App Promotion Summit

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App Promotion Summit App Promotion Summit is the leading event series dedicated to mobile app marketing and growth.

Conference topics include A*O, acquisition, engagement, analytics and influencer marketing.

Empathy-Based Onboarding is a way of creating real, meaningful connections with users from the get-go, making their jour...
28/02/2024

Empathy-Based Onboarding is a way of creating real, meaningful connections with users from the get-go, making their journey special while also helping to boost conversion rates. 📈

At APS London, Yeva Koldovska will show how to build amazing converting funnels, and share lots of actionable insights and examples from Headway products.

You can register below:

https://apppromotionsummit.com/london/register/

Don't miss out on APS NYC 2024 Launch Tickets 🎟Time is running out to secure your spot at the forefront of the app growt...
27/02/2024

Don't miss out on APS NYC 2024 Launch Tickets 🎟

Time is running out to secure your spot at the forefront of the app growth revolution. With just a few days left, we wanted to remind you that launch ticket sales for App Promotion Summit NYC 2024 will be ending this Friday (1st March).

Don't miss out on the opportunity to be part of an event that promises to accelerate your understanding of the latest app growth strategies and tactics.

Join 300+ in-person attendees and immerse yourself in a day of insightful sessions led by 30+ industry experts across three dynamic rooms of content.

Our agenda is packed with sessions covering our key themes for 2024:
- Unleashing AI for App Marketing
- Improving Retention
- Driving Product-led Growth
- SKAN 4.0 Enabled User Acquisition
- Subscription Business Models
- New Channels

Secure your spot now and save over $1,000 with our launch ticket offer. This is your last chance to grab your pass before prices increase.

APS NYC 2024 on June 27th - launch tickets here:
https://apppromotionsummit.com/nyc/register/

Do you want to exhibit or sponsor APS NYC? Get in touch to discuss how you can be a part of the event.

Keen to contribute? We're now accepting speaker applications.

Whenever users engage with your product, they use cognitive biases to:☕Filter information🔮 Seek its meaning⏳Act within a...
21/02/2024

Whenever users engage with your product, they use cognitive biases to:

☕Filter information
🔮 Seek its meaning
⏳Act within a specified timeframe
📝 Store fragments of the interaction in their memories

At APS London on 25th April, Angèle Lenglemetz will be on the main stage sharing insights on how to harness these cognitive biases to enhance user engagement and optimise monetisation.

You can register for your ticket below:

https://apppromotionsummit.com/london/register/

Are you ready for the new era of app growth? It’s happening at App Promotion Summit NYC on June 27th 2024 at 360 Madison...
19/02/2024

Are you ready for the new era of app growth? It’s happening at App Promotion Summit NYC on June 27th 2024 at 360 Madison Avenue.

It’s time to secure your spot for an event that will accelerate your understanding of the latest app growth strategies and tactics.

Join 300+ in-person attendees and immerse yourself in a day of insightful sessions led by 30+ industry experts across three dynamic rooms of content. 🚀

The key trends driving the new era of app growth will be covered in our agenda:

- AI-enabled app marketing
- Product-led growth
- Subscription business models
- SKAN 4.0 attribution
- Custom Product Pages
- Predictive analytics
- Media Mix Modelling
- Onboarding optimization
- Retention marketing

Launch tickets are now on sale. Secure your spot early and save over $1,000. 🎟️

Do you want to exhibit or sponsor APS NYC? Get in touch to discuss how you can be a part of the event. 💡 apppromotionsummit.com/nyc

APS London 2024 super early bird offer closes this Friday (16th February) and tickets are selling fast. Don’t miss out o...
15/02/2024

APS London 2024 super early bird offer closes this Friday (16th February) and tickets are selling fast. Don’t miss out on saving £500+. ⏳

We hope you can join us in person on Thursday 25th April, along with hundreds of other app marketers, where you’ll learn how to grow and scale your app. 🚀

The packed agenda features 5 rooms of app growth talks, panels, workshops and interactive sessions where we’ll be covering the latest app growth topics including product-led growth, AI, SKAN, Apple Search Ads and first party data.

You’ll learn from the likes of Nespresso, Sweatcoin, Auto Trader, H&B, Skyscanner, Headway and Memrise and network with the biggest names in app marketing.

