We offer a publishing approach that gives maximum benefit to the author, delivers a product without compromises, accomplishes a sales reach on par with any publisher, offers a marketing approach custom-fitted to both book and writer, and puts authors in the lucrative position of selling their own books.
1. Coaching – Our author/clients get the benefit of careers spent in leading publishing compan
ies. Product Strategy
b. Titling and Subtitling
c. Specifications and Formats
2. Design – We approach each book project intent on it resonating inside and out, with its intended consumer. Add value to your manuscript through creative means. Exterior. Do we have to say it? People judge books by their covers.
3. Editorial – Your book is a reflection of you and your business. Reading it shouldn’t be an embarrassment or a disappointment. Editing by real professionals with bestseller experience. Proofing – Impeccable standards. Interactive Approach – It’s your book, and you’ll know what you’re getting before it’s in your hands.
4. Production – Anyone can produce a beautifully designed book if they spend enough money. We’ll give you world-class results, conserve your working capital, and put profits back into your pocket. Minimal print runs give you the books you need—no more, no less. Low manufacturing costs produce profits at a level that puts our authors’ book projects in the black … fast.
5. Marketing – You. Your network, your platform, and your book’s content will determine how best to market your book so that it SELLS. Custom websites are the standard today. Everything happens here, including book sales. Publicity can generate interest from key people, groups and organizations. It’ll spur invitations for authors to speak, as well as stimulate book sales. Social media makes your network work for YOU. d. Trade Marketing – Book retailers are choosey. But our sales team are expert at positioning your book in the right part of the store for optimal sales.
6. Sales – Your book and its content will have a chance to succeed in the nation’s biggest and best retailers. But much more than that, you also will be able to sell the book yourself, at profit margins never before possible. Data uploads literally make it possible for book buyers around the world to buy your book. Major accounts might stock your book. All of them can special-order it. Web order fulfillment is a must today, with so many online booksellers in existence. Proactive selling by our sales team means your book gets the same treatment as the next bestseller, and it goes into the right part of a bookstore.
7. Distribution – You can’t sell books by the thousands if you can’t ship them efficiently to your customers and provide excellent customer service. Warehousing that’s not your garage. Web support that feeds orders straight to your warehouse. Accounting reports that detail everything that’s happening to your book supply. Retailer support so your friends across town or across the country can buy your book. Author support for when you need a large sum of books sent to your conference or event, no matter where it is. We custom-fit our services to match your personal or organizational goals; beginning at product conception to final delivery. We also serve as a gateway to other professionals who deliver special services; ie. public relations, conferences, etc.