Social for Local

05/09/2024

Football's back, baby! Let's gooo CHIEFSSS ❤️💛

Who's trying to take the crown from the defending champs?! Rep your team in the comments 👇

04/09/2024

🤔 Is your social media putting people to sleep?

The other day, I was doing a social audit for a donut franchise, and I came across dozens of local businesses' feeds that were about as exciting as watching paint dry.

😴 Post after post of "Buy our stuff!" and "We're the best!"

So, how do you know if your social media is a page-turner or more like taking an ambien?

Here's the fastest test to find out:

➡️ Look at your last 10 posts. How many tell a story?

➡️ Check the comment sections. Are there cobwebs growing?

➡️ Count how many times you've mentioned your customers (not your products).

➡️ Do you post great content... but never run ads?

➡️ Tally up the posts that made YOU feel something.

If your answers are "Zero," "What customers?", and "I felt bored, does that count?", congratulations! Your social media is officially a snooze fest. 🫣

Why does this matter?

❌️ It comes off as tone-deaf, it's ineffective, and it makes people wonder if you've ever met a human being.

You see, the secret to captivating social media content is storytelling.

Even if you think your business is "too boring" for good stories (spoiler: it's not)... which is why we dig deep to find the gems in your business and turn them into content gold.

✅ You tell stories. About your customers. Your wins AND your failures. Even your interaction with the weird neighbor this morning.

✅ You spark emotions. Make 'em laugh. Make 'em cry. Heck, make 'em angry (at the problem you solve).

✅ You are human. Show your face. Share your opinions. Let your freak flag fly.

✅ Then you subtly tie it all back to your business and spice it up with some ads.

Here's a real example:

We helped a local restaurant go from "Buy our burgers!" to telling the story of how the owner's grandmother's secret sauce recipe once made a food critic cry tears of joy. 👩‍⚖️

Guess what happened?

Their engagement and foot traffic shot up faster than my cholesterol after trying said burger.

I don't want your business to be the one people avoid like last week's leftovers. It makes me sad.

It's time to inject some life into those posts.

✌️

29/08/2024

Going viral might feel good, but it doesn't pay the bills. Here's what does 👇

1️⃣ Consistent, valuable content
2️⃣ Ads targeting locals within a 5 - 10 mile radius
3️⃣ User-generated content that shows your customer's experiences
4️⃣ Engaging with and building genuine relationships with your ideal customers

Forget chasing viral trends. Local businesses need local customers.

You don't need millions of views. ❌
You need the RIGHT views. 💰

Focus on what matters:

✅ Turning followers into foot traffic
✅ Attracting loyal, paying customers
✅ Creating a community that supports your business

Using this strategy, we recently helped a local beer hall increase its foot traffic by 37%!

Want to know how we do it?

Comment "SHOW ME" below and I'll break down our top strategy for turning social media into a customer-generating machine.

Remember: Your next customer is probably scrolling nearby right now.

27/08/2024

2 years ago, Derreck shared his "crazy" idea with me. 🤯 Who would've guessed it would explode like this?!

HUDU: An odd job marketplace that connects those who need with those who can.

I mean, I thought it was brilliant.
But brilliance isn't enough.

What followed was pure grit from Derreck and the team he has built around him...

• An epic road trip across the country.
• Countless conversations with struggling everyday people.
• Late nights. Early mornings.
• Building. Iterating. Persisting.

⏩ Fast forward 2 years.

HUDU isn't just an idea anymore.

It's a lifeline for thousands of people looking to make ends meet or get stuff done.

Today, the results speak for themselves:
✅ 10,000+ app downloads
✅ 5,000+ unique users
✅ Thousands of projects completed
✅ Doers earning an average of $63/hour
✅ Featured on WHO13 and other local news
✅ Winning Pitch Competitions
✅ Major grants from Google and Iowa Economic Development

This is what happens when hard work meets vision.

But it's not about the numbers.

It's about people like Shawn.
Who has earned $11,000 as a HUDU Doer.

Covering unexpected bills and providing a lifeline for his family during these trying times.

In a world where 60% live paycheck to paycheck, HUDU isn't just an app.

It's hope. It's opportunity.

🎉 Derreck and team HUDU, take a bow.