We are on track to hit 700+ marketers, product and growth attendees at our brand new venue, The Brewery on Chiswell Street, making this our biggest APS event ever 🚀

Reserve your ticket here: https://apppromotionsummit.com/london/register/

See you at APS London 2024 👋

✨✨ APS London Super Early Bird Tickets End Friday ✨✨Super Early Bird tickets are selling fast for APS London 2024 and we...
13/02/2024

✨✨ APS London Super Early Bird Tickets End Friday ✨✨

Super Early Bird tickets are selling fast for APS London 2024 and we have limited tickets remaining. We don’t want you to miss out on saving £500+ ⌛

In-person ticket holders can enjoy our networking coffee breaks, delicious lunch and the buzzing evening drinks reception hosted by Customer.io 🥳

We hope you can join us in person on Thursday April 25th, along with hundreds of other app growth professionals, as we teach you how to become a smarter app marketer to grow and scale your app.

Book your ticket now to learn from the likes of Skyscanner, Monzo, Auto Trader, Memrise, Product Madness, Howbout, Paired, Sorted Food, Headway, N**e, Peanut, Sweatcoin, Nespresso, PlantIn and Holland & Barrett and network with the biggest names in app marketing.

Brands booked on so far include Decathlon, BBC, Financial Times, Bridebook, Tide, Nutracheck, Omio, Busuu, GetMyGuide, Driving Test Success, British Council, Next, PokerStars, Too Good To Go, Bloom & Wild, Plane Finder, boohoo, PayByPhone, Moneyhub, Turo, BodyFast, Zalando, American Express, tombola and Vinted.

Reserve your ticket by this Friday (16th February) https://apppromotionsummit.com/london/register/

At APS London on 25th April, Anastasia Karlova will be exploring the web-to-app funnel... The session will look at:✔️ Th...
12/02/2024

At APS London on 25th April, Anastasia Karlova will be exploring the web-to-app funnel...

The session will look at:

✔️ The opportunities that it offers such as automation, testing and control
✔️ Its capabilities, including scale and customisation

Grab your ticket below:

https://apppromotionsummit.com/london/register/

Jenniffer Camacho will be joining us at APS London on 25th April to share the journey of transforming a mobile app at Ne...
08/02/2024

Jenniffer Camacho will be joining us at APS London on 25th April to share the journey of transforming a mobile app at Nespresso. 💡

The session will explore key strategies and learnings that shaped its evolution, dissecting real-life examples to provide you with lessons learned from the journey.

You can register for tickets below 👇

https://apppromotionsummit.com/london/register/

The APS London agenda is now live 👀We are excited to announce that the first look agenda for App Promotion Summit London...
01/02/2024

The APS London agenda is now live 👀

We are excited to announce that the first look agenda for App Promotion Summit London 2024 is now live and covering the latest in app growth and product including Generative AI, SKAN 4.0, onboarding optimisation, retention and product-led growth. 🚀

Our in-person conference at The Brewery on 25th April will feature a main stage exploring app growth across the funnel plus 3 workshop rooms and a brand-new-for-2024 roundtable zone.

We have speakers from Auto Trader, Product Madness, Monzo, Peanut, Howbout, Paired and N**e ready to share their insights.

Some confirmed sessions include:

🎤 How to use AI to go from "Established Meh" to Engagement Rocketship - Steven Toy, CEO, Memrise

🎤 The Anatomy of a Winning Ad: Creative Counterintelligence from the Team who Broke the Internet - Bogdana Orzu, Head of Performance Marketing and Maria Dima, Growth Content Strategist, Sweatcoin

🎤 Have your Cake and Eat it Too: Driving Conversions through Empathy-Based Onboarding - Yeva Koldovska, Product Manager, Headway

🎤 From Concept to Market: Transforming a Mobile Product - Jenniffer Camacho, Mobile Product Lead, Nespresso

🎤 Navigating Growth: Power and Opportunities of Web-to-App Funnel - Anastasia Karlova, Head of Marketing, PlantIn

Grab your tickets at the link below if you haven’t already. We can’t wait to welcome you to the event. 👋



Agenda - https://apppromotionsummit.com/london/agenda/
Register here - https://apppromotionsummit.com/london/register/

App Promotion Summit London is gearing up for an explosive 2024 edition, and we want YOU to be a part of the action.Tick...
25/01/2024

App Promotion Summit London is gearing up for an explosive 2024 edition, and we want YOU to be a part of the action.

Ticket sales are up 12% on last year's conference and we are on track to hit 700+ in-person attendees at The Brewery on Thursday 25th April - making this our biggest APS event ever 🚀

Here's a sneak peek into the irresistible momentum building up:

🌟 We've registered app growth and product leaders from Europe’s top apps including Vinted, Financial Times, Nutracheck, Busuu, Driving Test Success, PokerStars, Bloom & Wild, Plane Finder, boohoo, Moneyhub, Turo, BodyFast, American Express and Decathlon.

