Social Summer Camp

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Social Summer Camp Marketing consultants for summer camps & youth programs 🏕
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Why is it beneficial to advertise on both Google and Meta? Let's highlight some of the differences and benefits of marke...
05/01/2026

Why is it beneficial to advertise on both Google and Meta? Let's highlight some of the differences and benefits of marketing on the two most-popular digital marketing platforms.

- Google: Google Search advertising focuses largely on interest. For example, Google will show your ad to users actively searching, "Summer Camp" in your targeted area.

- Meta: Meta focuses largely on targeting and demographics. Target previous camper's parents, or target demographics and interests of people likely to register their child for your camp!

Combining the strengths of both of these platforms at the same time is a powerful way to grow your audience, and find new campers! Get started advertising with out team today at https://www.socialsummercamp.com/contact/

Happy New Year! 🎆What are your goals this year? Here is what are team is looking forward to:- Creating meaningful connec...
01/01/2026

Happy New Year! 🎆

What are your goals this year? Here is what are team is looking forward to:

- Creating meaningful connections
- Learning something new
- Keeping up to date with new marketing tips
- Helping you grow your camp

Here's to an amazing 2026!

Having an online community is integral for the success of your digital marketing efforts as a camp, here are some of tip...
19/12/2025

Having an online community is integral for the success of your digital marketing efforts as a camp, here are some of tips on how to create an online community:

- Post valuable content on a consistent basis.
- Post on multiple platforms.
- Regularly engage with comments, DM's, mentions.
- Repost camp content shared by your followers.
- Use stories as an interactive tool

Why is building a community online so important? Having a strong online community ensures that your audience feels seen, that your camp is being noticed, and encourages word-of-mouth advertising from parents. For more tips, visit https://www.socialsummercamp.com/ today!

Trust is everything, it is one of the biggest factors in determining whether or not a parent registers their child for c...
15/12/2025

Trust is everything, it is one of the biggest factors in determining whether or not a parent registers their child for camp. Here are some ways to share more behind the scenes content and build trust within your online community:

- Show your staff: Sharing photos of your staff helps parents know who they are trusting to care for their children!
- Give tours: Promote in-person tours, or post tour content on your socials to show parents where their kids will be staying.
- Share testimonies: Sharing positive testimonies from previous camp parents shows parents that they don't need to just take your word for it.
- Reply to comments and DM's: Parent's want their questions answers and they want to feel like you care about what you have to say. Responding to comments and DM's shows them they matter to you.

Want more social media tips? Visit https://www.socialsummercamp.com/facebook-instagram-posts/ to learn more about what Social Summer Camp can do for you and your camp!

Do you have a lot of media collected from last summer? Here are 4 important things to do to ensure you get the most valu...
12/12/2025

Do you have a lot of media collected from last summer? Here are 4 important things to do to ensure you get the most value out of your camp media:

- Organization: Create different folders based on session/activity/age group, this ensures that you won't have to go digging to find specific content!
- Keep things exciting: Use your content to make graphics, carousels, or reels, your audience will love seeing variety on your page.
- Create reels: Take any long-form content from the summer and piece it into a short-form reel, this is a sure way to get your audience active and engaged.
- Follow trends: Use popular hashtags or current social media trends to applicable content to maintain relevancy with your audience.

Want more marketing tips? Sign up for out monthly newsletter at https://socialsummercamp.us6.list-manage.com/subscribe?u=9b09e73f56&id=50059f8b2c for the latest marketing tips straight from our team

Why is social media so important for your camp âť“In 2025, a social media strategy is necessary for any organization, and ...
08/12/2025

Why is social media so important for your camp âť“

In 2025, a social media strategy is necessary for any organization, and without a strong presence on social media, you risk losing relevancy. Many parents will look at a camp's profile to get a feel for camp before inquiring. Regularly posting on multiple platforms encourages engagement, helps you find new leads, and increases conversions.

We'd love to help your organization build an eye-catching social media strategy, contact our team today at https://www.socialsummercamp.com/contact/

Struggling to come up with content ideas? Here are 5 ways to repurpose content to create something new and valuable!- Tu...
05/12/2025

Struggling to come up with content ideas? Here are 5 ways to repurpose content to create something new and valuable!

- Turn educational social media into an infographic
- Cross-promote different social media platforms
- Turn camper/parent testimonials into social media graphics
- Shorten longer video content for IG and FB reels
- Post IG content on YouTube Shorts or TikTok!

You don't have to come up with a diverse content calendar on your own, or SSC team is here to help! Contact us today at https://www.socialsummercamp.com/contact/ â„ą

21/11/2025

We don't just work with summer camps, our team also does valuable digital marketing work for non-profits, educational programs, organizations and more!

Want to see learn more about what Social Summer Camp can do for you? Visit our website at https://www.socialsummercamp.com/

In just two weeks (or less!) our account managers can create a custom digital marketing plan, content calendar, and ad s...
18/11/2025

In just two weeks (or less!) our account managers can create a custom digital marketing plan, content calendar, and ad strategy! We are a small team, which means we can be nimble at the strategy stage and beyond.

We'd love to hear more about your organization's digital marketing needs, contact us today at https://www.socialsummercamp.com/contact/

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