From a conversation at a party about how hard it is to make money to going live in 15 cities across the United States…

You've come a long way, my friend!

Congrats on your success. 🍾

I'm proud...
Proud to work with HUDU
Proud to call Derreck a friend.
Proud to be part of this journey.

Because HUDU isn't just changing an industry.
It's changing lives.

One odd job at a time.

And I can't wait to see what the next year brings! 🚀

Ready to be part of the GigTwo revolution?

Download HUDU today.

Let's redefine how we work, earn, and get things done. ✊

14/08/2024

Back in the office today but my mind's still on the courts after a long weekend in Kansas City snagging bronze in our first-ever PPA Tour Pickleball Tournament appearance! 🏆

870 players registered. 24 courts. 4 days of non-stop action at Elite Tennis & Wellness Center in Overland Park.

Now I'm not one to brag, but 30+ Des Moines pickleball players descended upon KC and we left a trail of podium finishes in our wake.

From having our families there to see us play for the first time to cheering on our crew and rubbing elbows with the pros, this weekend was pure pickleball bliss.

Of course, while we were in town we had to stop by Hot Country Nights at Power and Light with some of the group and ended the night with our favorite late night pizza at - for training purposes of course 😜

Shout out to for converting the old Merle Hay Mall in Des Moines into 13 indoor pickleball courts and giving us a place to play (let's be real, feed our addiction) 24/7.

Turns out, swinging a paddle is a pretty good way to clear your head after a long week of launching some ads and creating content for our local business partners.

Some of my most creative ideas come when I'm out chasing a plastic ball around so I'm excited to get back to work but I'm already scouting out our next tournament!

I can't be the only one, right?! 😅

Drop a 🥒 if you play pickleball too!

05/08/2024

It goes from 'Stop spamming my feed' to 'I share your posts with everyone I know!' overnight 🥇

01/08/2024

I remember the day it hit me.

Sitting in a busy local brewery, surrounded by the murmur of conversations and laughter.

A family celebrating their loved one's birthday.

Old friends reuniting over steaming plates of pasta.

Entrepreneurs brainstorming their new business idea while drinking local beer.

The owner, beaming with pride, chatting with as many of the tables as possible.

This was more than just a business.
It was the heartbeat of a community.

For 7 years, I've helped local businesses grow using social media.

But nothing compares to seeing a local restaurant packed.

It's not just about the numbers on a spreadsheet or the profits.

It's about real people.
Real connections.
Real Impact.

That night was my wakeup call.

That's why Social for Local exists.

To keep these community hubs alive and buzzing.

We're dedicated to helping these local gems thrive, not just survive.

Because we've seen it all...

The stress of a slow night or an event with a low turnout and the sleepless nights that follow.

But we've also seen the turnaround.

The moment when a quiet Tuesday night becomes "We have a 30-minute wait."

Your restaurant tells a story.

Let's make sure your community hears it.

One post, one meal, one review at a time.

If you're a restaurant owner struggling to fill seats, let's chat.

Every empty table is a missed opportunity for connection.

Together, we can fill those seats.

Not just with customers.

But with friends, families, and memories in the making.

Because that's what it's all about, isn't it?

31/07/2024

Reach more people, get more likes 👇

We've seen it countless times.

Businesses who pour their heart into posts.

🦗 Only to hear crickets.

But here's what most don't realize:
Social media is a marathon, not a sprint. 💨

Those lurkers?
They're your future customers.

Watching. Waiting. Hungry.

Every post?
It's building your digital real estate.

Creating a footprint for locals to find.

We've seen it firsthand:
A sports bar that committed to following our strategy consistently for 3 months, regardless of how each individual post performed.

Suddenly? They doubled their followers, increased their engagement, grew their customer database, and turned their posts into a packed house. Night after night.

The secret?

1️⃣ They showed up. Every. Single. Day.
No shortcuts. No gimmicks.
Just authentic content that showed their audience who they were and their customers's experience.

2️⃣ They used local hashtags like to reach local people outside of their circle.

3️⃣ They engaged with their followers.
Asking for feedback.
Sharing posts they were tagged in.
Replying to messages and comments within 24 hours.

4️⃣ They posted at peak times.
For restaurants? 11am and 5pm are gold.

