to tell you that if you want to grow your social media a...
20/02/2024

Sometimes we forget the SOCIAL part of social media...

I am here to tell you that if you want to grow your social media and business you have to SHOW UP!

Here are 3 easy ways to connect with your followers:

1. Find out what they like! Do a check in with your audience at least quarterly to see what they like hearing about! Use the Instagram Story poll and quiz feature to find out what they want more of!

2. Show interest in them! Next time you are scrolling through Instagram spend time engaging with your followers. For example, instead of just liking their post comment on their post or an Instagram Story.

3. Make sure you are replying and liking all comments and DM’s you receive on Instagram!

Let’s start connecting instead of collecting this week!

If you would like more ways to do this and how to set yourself apart send me a message and I can help you!

P.S. when you work with me I do this for you! 😉

📸

Making your list & checking it twice? ✅ Let's make sure we tick 'Stay consistent on social' off your 2024 goals before t...
15/12/2023

Making your list & checking it twice? ✅

Let's make sure we tick 'Stay consistent on social' off your 2024 goals before the new year even starts!

👉🏼 Seeing lackluster results from your socials?
👉🏼 Posting content is a total drag?
👉🏼 Not sure how to come up with compelling Reels or captions?

I love getting to partner up with small businesses to support their social strategy and help them create scroll-stopping content that grows their business.

If you've been thinking about outsourcing your marketing to a team of results-driven experts -- don't delay!

Oh and P.S., not everyone on the internet is an "expert" with a background in marketing 😉 so make sure you do your research before hiring someone who went viral once and decided to become an "expert"

Ready to do the dang thing? Send me a DM and let me know what you're looking for 📲

Perform a strategic audit on your social media! As we grow and evolve throughout the year, so does our brand! It's impor...
06/12/2023

Perform a strategic audit on your social media!

As we grow and evolve throughout the year, so does our brand!

It's important to ensure that the content you're sharing with your audience still represents the brand that you want to portray because that impacts the types of clients that you attract!

Here are some questions to think about as you audit your content:

→ Does my Instagram position me in the way I want to be seen?
→ Am I attracting my ideal client with my content?
→ Does my content represent the future goals of my company?
→ What were my top-performing posts of the year?
→ What posts didn't perform so well?
→ What are some things that I'd like to do differently?
→ What can I let go of doing in 2024?
→ What would I like to do more of?

Ready to reeeealllllly level up your content in 2024? You already know I'm your gal 💁‍♀️

If you're ready to retire coming up with clever post topics, ensuring you're staying "on brand" and crafting copy that converts in the new year I'd love to support you!

Send me a DM or fill out the application with the link in my bio to get started 📲

I woke up feeling spicy today, so let’s bust a common myth 🌶️You do NOT need to post on social media every single day! W...
07/11/2023

I woke up feeling spicy today, so let’s bust a common myth 🌶️

You do NOT need to post on social media every single day!

While consistency on social media is important, there is no reason why you should force yourself to post every day.

Instead, post strategic + intentional content that actually resonates with your audience and makes them want to buy from you 💸

Do you need help creating a social media strategy that actually brings in new clients and boosts your revenue?

Click the link in my bio and let’s hop on a call before the new year! 💃

P.S this gorgeous photo was taken by when we were in Nashville for a content shoot for a couple of clients!

I am currently in Annapolis, Maryland exploring and doing a content shoot with  for an amazing client! ⛵️I am beyond gra...
25/10/2023

I am currently in Annapolis, Maryland exploring and doing a content shoot with for an amazing client! ⛵️

I am beyond grateful for all of the traveling and exploring that I have been able to do recently because of my amazing clients! During these content shoots works her magic and gets amazing lifestyle photos and I get all the behind the scenes and reels!

I am so behind on showing y’all everything we have been working on these past few months. But trust me it is coming soon! ❤️

PC

Calling all overwhelmed business owners 😅If you’re not using a social media calendar to plan your posts, you need to be!...
09/10/2023

Calling all overwhelmed business owners 😅

If you’re not using a social media calendar to plan your posts, you need to be!!

With a social media calendar you can stay consistent, plan ahead, and share content that you know will resonate with your audience.

