18/01/2022
Creating content and managing people is never easy. But you know what made me realize as I strive to do the backend work, talk to people, make, review, approve and even execute the created content to publish?
There's only one rule for success in content marketing.
DONE IS BETTER THAN PERFECT.
It's absolutely insane to spend weeks on a single content and pray people will notice you. Yes, there are masterpieces that we want to put out in the world but simultaneously, we have to keep creating that pace, create more contents on a regular basis so that we can keep up and grow our audience consistently.
BE THERE FOR THE AUDIENCE REGULARLY. We have to put out something every single day, we have to build anticipation and grow an audience who should also be there so that when we drop that masterpiece into the public as aim for that major impact that THEY ARE STILL THERE, ready to grab it and take action on it.
It's always about being done and on to the next journey. No dragging, no changing of mind, no perfectionism. Just be there, create content and be consistent with your audience EVERY SINGLE TIME.
