Hit series such as Celebrity Cooks and Do It For Yourself - CBC Network shows in Canada and PBS, and the USA Network. is a television program production company founded by Derek Smith. Smith was majority shareholder of Initiative Productions Limited, The Energy Works Inc. , and now UpSideRight Media. Inc.,
The production companies who owns and produced the following independent productions:
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lebrity Cooks – Creator and producer. – CBC Network, Global Network, ATV Network, syndication in Canada. Do It For Yourself -Creator, producer, director and writer – CBC Network, USA Network, PBS, Discovery Channel in the US and other US Syndication. The Company had its beginnings as Initiative Productions in the 1970s and is best known for Celebrity Cooks with Bruno Gerussi. A TV hit that ran for 12 seasons in Canada and eventually in the US market. (1975 to 1987). The company is currently working on two shows to produce. One is a reboot of the original Celebrity Cooks show, using essentially the same successful formula but with a new host and contemporary guests. A second show called Don't Act Your Age is also in development. Derek Smith is Executive Producer, Producer, Director, Writer
Joe Battista is a Producer, Consultant, Production Manager
Terry Deriger is a Producer, Director, DOP, Editor
Also:
Richard Elwood is a Producer, Writer, Comedian
Dave Moore is Internet Media Producer and Consultant
We are open to exploring partnerships in show development