Here are a few tips for creating your social media calendar 📅

1️⃣ Write out everything you are planning to launch or promote for the month

2️⃣ Fill in key launch dates, product or service promotion dates, and holidays on your calendar

3️⃣ Think about your content pillars and plan to post content related to each at least once a week

4️⃣ Next, look at your long-form content like blog posts, podcasts, YouTube videos, etc., and think about ways you can repurpose each of those.

Put those posts into your calendar!

If you follow these four steps you should have a full month of content. Be sure to leave space if you want to share a spontaneous post or two about your personal life or ideas that you have.

Would you prefer to have your content calendar planned for you? Send me a DM or book a discovery call 🔗

October Content Ideas 🪄Let’s be real, coming up with content ideas month after month can be challenging. By using holida...
02/10/2023

October Content Ideas 🪄

Let’s be real, coming up with content ideas month after month can be challenging.

By using holidays and other seasonal themes you can spice up your content while speeding up your content planning process.

It’s a win-win ✨

>> Swipe through for a few October content ideas >>

There's everything from spooky Halloween-inspired ideas 👻 to putting a fall twist on advice 🍂

Which content idea is your favorite? 🎃
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Is your content boring? 🥱Don't worry! There are a few simple changes you can make to add a little life to your content 🎉...
21/09/2023

Is your content boring? 🥱

Don't worry! There are a few simple changes you can make to add a little life to your content 🎉

Here are a few reminders to make sure your social media is actually helping you reach more people, build relationships, and promote your business:

1️⃣ Engage with your audience

2️⃣ Always include a call to action

3️⃣ Mix up your content by posting reels, carousels, static images, and stories

4️⃣ Follow a strategy

5️⃣ Be authentic and relatable

What’s your biggest content challenge? Share it below 👇

I see you scrolling aimlessly on social media  👀If you’re spending valuable time scrolling through social media, creatin...
14/09/2023

I see you scrolling aimlessly on social media 👀

If you’re spending valuable time scrolling through social media, creating content, and not seeing any engagement or conversions, it’s time to hire out your social media.

What if I told you I could help you get back to focusing on your business this fall by managing your social media for you?

With my help you can…

✅Get your valuable time back

✅Stay in your zone of genius

✅Spend time serving your clients

With different tiers to choose from - Starter Plan, Exposure Plan (most popular!), and Growth Plan, we have a package that will fit your unique needs and budget.

Get back to focusing on your business by hiring out your social media. Comment 💫 below and I’ll send you a link to book a discovery call!

Hello September! 🍂I don’t know about you, but I feel like this summer flew by 😅Now, that fall is on the way and before w...
06/09/2023

Hello September! 🍂

I don’t know about you, but I feel like this summer flew by 😅

Now, that fall is on the way and before we know it the holidays will be here, I wanted to kick this month off with a few social media reminders:

✨Mix up your social media content to keep your audience engaged and expand your reach by posting reels, static posts, carousels

✨ Check your insights for your best-performing content + repurpose it

✨Engage authentically with your audience and start real conversations (reply to all DMs + comments!)

✨ Remove any bot followers

✨ Turn on your two-factor authentication

✨Don’t be afraid to be vulnerable! Your audience wants to get to know the real you.

If you’re feeling overwhelmed by your social media, I’m here to help! Reach out by sending a DM or visiting my website 🤍

Ever wonder how businesses can post so consistently + clearly without a strategy? Reality check - they can't! Every soci...
31/07/2023

Ever wonder how businesses can post so consistently + clearly without a strategy?

Reality check - they can't!

Every social media account getting great engagement and leads from its posts follows some strategy one way or another.

If you've struggled to develop post ideas, get concise with your messaging, or post consistently, it tells me you lack a foundation.

A social media strategy is the most important part of your digital storefront, so we always create one before taking you on as a social media management client!

Once we get clear on your goals and brand, we will share all about you and your business while saving you hours from posting on your own.

Are you curious if social media management is the right fit for you? Click the link to schedule a discovery call today! ✨

www.kyliestrawn.com

Attention all business owners 👇As you're in a busy season during the summer, I know how hard it can be hard to keep up w...
28/07/2023

Attention all business owners 👇

As you're in a busy season during the summer, I know how hard it can be hard to keep up with the hustle and balance work with life.

