Jesse Stay

07/01/2025

Automation isn’t just about technology—it’s about making your business more efficient, scalable, and profitable. In this article, I share the top lessons I learned from a $10M cost-saving project I led at UnitedHealth Group. Whether you’re a startup or a large enterprise, these strategies can help you identify bottlenecks, adopt scalable solutions, and align your team for success. Ready to transform your business?

Discover how process automation saved $10M annually at UnitedHealth Group and learn actionable tips to optimize workflows, reduce costs, and scale your business using AI and automation tools.

06/01/2025

Automation is one of my secret sauces to scaling businesses without burning out their teams. Here are three actionable ways that I like to use AI to improve efficiency and save costs in mine and my clients' businesses:

1. Automate Repetitive Tasks:

Tools like Zapier, ChatGPT, or even Canva's Magic Write can handle customer inquiries, generate reports, or even write marketing copy. This frees your team to focus on high-value work. I used Zapier and Google Ads recently with a plumber client to automate tracking of offline bookings they scheduled in Housecall Pro, for instance.

2. Leverage Data for Precision:

AI-powered analytics tools like Tableau, Power BI, or (for free) Google Analytics can identify trends and optimize decision-making. For example, I recently helped a client reduce manual research time by 50% and improve ad targeting efficiency by 30% with custom GPT agents and their Google Analytics and Meta Ads Manager data.

3. Enhance Customer Experience:

AI-driven chatbots and personalization tools like HubSpot Chatbots, Intercom, or Drift can provide instant, tailored support to your customers, increasing satisfaction and loyalty.

What other things you're doing in your business to improve efficiency through automation?

Want to explore how AI can transform your business operations? Drop a comment or send me a message—I’d love to help you get started.

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05/01/2025

I just used ChatGPT and Canva's Bulk Create feature (that I show how to use in Canva For Dummies) to create multiple custom resumes based on job titles I'm searching for. Who wants me to share how I did it?

24/12/2024

If you don’t believe in the power of TikTok, just look at the fact that during this whole drone situation in New Jersey, while the Feds and Governors aren’t giving any information on what’s going on, and while the media now seems to be ignoring it, and I barely see it on Facebook/Instagram and X is only surfacing people gaslighting those that think there is more to the story; While all this is happening, *city* officials are creating TikTok accounts *just for* having a voice in sharing what’s happening in their cities. Case-in-point—this New Jersey Mayor.

TikTok is the only place that average US citizens are able to be heard in today’s media landscape—that should tell you something!:

4102 Followers, 84 Following, 37.2k Likes - Watch awesome short videos created by Mayor Ryan Herd

18/12/2024

Huge news! I said earlier that I’ll be surprised if TikTok goes away. This is just one more step towards that. Time is what TikTok needs as Congress begins to realize the mass amount of money in the TikTok ecosystem that will be taken out of America if it is banned. Most of our leadership doesn’t understand TikTok.

I wrote a book for them - you should send your elected representatives copies of my book, “TikTok For Dummies!” I’m serious. Most don’t get it. It’s not about dance videos anymore.

The Supreme Court to hear TikTok’s challenge to a law banning the app. Opening arguments are set for Jan. 10.

13/12/2024

Sshhh…don’t tell anyone this cat is “Care Bear Staring” the gay into the house.

10/12/2024

Spent hours on posts no one noticed? I’ve been there. Let me help you fix it—I'm offering access to my exclusive Facebook group for 50% off until 12/24. Let’s do this! This is a steal for the info and access to me that you get!

Comment below, "LET ME IN!" if you're interested, or DM me for details.

10/12/2024

"Jesse, I am so frustrated with my business' social media. How can I beat the doomscrolling of mindless reels and make my business stand out in 2025?"

You're not wrong.

Social media is RADICALLY different than it was 2 years ago, and so the strategies that ONCE worked to make your business stand out are ineffective today.

It feels like you have to relearn social media entirely even if you had a thriving presence in the past.

You and I both know turning memes into reels and doing trends and dances is NOT what makes sales...

So what does now?

A comprehensive social media strategy that allows you to post TONS of content so that you can beat out the noise.

And I am sorry to say that the era of man vs machine has reached content creation, and you are NOT going to be able to compete on your own... point blank.

You have to be able to create quality content every. single. day.

The only way to do it now?

With AI, automation, and a team of robots helping you make the magic happen. And I'm one of the best guys to do it.

Hi! I'm Jesse Stay and I wrote 13 published books on digital media and marketing that you can find in most major book stores. I also designed and launched the social media strategy for organizations like, "Operation Underground Railroad", and, "The Mormons"!

That is why I am now filling the beta round of my new coaching group, "The Automatic Team", to help entrepreneurs and marketers to shave 10+ hours per week off of what it would take them to create content that actually brings in leads again. And until the 24th, I'm offering a HUGE discount for the first people that sign up!

Whether you are on a tight budget or ready to go all in with 1:1 support, I have a version that will work for where you're at.

Want to see if it's a fit? Click the link in the comments or send me a PM (here or [email protected]) and we can set up a call. Or let's get you in today to one of my HOLIDAY OFFERS below!

Act quick because I probably won't offer these prices again!

09/12/2024

victoria_phd has a good point!

08/12/2024

Prediction: TikTok’s not going anywhere. I’ll be surprised if it does. Too many people and too much income at stake. And one of Trump’s biggest donors owns over 60% of US TikTok’s shares.

06/12/2024

Current politicians trying to ban trans men and women from bathrooms of their identified gender clearly haven’t read up on the Stonewall riots…

You don’t mess with the trans community and I’m here for it! 🏳️‍⚧️

04/12/2024

God has a point here! Pretty sure this is in Matthew 25:37-40, in fact...

04/12/2024

At least her name isn’t Elsa…

03/12/2024

Thank you, Mercury Stardust. PLEASE watch all of this and PLEASE try to put yourself in their shoes! THESE CHILDREN ARE LISTENING! You’re either standing up for them or you are NOT pro life (or, frankly, choice either)! I’m terrified as one with loved ones who are trans. ❤️🏳️‍⚧️

02/12/2024

In Utah we use these so we don’t need jump humpers while soaking.

30/11/2024

I went viral creating disinformation. Here’s how…