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RelishMIX analyzes activity across all major social media platforms, tells you exactly how well you are tracking and precisely how to improve - powered by RelishMix proprietary technology that tracks all movies, television series and streaming programs B2B �

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RelishMix DOTS (AVATAR: FIRE+ASH): RelishMix, which counts a social media reach for Fire and Ash of 834M across TikTok, ...
20/12/2025

RelishMix DOTS (AVATAR: FIRE+ASH): RelishMix, which counts a social media reach for Fire and Ash of 834M across TikTok, YouTube, Instagram, Facebook, and X, says that “Convo runs positive for the threequel, sustained by the visceral excitement for its visual artistry and the expansion of the Avatar universe. The fervent fan base is not only anticipating the next chapter but is actively seeking out and appreciating the deep-cut lore James Cameron is layering in. The sentiment: ‘Cameron’s visionary status is frequently invoked, lending the project an aura of guaranteed quality. The orchestral music is lauded for immediately creating an epic, emotional atmosphere.’ The detailed speculation about the new Na’vi clans and the character Spider’s arc indicates a high level of audience investment. The franchise is leveraged as a high-water mark for cinematic VFX, serving as a direct challenge to the quality of other studios. The return of significant elements like Toruk Makto generates intense, almost spiritual enthusiasm within the core audience. A strong endorsement of the film’s creator noted, ‘James Cameron is really a visionary, the man is literally walking on Fire and Ash.‘ The technical awe is also used for comparative praise: ‘Marvel have no excuses anymore. These animations are surreal.'”

Social media universe for Fire and Ash is ahead of Avatar: The Way of Water‘s (810M) and other post-Covid sci-fi genre pics like Dune: Part Two (575.7M) and Godzilla x Kong (508.8M).

Avatar: Fire and Ash is off to a $43.1M start from two days at the international box office, logging the biggest opening day of 2025 in several markets

RelishMix DOTS (Ella McCay): Social media analytics firm RelishMix counts a reach of 65 million across TikTok, YouTube, ...
13/12/2025

RelishMix DOTS (Ella McCay): Social media analytics firm RelishMix counts a reach of 65 million across TikTok, YouTube, Facebook, X and Instagram which is -59% other drame/comedies before opening, i.e. Ticket to Paradise, Marry Me and Fly Me to the Moon.

Reports RelishMix, “Mixed-negative leaning chatter for Ella McCay zeroes in on script, tone, and casting logic. Others critique the aesthetics and character logic, from ‘Too many cliches’ to ‘a 29-year-old British French actress playing a 34-year-old state Governor of Rhode Island, yep sounds about right.’ The screaming-therapy hook creates friction: ‘Screamers. Nope’ pairs with ‘I was kind ok with it… but then they started screaming.’ Some viewers target Jamie Lee Curtis with ‘Jamie Lee Curtis? Hard pass sadly’ and ‘Can’t say I’m looking forward to that one, despite the great cast’ underline the skepticism toward Ella McCay.”

Zootopia 2 after making a $1 billion at the global box office, is no. 1 in its third weekend at the U.S. box office with $25M.

RelishMix DOTS (FNAF2): RelishMix says the social media universe for Five Nights at Freddy’s 2 across TikTok, YouTube, F...
06/12/2025

RelishMix DOTS (FNAF2): RelishMix says the social media universe for Five Nights at Freddy’s 2 across TikTok, YouTube, Facebook, Instagram and X was at a huge 843 million before opening, which was 72% higher than the first Freddy‘s and higher than a slew of horror movie’s social media universes this year, i.e. Final Destination: Bloodlines (353.3M), Black Phone 2 (335.4M) and 28 Years Later (225.5M). The cast on Freddy’s 2 are completely social and fully activated with Josh Hutcherson at 13.8M fans, Matthew Lillard at 5.4M and Elizabeth Lail at 1.7M.

Reports RelishMix, “Convo runs positive for Five Nights at Freddy’s 2 as it’s now a full-blown cultural fandom rave. Every new drop pulls in a chorus of ‘Let’s go!’. The nostalgia crowd is locked in, fans screaming, ‘Toy Chica is gonna get the most kills,’ and ‘Mangle looks so damn good!’. Others flex deep-lore fluency with commentary like, ‘What’s Afton up to this time?’ and ‘Hope the end credits play ‘It’s Been So Long.’ The tone is electric — equal parts meta-comedy and fan service hunger. Fans thread the needle: ‘The handheld scenes look like actual VHS tapes,’ calling out the found-footage aesthetic that nails the game’s eerie roots. Even critics of accuracy admit the glow-up — this sequel is a fandom reunion wrapped in animatronic chaos and Blumhouse polish, and everyone’s chanting ‘We are FNAF.’

'Five Nights at Freddy's 2' is opening to No. 1 with $45M-$47M.

