Pirkolate

15/11/2024

If you’re looking to increase brand awareness, drive traffic to your website, or generate leads, Facebook and Instagram advertising could be a good fit. However, it’s essential to have a clear strategy and be prepared to invest time in learning and optimizing your campaigns. Pirkolate can help you with that.

15/10/2024

Looking for the best time to post on Facebook for maximum likes, comments, shares, and results? According to Hootsuite, the best top time to share on Facebook is 7:00 AM PST on Tuesdays.

02/10/2024

Managing social media in-house can be time-consuming and resource-intensive. Outsourcing allows your internal team to focus on core business activities, reducing the need for hiring, training, and managing additional staff.

Let our social media experts handle your online presence for less than the cost of an employee.

20/09/2024

Email marketing offers several compelling benefits for businesses, including cost-effectiveness, personalization, increased engagement, brand awareness, and more sales. Employing a social strategy that incorporates different types of digital marketing is how you spell success.

17/09/2024

Teen Accounts will be private by default and include messaging restrictions, time-use reminders, and filters on content and offensive words designed to tackle bullying.

Instagram's new Teen Accounts will limit who can contact teens on the app and what type of content younger users encounter.

08/09/2024

Do you outsource your social media marketing? Don't waste money on large agencies that offer a cookie-cutter approach to all of their clients, charge expensive fees 💸, and are only available during traditional business hours.

Pirkolate is a small firm, working with a select number of clients at a time to provide a highly personalized and hands-on approach to your marketing projects. Our clients have our undivided attention - morning, noon, night, weekends, and holidays. And our rates are highly competitive too!!

31/08/2024

Social media provides cost-effective marketing. Compared to traditional advertising, social media marketing can be more affordable and often yields a higher return on investment.

26/08/2024

What's the sweet spot for the number of social media posts per week? Posting frequency varies depending on the platform and consistency is key. In 2024 the ideal posting guidelines are:

☕Instagram: Post 3-5 times per week on your feed and 2 times per day on Stories.

☕Facebook: Aim for 1-2 posts per day.

☕Twitter (X): Post 2-3 times per day.

☕TikTok: Post 3-5 times per week.

☕Pinterest: Post at least once per week.

☕Google My Business: Post at least once per week.

22/08/2024

How important are hashtags? Well, it depends on the platform. Use relevant hashtags to increase the reach of your posts on Instagram, Twitter, LinkedIn and TikTok. When it comes to Facebook, opt for a cleaner aesthetic sans hashtags.

To find the most effective hashtags do your research, mix popular and niche hashtags, use hashtag generators, and don't use too many on one post.

19/08/2024

What do you think? Vertical or square?

This shift reflects the platform's evolving content landscape.

19/08/2024

Sunday Scrolling!

As of 2024, Facebook has approximately 3.05 billion monthly active users, making it the most popular social media platform worldwide. Instagram, on the other hand, has around 2 billion monthly active users, ranking it among the top social networks globally. If your business isn't consistently utilizing social media, you're missing out on a huge opportunity to connect with customers.

07/08/2024

Had a little bit of down time so created a social identity/logo and business card for our friend Bellasmealsandsweets. Traded design for some of her delicious food and treats. If you're in the Fresno area and looking for catering, meal prep or bake goods, check her out.

06/08/2024

It may be time to reevaluate your marketing strategy! According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers. Facebook’s seeing unexpected Gen Z growth despite overall decline. U.S. Gen Z users are projected to increase from 49.0% (33.9M) in 2024 to 56.9% (40.5M) by 2028. TikTok projections show a 10.5% increase in U.S. boomer users next year, from 8.7M to 9.7M.

02/08/2024

We're still here! Just happy working on multiple client projects that are keeping us really busy. A space just opened up in our schedule, though, and we'd love to help YOUR company with your digital marketing needs - social media, content creation . . . We've got you covered.

☕ Learn More: www.pirkolate.com