What is Search Engine Optimisation? Search Engine Optimisation (SEO) is the process of improving where your website shows up (or ‘ranks’) in search engine results. SEO is one of the best and the most affordable ways to ensure delivery of relevant visitors to your website. Although your website might look fantastic, if no one can find it, it is like placing a fancy looking billboard in the middle o
f the desert. If Your Site Is NOT SEO Optimised You Don’t Exist! While this statement might seem a little drastic, it is simply the truth. The reality is that no matter how many hours you and your design team have invested in your website, if it is not fully SEO optimised, no one in UK will ever find you. If you want your website and ostensibly your business to succeed, all of the major search engines need to find you. If you want to maximise your traffic, you need the best SEO strategies possible for your website. Why is SEO important? As an expert in SEO we know that growing your business online is about more than just having a website. SEO is like electricity for your online business, and generating business through your website does not happen by itself. Most people looking for your products or services will use a Search Engine such as Google to find you and your competitors. If you do not have an ongoing SEO strategy, you inhibit the ability for your website to be found in search engines, like Google, for anything other than branded terms, such as your company name. If your competitors are appearing above you on key terms relating to your business, ask our SEO consultants what can be done about it. Our will optimise your website
Why do I need ongoing SEO? SEO is not something you can setup once and leave alone, Reach First Page work throughout the year to maintain and build on your first page rankings. What do we do? Our SEO packages aim to generate relevant traffic to your website that will turn into business leads. We do this by optimising your site for carefully chosen keywords and regularly publishing content about you to business directories, blogs, social and other relevant web sites. This process lets search engines such as Google know that your site is useful and relevant to people searching for your products and services.