5️⃣ They collaborated with local foodie influencers and micro-influencers.
Even real people talking about their experience or tagging your business page in local groups can drive real foot traffic.

Want to unlock your restaurant's potential?
It starts with understanding the long game.

Because in the world of local eats, showing up is just the beginning and sometimes the hardest to overcome.

Luckily, that's what we do, take care of the hard parts for you.

Drop a 🍻 and let's craft a strategy that turns those lurkers into loyal customers.

11/06/2024

Calling all restaurant owners with more important things to do than treat social media like a "full-time job"...

Imagine having a time machine that could take you into the future to see which restaurants will be around in 5-10 years and which ones won't.

The truth is, that machine already exists.

The restaurants that will not only survive but also thrive are those that master the art of creating engaging content that turns social media followers into loyal customers.

Without this system, your restaurant is at risk.

BTW... this system is a game-changer for busy restaurant owners and managers. It's literally turned me into a content machine for our restaurant partners.
(No burnout necessary)

As a restaurant owner, you don’t have endless hours to dedicate to content creation.

You need a streamlined, efficient process that delivers results without the hassle.

This system is designed to maximize your audience, put your brand on the map, increase your foot traffic, and boost your revenue by making content creation easy, manageable, and incredibly effective.

I created something called the Content into Customers System, and it's ridiculously inexpensive at just $7. I priced it less than the cost of a craft beer so you can grab it and start getting results as soon as next week.

On top of that, you get to steal our proven ads and a pre-filled content calendar template with ready-to-use content ideas.

I've also included a video recording breaking down the process, strategy, and content planner that you can watch and follow along step-by-step to create a month's worth of content in a single day.

🤏 I just ask one thing...

When this system blows your mind, come back and tell us about it so we can celebrate you never having to trade happy hour for content creation again. 😎

Comment "CONTENT INTO CUSTOMERS" and I'll send you the link!

29/11/2023

🤯 Small business owners, you won't believe this!

The year is coming to an end and it's time to invest in your business before Uncle Sam comes asking for his piece of your pie.

At Social for Local, we are offering a completely customized content marketing strategy that not only grows your brand online but actually converts your audience into paying customers.

We'll even create the content for you.

✅ 1 blog post, 1 email, monthly content calendar, and 15 social media posts - all done for you and sent directly to your inbox every month for as low as $97 a month.

If you or someone you know is looking to take their business to new heights in 2024 and needs a good deal on social media marketing that gets results...

Drop 2024 below or send us a DM and we'll see how we can best help you reach your goals in the new year.

*We can only accept 7 small businesses into the program at this time so only reach out if you are seriously looking to grow and are willing to do the work required to do so.

Drop 2024 below and let's go!! 👇

15/05/2023

💥Social Media Manager Wanted: $2,500 - $4,500/Month - Full time position!💥

Do you love social media? Are you looking for more flexibility with your work schedule? Stop your search and apply to become a social media manager with Social for Local!

✅Hybrid remote position - work from anywhere.
✅Competitive pay - performance based bonuses with high earning potential.
✅Rapidly growing company - plenty of room for growth.

The job:
👉Creating and executing social media strategies that get results for our high profile clients.
👉Creating unique, innovative, and engaging content to post across social media.
👉Engaging with audiences, staying on top of trends, monitoring and reporting on results.

Click on ‘APPLY NOW’ for the full job description and how to apply! 👇

HURRY… we’re looking to fill this position within the next two weeks.

Work as a social media manager from anywhere and earn $2,500 - $4,500/Month 😲

21/02/2023

😤 You're not alone if you’re finding it hard to get clients and build a six-figure (plus) real estate business.

Most realtors struggle through their first few years before they crack the code and start figuring it out.

Don't let anyone tell you differently.

If it were easy, the current shift in the market wouldn't be weeding out the agents that got in when interest rates dropped and the going was easy.

I could've probably added 50 more items to this list, but I hope these quick marketing tips give you a good starting point!

What would you add as the tenth marketing tip every new realtor needs to hear? 🤔

05/05/2022

✊ Different. Not broken.

When you feel like you are in competition with others it’s because you are trying to replicate what they are doing.

Sick of constantly feeling like you are behind?

Stop trying to do what everybody else is doing.

