Social Summer Camp

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Social Summer Camp Marketing consultants for summer camps & youth programs 🏕
Let’s grow your camp together. Work with us or get tips in your inbox ⬇️

19/09/2025

How do we develop your strategy?✏️

Our account managers have a wealth of experienc building successful marketing strategies, but your campaign goals are largely up to you. At Social Summer Camp, we want to focus on what you value most, and that can change any time! Whether it's increasing audience engagement, building brand identity, getting more registrations, hiring new staff, or anything else, you tell us what you need and we will do the rest.

Want to work with us? Visit https://www.socialsummercamp.com/contact/ to learn more about our services today!

Understanding your audience can greatly increase your ad engagement! Adjusting your targeting to include the interests a...
12/09/2025

Understanding your audience can greatly increase your ad engagement! Adjusting your targeting to include the interests and demographics of camp parents ensures that your ads are being shown to the right people!

Here are some of the best ways to target your audience:

- Location: If you are a day camp, locations closest to your camp are ideal. If you are an overnight camp, see where previous campers came from and start there!

- Interests: Meta allows you to include interest targeting in ad strategy. This could include sports, camping, music, etc., and it's a great way to target parents with interests similar to activities at your camp!

- Demographics: Age and income targeting are important to be sure your ad budget isn't being spent on anyone other than prospective camp parents.

Your SSC account manager has a unique understanding of every way to target prospective campers and parents. Visit https://www.socialsummercamp.com/dedicated-account-manager/ to meet our talented team!

It's only fall, but Summer 2026 is already kicking off for a lot of our clients! Marketing ahead is crucial for the succ...
08/09/2025

It's only fall, but Summer 2026 is already kicking off for a lot of our clients!

Marketing ahead is crucial for the success of your campaign, camp may be 9 months away, but we want your camp to be top of mind for any prospective parents. Now is the time to promote camp tours, early registration deals, schedule calls, and more!

Our Social Summer Camp team knows how to make your camp stand out against the rest, contact us today to get ready for Summer 2026!

For many camp kids, camp isn't a single moment, it's a memory they will look back on for the rest of their lives.It's im...
03/09/2025

For many camp kids, camp isn't a single moment, it's a memory they will look back on for the rest of their lives.

It's important to encourage your audience to register for camp, but it's equally as important to share what makes your camp great. Sharing the benefits, activities, beauty, and memories from camp each year is just as impactful as any marketing technique.

Our Social Summer Camp account managers are dedicated to learning the essence of your camp, and sharing it with your audience in a way that's honest and engaging. Learn more about our social media services at https://www.socialsummercamp.com/facebook-instagram-posts/ today.

01/09/2025

Marketing terms can be confusing, we're here to break it down for you!

What is the content funnel, and why is it important?

In short, the content funnel is the general strategy you should use when marketing your camp. Here's how it works:

Awareness: This is the time for you to push out content, you want to reach as many leads as possible.

Consideration: Now that they've found you, it's time to share the value of your camp and educate your audience, show them why your camp stands out.

Decision: It's time to turn that lead into a registered camper! This is when you push for registrations, tour dates, discounts, and more!

You don't have to learn these terms, our account managers can do all the work for you, want to work with us? Visit https://www.socialsummercamp.com/ today to learn more.

29/08/2025

The life of a camp kid is full of trying new things, building confidence, experiencing growth, learning something new, and making life-long friendships 🌟

We know that running a camp is no simple task. The life of a Social Summer Camp client is filled with the ease of knowing that we'll handle your marketing, and you can dedicate all of your focus to your camp. Now is the time to start marketing for Summer 2026, contact us today at https://www.socialsummercamp.com/contact/ to learn how we can make your camp-life more simple!

Showing how great camp is just as important as telling!You know how sometimes you may want to check a restaurant's Insta...
25/08/2025

Showing how great camp is just as important as telling!

You know how sometimes you may want to check a restaurant's Instagram to be sure the food looks as good as it sounds? Parents of prospective campers are doing the same thing for your camp.

Taking high-quality photos that showcase happy campers participating in all the fun at camp is essential to establishing a strong image for your camp. Your audience wants to see themselves in your content, without strong photo and video, your camp social content can feel shallow and unprofessional.

At Social Summer Camp, our account managers are skilled in using all types of content to help your camp shine!

In the modern world of AI chatbots, genuine human interaction can feel far and few between. Not at Social Summer Camp. H...
22/08/2025

In the modern world of AI chatbots, genuine human interaction can feel far and few between. Not at Social Summer Camp. Here, each camp is connected with a dedicated and reliable account manager! Our team is highly skilled and responsive to ensure that none of your needs are left unmet.

Here's what we propose:

- A member of our team will get to know your organization's history values, goals, and voice
- Your account manager can make recommendations, devise social media and advertising strategies unique to your company
- Zoom, email, and phone meetings to discuss and plan future strategies
- And more!

Visit https://www.socialsummercamp.com/dedicated-account-manager/ to learn more about our outstanding team!

18/08/2025

If you get a message saying something along the lines of, "Hey, I noticed you posted the same thing 2 weeks ago..." that means your message is working!

Recycling content can sometimes mean you're posting the same thing twice, but that's not always a bad thing. Here are some reasons why it's important to regularly recycle your content:

- If it works, IT WORKS. Recycling content that you know your audience has a good reaction to encourages positive engagement, you can always add a little twist for something new!
- Being consistent with your content makes your messaging clear to new followers and shows brand integrity.
- There is SO MUCH content out there. It's important to recycle important content to ensure it's staying on top of your audience's algorithm.

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