RelishMix DOTS: (ZOOTOPIA 2): Exclaims social media monitor firm RelishMix about the word of mouth on Zootopia 2, “Convo...
28/11/2025

RelishMix DOTS: (ZOOTOPIA 2): Exclaims social media monitor firm RelishMix about the word of mouth on Zootopia 2, “Convo runs positive for Zootopia 2 as the comment stream glows like a fan-run marquee, with excitement bursting from every corner. Enthusiastic callouts celebrate, ‘the wait is finally ending, as seen in the only Disney movie I’m very excited to see because I’ve waited nine years for a sequel and YES!’ Fans compare Jason Bateman’s energy to the original Zootopia by cheering, ‘I love Ginnifer Goodwin and I love her as Judy Hopps.’ Even the marketing gets applause with, ‘The edits are the best way to promote the sequel paired with another great look and can’t wait to see Zootopia 2.'” Reach on social media for Zootopia 2 across X, TikTok, Instagram, Facebook and YouTube before opening was 518 million followers, which is above Kung Fu Panda 4‘s 353 million, but below Minions: Rise of Gru‘s 668 million.

Disney's Zootopia 2 is opening to $140M at the 5-day box office, while 'Wicked's 5-day Thanksgiving stretch is $90M.

RelishMix DOTS (WICKED: FOR GOOD): RelishMix points out that the social media reach for the Universal sequel is enormous...
21/11/2025

RelishMix DOTS (WICKED: FOR GOOD): RelishMix points out that the social media reach for the Universal sequel is enormous at 1.33 billion followers across TikTok, Instagram, Facebook, X, and YouTube. “Pre-release social media universe social media universestats on Wicked For Good are running 2.6X above family live genre norms across TikTok, Facebook, X, YouTube and Instagram combined with YouTube view 2x over norms, Instagram views 4X over norms and TikTok also flying at 3X,” says the stat org.

Wicked: For Good cast are fully activated on social fueled by Ariana Grande at 510M driving over 570M views on Instagram plus Cynthia Erivo at 5.4M, Jonathan Bailey at 5.7M, Jeff Goldblum at 5.2M and Michelle Yeoh at 3.1M, Bowen Yang at 1.1M and director Jon M. Chu at 975K.

RelishMix reports, “Convo runs positive for Wicked: For Good. Fans who are outright spellbound by Ariana Grande’s Glinda are calling it a role she was ‘born to play’ and praising her performance as ‘scene-stealing,’, ‘angelic,’ and ‘Oscar-worthy.’ The ‘oh’ heard ‘round the fandom has morphed into a symbol of her precise comedic timing and Broadway roots, triggering multiple rewatches and impassioned deep-dives. The combination of live vocals, physical choreography, and vintage vocal styling had many comparing her favorably to Broadway icons and even Disney princesses. The chemistry between Ariana and Cynthia is widely hailed as ‘flawless,’ while the attention to detail in costumes and production has fans begging for theatrical re-releases. Convo index for Wicked lands at a strong 8.7 out of 10 on the RelishMix scale, indicating highly activated fan engagement, major replay value, and cast performance buzz that primes Part Two for a fervent return.”

'Wicked: For Good' is off to an excellent start with $30.8M in previews, the best for any movie year-to-date in 2025.

21/11/2025

21/11/2025

RelishMix DOTS (NOW YOU SEE ME 3): The social media reach for the threequel across TikTok, YouTube, X, Instagram, and Fa...
14/11/2025

RelishMix DOTS (NOW YOU SEE ME 3): The social media reach for the threequel across TikTok, YouTube, X, Instagram, and Facebook is close to 300 million followers, well ahead of the second installment’s nine years ago (at 126.5 million, completely different social media landscape) and ahead of such crime capers as Sony’s Caught Stealing (134.5M). RelishMix spotted positive word of mouth ahead of opening: “Nostalgia fires up intent as fans clock the returning vibe and want the caper back on the big screen. You can feel the fist-pump energy in lines like ‘The OG’s are back’ and ‘We’re so back,’ and the Zombieland-style reunion chatter (‘Imagine the Zombieland reunion,’ ‘Magician Avengers let’s go’) reframes this as comfort-food spectacle. Second, the title finally lands as a shareable joke and a tiny masterstroke of brand repair; ‘Finally… they used ‘Now You Don’t’’.” There’s even goodwill for the movie coming out as far away as Taiwan.

Now You See Me: Now You Don't may have the best shot at No. 1 this weekend against The Running Man.

RelishMix DOTS (PREDATOR: BADLANDS): With a social media universe of 244M across TikTok, Facebook, YouTube, Instagram an...
08/11/2025

RelishMix DOTS (PREDATOR: BADLANDS): With a social media universe of 244M across TikTok, Facebook, YouTube, Instagram and X, Badlands reach is very similar to the reach of Alien: Romulus before opening, that being 246M. Elle Fanning is promoting to her 6.7M fans.

Social media data corp RelishMix remarks, “Convo runs positive for Predator: Badlands as fans are lit up at the idea of expanding the Yautja universe beyond Earth, praising its young-blood narrative and connections to Prey and Predators (2010). Enthusiasts loved the lore depth and ‘proving hunt’ concept, calling it ‘refreshing’ and ‘bad ass.’ Comments like ‘Looks fantastic — reminds me when people clowned on Prey and it was awesome,’ and ‘Teenage Yautja with something to prove? Sign me up,’ highlight genuine anticipation. Others noted the Monsterverse-style shift toward creature-led storytelling, celebrating it as ‘finally giving us the Predator story we’ve been waiting for.’

'Predator: Badlands' is filing currently the second best opening of the franchise with $37M.

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