Frederic Madzimba also known as Frenchy, 28, is a forerunner in the matter of corporate or artistic promotion in Europe. He started in the music business as an intern in Urban Promotion at Universal Music Group (Los Angeles). His hard work is soon noticed by the International Promotion Department where he starts working in 2004. After constituting a solid network over at IGA (Interscope / Geffen /
A&M) but also within other record labels as Warner Bros, Sony Music, SRC, and more, he decides to create a
promotion and marketing company in France (BOTHSIDES) which became a reference in its field. BOTHSIDES allowed
Frenchy to team up with some of the most powerfull media, record labels and distribution companies in Europe. In 2008 creates a new company FRED FRENCHY CORPORATION which has more knowledge in the music business but also in international exposure. This new corporation replies to all your expectations regarding the establishment of exposure overseas. SERVICES
FFC proposes many services that will help you develop your business in different region of the world. We are in charge of the international development of your projects we put all in work to make our solution easier, more ergonomic and more effective. Our teams work constantly with the adequate tools
they are able to reach the information very quickly. They can work anywhere, at home, at the office or with the costumers. Quick access to information, collaborative work, pertinent exploitation of the technologies
Discover how a business can develop its relation, stimulate the innovation, optimize the process and reinforce the links. The strong points of FFC are undeniably:
oDevelop relation
FFC has access to an organized and experienced team that weaves important links with the partners and clientele. All the means are implemented in order to go along with the projects of the costumers. FFC is only interested in long term relationship. oOptimize the operation
The access to information and to the data allows us to take good decisions and to reveal commercial opportunities. We make sure that all the activities intend for the costumer are correctly realized: presentations, workshop, business plan, visits, tests, offer we help you with contractual negociations. oReinforce the links
The relations between your business, your partner and suppliers are the key of arch of your activity. We establish a durable relation and we collect detailed information concerning them. oStimulate the innovation
The technology is vital for the development of your business. FFC attaches a special importance to it with an intense presence in all social network, blogs or websites.
1.MUSIC BUSINESS
FFC is well established in the world-wide music universe. Notably in Europe, Africa and Middle East. Collaboration between international artists
2007 : Kery James feat Chauncey Black (Blackstreet) Encore Warner Music
2008 : Kenza Farah feat Nina Sky Celle quil te faut Warner Music / Karismatik
2009 : Black Kent feat Bishop Lamont Pass that s**t All Made
2009 : Matt Houston feat Joe Budden -
2009 : Laps feat Bishop Lamont
2011 : La Fouine feat The Game Caillra 4 Life Sony Music
2.EVENTS
Creation of punctual events (festival, concerts, show case)
Management and/or Organization of International Tours
Booking of International Artists
3.DISTRIBUTION
You are an international artist and you would like to benefit from the networks of local distribution? FFC have the solution. Benefit from the most reliable local distribution networks of music industry.
4.COMMUNICATION / PROMOTION / INTERNATIONAL EXPOSURE
Complete expertise of the market and targets. Creation and usage of the means of adapted and modern communication (internet communication, street marketing, mailing). Partnership with most powerfull media (radio station, television, tv shows)
2009 : MIKE TYSON
-TV Show Ballando Con Estelle Italy
-TV Show Chiambretti Night - Italy
-TV Show Le Iene Italy
2010 : MIKE TYSON
-Ad Campaign / Press Conference Roberto Cavalli - Italy
-Ad Campaign Boxeur des rues Italy
2010 : SHARON STONE
-Event Miss Italy Italy
2011 : MIKE TYSON
-TV Show Dancing With The Stars Argentina
2012 : Advertisement campaign for FIAT with MIKE TYSON