💎 We're joined by partners from the app industry's leading players including AppsFlyer, RevenueCat, OneSignal, Quantum Metric, Stream, madduck, Appier, AVOW, Remerge and AppTweak. Get in touch to join them.

🎤 The speaker faculty features contributors from apps like Memrise, Product Madness, Sweatcoin, Howbout, Auto Trader, Peanut, Nespresso, Paired, Sorted Food, Headway, N**e, PlantIn and Monzo.

🎪 The exhibition area is filling up with showcases of the best user acquisition services, app engagement platforms, app marketing agencies, data and analytics tools available today. Reserve a spot at what will be Europe's biggest dedicated app marketing expo.

💡 The agenda is coming along nicely and will be covering the latest app growth topics including Generative AI creatives, product-led growth, the latest approaches to retention and SkAdnetwork enabled user acquisition. By the way, we'll have 5 rooms of content this year, allowing us to pack in even more talks, interactive workshops and roundtable discussions. More on that soon ... 👀

Want to attend? Have questions? Get in touch with us any time.
https://apppromotionsummit.com/london/

We're excited to announce the dates for our 2024 US events 🤩🇺🇸 App Promotion Summit NYC will return to 360 Madison Avenu...
18/01/2024

We're excited to announce the dates for our 2024 US events 🤩

🇺🇸 App Promotion Summit NYC will return to 360 Madison Avenue in Midtown Manhattan on Thursday 27th June.

🇺🇸 App Promotion Summit SF is back at the W Hotel in SoMa on Thursday 26th September in a new larger space including breakout rooms and an exhibition area.

We'll be exploring the new era of app growth and bringing you the latest trends and practical advice in a range of talks, interactive workshops, panel discussions and roundtable sessions (with plenty to get your teeth into!).

You'll be able to learn and connect with America's leading app marketers.

As always, the finest 5* food and drink will be on offer in a super-friendly atmosphere.

Launch tickets are now on sale for both events and you can save over $1,000 💰
APS NYC tickets: https://apppromotionsummit.com/nyc/register/
APS SF tickets: https://apppromotionsummit.com/san-francisco/register/

If you have any questions or are interested in sponsorship opportunities or the exhibition areas, feel free to reach out to us.

Going into 2024, the app industry will face new challenges and experience some big changes.At APS London on 25th April, ...
11/01/2024

Going into 2024, the app industry will face new challenges and experience some big changes.

At APS London on 25th April, we will be exploring this new era of app growth and bringing you the latest trends and practical advice in a range of talks, workshops, panels and roundtables (with plenty to get your teeth into!).

The topics driving this new era will be covered in our agenda:

- AI-enabled app marketing
- Product-led growth
- Subscription focused business models
- SKAN 4.0 attribution
- Custom Product Pages
- Predictive analytics
- Media Mix Modelling
- Onboarding optimisation
- Retention Marketing

We are excited to share that we have speakers confirmed from Memrise, Howbout, Monzo, Headway, Nestlé Nespresso, Product Madness, Paired, N**e and Sidekick by Sorted Food with sessions including:

- How to use AI to go from “Established Meh” to Engagement Rocketship
- Have Your Cake and Eat It Too: Driving Conversions through Empathy-Based Onboarding
- From Concept to Market Leader: Transforming a Mobile Product

Save 50% with our discounted Launch ticket pricing and get your ticket today. https://apppromotionsummit.com/london/

⭐️ Dates for your diary ⭐️We have 4 APS SUMMITS packed with and hosted by the leading experts in the industry - the best...
08/01/2024

⭐️ Dates for your diary ⭐️

We have 4 APS SUMMITS packed with and hosted by the leading experts in the industry - the best way to deep dive into today’s hottest topics in app marketing.

After a record 2023 we will be taking things to the NEXT level with bigger venues in London and San Fransisco to support more attendees, more content and larger exhibition areas.

In 2024 we will be enter what we are calling ... "The New Era of App Growth" with AI, SKAN 5.0, subscription business models and sophisticated retention and engagement strategies driving the app market forward 🚀🚀🚀

Discounted ticket prices are currently available on all 4 2024 summits:

🇬🇧 APS London - 25 Apr 2024
https://apppromotionsummit.com/london/
🇺🇸 APS NYC - 27 Jun 2024
https://apppromotionsummit.com/nyc/
🇺🇸 APS San Francisco - 26 Sep 2024
https://apppromotionsummit.com/san-francisco/
🇩🇪 APS Berlin - 5 Dec 2024
https://apppromotionsummit.com/berlin

If you represent an app or brand we welcome you to apply for one of our subsidised tickets.

Sponsorship and speaking opportunities are also available - our team are ready to talk.