Stop judging your success based on where you are at in comparison to others.

Do your own thing.

When you live authentically you’ll naturally separate yourself from the competition because no one can compete with you on being you.

Go out, get yours, and rise to the top! ⬆️

19/04/2022

If you'd like to know how to create emails that convert, drop EMAIL down below and I'll send you my Go-To Follow Up Email Campaign Template for FREE. ✌️

11/04/2022

❌ Let's be real here, waiting for referrals or new clients to walk in just isn't going to cut it anymore.

Let's imagine for a second that getting new clients in the door was EASY.

Time is no longer an issue for you.

The motivation and drive you felt when you first started hits you like a lightning bolt the second your alarm rings again.

And you're more focused that ever before.

I know it sounds like just a dream...

🤔 But what if the ONLY obstacle was your current marketing strategy?

Hi, my name is Katelyn. And my hands-off automated client acquisition system, Local Fit Pros, helps personal trainers and gym owners get new clients walking in the door - consistently.

Specifically, quality clients who are READY to sign up for your training services.

So if you want 15 - 20 new clients booking assessments on your calendar within 30 days of launching with us book your FREE breakthrough growth strategy now! ($197 value)

Drop LOCAL FIT PRO below👇

08/04/2022

👑 If lead generation is the king, then follow up is the queen.

It's pretty simple really...

You need clients COMING to you in order for your business to grow.

But there is no point in getting people to sign up for your offer without an effective follow up strategy to back it up.

Lead generation on its own is all about creating an offer people can't refuse and the strategy to get it in front of the people ready to buy.

Following up is all about taking action.

Together, they rule scaling your business.

If you want to convert more leads into sales, you need to follow up consistently.

When it comes to following up with someone after they have submitted a form online, time plays a huge role in getting a response and converting leads.

It's said that you increase your chance of getting a response 400x by calling a new lead within 5 minutes.

But how often should you follow up?

44% of sales reps give up after 1 call.

Like you, your prospects are busy. Chances are they might miss your first or second call.

So, don't stop after 2 follow-ups, make another few attempts to catch them on the phone.

In fact, your chance of reaching them after 6 calls goes up to 90%.

If you know you can genuinely change people's lives, are you really going to give up after calling them once?

Prospects feel good when you care about them and their challenges.

Following up is just one way of showing up for them and showing them that you care about helping them reach their goals.

So get out there and start following up and remember - be persistent without being annoying.

06/04/2022

🔥 Another client win!

5 leads, 3 fitness assessments booked, and a new 1-1 training client signed up within the FIRST week of working with us. 🤯

We love keeping our clients busy with full books and new clients walking in their doors.

30/03/2022

💬 I talk to personal trainers all day long.

Transforming their clients' lives seems to come up with nearly everyone.

It seems like most trainers have that at the top of their list.

While that is what I enjoy most about working with you all.

🤫 I think it’s time to let you in on a little secret…

In order to transform more lives, you’ve got to have more clients.

If I asked, “how did you get your last client?”

Would you know exactly how?

Or are you just crossing your fingers and hoping that one of your clients brings in their friends, that your post on Insta doesn’t get lost in the feed and someone reaches out, or that someone will drive by and stop?

Maybe March has been a great month.

Do you have a plan for how you’ll repeat that again?

You set your clients up for success by creating workout routines, grocery lists, and meal plans, heck you even have fallback plans for when they are presented with challenges like holidays or going out to dinner.

These things work and you know it because they have for countless others you’ve trained.

You don’t leave your clients' results up to chance…

Don’t fall short of your goals again because you don’t have a plan to fill your books and hit YOUR business goals.

TL/DR:
Write out where you’d like to be 30 days from now.

Then follow this plan to get there:
✅ Create an irresistible offer
✅ Post the offer across your social media pages weekly to attract new clients
✅ Reach out to past clients and old prospects with that offer
✅ Send an email blasts to current clients and remind them of your referral program
✅ Print flyers with a custom hashtag to generate in person interest and some word of mouth buzz
✅ Develop a client acquisition gameplan so you know you’ve got prepaid client consultations automatically booked on your calendar → reach out if you need help with this one 😉

We’re headed into a new month, I challenge you to take some time to transform YOUR life and stop letting your own results be left up to chance!