Take a pause and read these reminders:

🌱 Change is inevitable
✨ Bad days are a part of the journey
🤍 Self-care isn't selfish
💫 You are where you're meant to be

I want to know what resonated with you the most - comment below the emoji that's next to your favorite reminder!

But the right ones will make you 💰The one thing between you and your ideal client is your words! On all of your social m...
27/07/2023

But the right ones will make you 💰

The one thing between you and your ideal client is your words! On all of your social media captions, they are getting to know + trust you but what you say.

Why would you overlook your copy if it's what builds to convert your followers?

Swipe above for 3 reminders before you write your captions - it might just be the missing piece to your next sale!

Which reminder did you need to hear? Comment below!

Wondering why you're not getting a follow back? 😬Chances are, they spotted one of these: → No human to connect with (or ...
26/07/2023

Wondering why you're not getting a follow back? 😬

Chances are, they spotted one of these:
→ No human to connect with (or the same headshot in every photo)
→ Confusing messaging
→ Unengaging copy

Or they just weren't your ideal client - which is okay!

Butttttt if you take a peek at your profile and can spot one of those 👆, you may be pushing followers away.

The good news is that you can turn it all around with a social media strategy that is tailored to your business and targets your ideal client!

If you want to know more information about how I can help you turn your social media around, send me a message! 💌

If no one has told you this before, listen up! 👇As a business owner, you DO NOT need to be posting everywhere. The faste...
24/07/2023

If no one has told you this before, listen up! 👇

As a business owner, you DO NOT need to be posting everywhere.

The fastest way to burn out on social media is by posting on every. single. platform.

The way you can determine which platform is fit for you is to first identify where your ideal client is hanging out!

If you’re a real estate agent looking to get in front of the eyes of potential buyers and sellers, would your ICA most likely be engaging on Pinterest?

Most likely they’re not! Your best bet would be Facebook and Instagram 📲

These platforms allow you to connect directly with your ICA, showcase your listings, and build trust with your audience - the opposite of scrolling through aesthetic photos and pinning to boards 📌

By identifying where the majority of your ICA is, you can focus in on this one platform. Once you master it, then it won’t hurt to venture out.

However, when you start to spread yourself too thin, what happens to that consistency? 📉📉📉

If you know your ideal client is on Instagram but you need help with your social media strategy or implementation, send me a message! I would love to dive deeper in how I can help 😊

Don't get lost in the Instagram updates! 😅With there being so much noise on social media, we want to cut right to the ch...
21/07/2023

Don't get lost in the Instagram updates! 😅

With there being so much noise on social media, we want to cut right to the chase. When you join our newsletter, we'll deliver everything you need to know right to your inbox!

Your Marketing BFF isn't going to let you fall behind - no way. I'm going to do everything I can to get you expert tips + tricks and stay up to date 🙌

Click the link to join - I'll see you in your inbox! 🤩 https://view.flodesk.com/pages/5f076c42afcf2b0026e5cc3e

Can I be honest with you for a bit? When I began my social media marketing journey, I didn't know that it would end up b...
20/07/2023

Can I be honest with you for a bit?

When I began my social media marketing journey, I didn't know that it would end up being my true calling 🥹

I founded my marketing agency with one clear vision in mind: to empower businesses and watch them thrive online 💫

Every day, I wake up fueled by the joy of helping entrepreneurs, like you, unlock the full potential of their online presence. Seeing your business grow, connecting with your audience, and achieving remarkable results is what truly drives me.

I believe that social media is about creating meaningful strategies, building genuine connections, and delivering value to your audience. I'm so grateful to work with passionate individuals who are ready to take their businesses to new heights.

It's a privilege to be part of your journey!

If you're curious about how to make social media work for you, I would love to help your business thrive - let's connect 💌

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About KLS Marketing Group

I've worked in marketing for several years and discovered a passion for helping Real Estate agents and small businesses with social media. I believe that social media is an essential marketing tool and can help you grow your business. I am not only dedicated on growing your business but I am here with you every step of the way!