With word "Pagal" we communicate our founding characteristic which means 'Crazy' in English. Its not only a Prefix but also an adjective for our group's real characteristic which is actually used to mirror the features of a wonderful bird, "Parrot". It is said in Chinese tradition that every fighter has an animal's traits inside, and this motivated us to find that animal in our organization. We al
so relish calling our self a fighter, because in advertising world, throat slit competition enjoys an ancient description. If you Google Parrot for his characteristics, you will come to know that he is - Intelligent, Loyal, Friendly, Explorer, Fighter and (best part) can repeat back human voice. Realizing these characteristics, the Founder, Rishabh K. Singh with snap of finger started thinking of the Prefix, and what could have been better than PAGAL, because he has worked in National Level Ad Agency himself on various Blue Chip brands and understands the importance of being insane in servicing a client. Operating just on your comfy cabin isn't servicing for him, breaking walls of regular thinking is his idea and mantra..