We can't wait to embark on this journey with you in 2024 🚀🚀🚀

✨✨ New Venue and Discounted LAUNCH Ticket for APS London 2024 ✨✨ APS London is back on 25th April 2024 and it's going to...
14/12/2023

✨✨ New Venue and Discounted LAUNCH Ticket for APS London 2024 ✨✨

APS London is back on 25th April 2024 and it's going to be bigger 💪 than ever with a new venue and capacity for 700+ app marketers, product and growth attendees and an expanded exhibition area.

We will be covering the latest app growth topics including AI, SKAN, Apple Search Ads and first party data.

We would like to offer you early access to a special launch ticket. This will secure your place at what promises to be the app growth event of the year.

LAUNCH TICKET ACCESS 👇
https://apppromotionsummit.com/london/register/

If you’d like to join the world’s leading user acquisition, analytics & engagement platforms and agencies as an APS London sponsor then contact us to become a partner or exhibitor.

App Growth Awards Winners Announced ✨✨✨Last week we had the pleasure of hosting the 7th annual App Growth Awards.We had ...
07/12/2023

App Growth Awards Winners Announced ✨✨✨

Last week we had the pleasure of hosting the 7th annual App Growth Awards.

We had over 250 entries from around the globe with a range of finalists across 16 different categories. All entries were evaluated independently by our panel of judges from the likes of GSMA, Omdia, CCS Insight and IBM.

The winners are:

- App Advertising Platform – Gamelight
- App Analytics Platform – Swaarm
- App Data Platform – Data.ai Intelligence
- App Engagement Platform – Airship
- App Messaging Platform – CleverTap
- App Revenue Platform – Adapty
- MMP of the Year – Adjust
- A*O Company – ConsultMyApp
- User Acquisition Company – Phiture
- App Marketing Agency of the Year – Kurve
- App Growth Innovation – ShareTheMeal Video In-App Impact Loop
- App Marketer of the Year – Megan Dean
- Fastest Growing App – Reframe
- Growth Team of the Year – SplashLearn
- App Marketing Campaign of the Year – TATAM x Babbel: Unlocking the Power of Data
- Outstanding Contribution – Shamanth Rao

Thanks to all of the entrants, finalists, judges and winners. The calibre and range of entries this year was amazing and every single entry deserves kudos and praise for their success.

https://apppromotionsummit.com/app-growth-awards

04/12/2023
⭐️ Dates for your diary - App Promotion Summit 2024 schedule of events ⭐️We have 4 SUMMITS packed with and hosted by the...
31/10/2023

⭐️ Dates for your diary - App Promotion Summit 2024 schedule of events ⭐️

We have 4 SUMMITS packed with and hosted by the leading experts in the industry 🤓 - the best way to deep dive into today’s hottest topics in app marketing.

🚀 25th April 2024 - APS London at the Brewery
We will be back in London in a much BIGGER venue – The Brewery, City of London. We’re increasing the capacity to 700+ attendees, and will have space for 40 exhibition booths. It’s going to be the UK's biggest gathering of app marketers and product leaders.

🚀 27th June 2024 - APS New York at 360 Madison Avenue
APS NYC is back at Midtown Manhattan in June with 300+ attendees, 3 rooms of content and 30+ expert speakers.

🚀 26th September 2024 - APS San Francisco at the W Hotel
We are going full APS SUMMIT in San Francisco for the first time next year with 200+ attendees, workshop rooms, exhibition areas all in a new larger space. We’ll be covering app growth topics across the funnel and not just subscriptions.

🚀 5th December 2024 - APS Berlin in Hotel Adlon
APS Berlin and the App Growth Awards will return to Hotel Adlon in Mitte on Thursday 5th December with 500+ attendees, large exhibition area, 5 rooms of content and epic after party.

Reserve your space or register your interest as a speaker or sponsor here: https://apppromotionsummit.com/. We hope you can join us. 🤩

The APS Berlin agenda is now live 👀We are excited to announce that the first look agenda for App Promotion Summit Berlin...
12/10/2023

The APS Berlin agenda is now live 👀

We are excited to announce that the first look agenda for App Promotion Summit Berlin 2023 is now live, and it covers the latest in app growth and product marketing including Generative AI, Custom Product Pages, SKAN 4.0 and data driven decision making. 🚀

The in-person conference at Hotel Adlon in Mitte on Thursday 30th November will feature a main stage exploring app growth across the funnel, plus 3 workshop rooms and a brand new roundtable zone.

Speakers from Sweatcoin, Delivery Hero, Taxfix, Ada Health, Jodel, Freeletics, Blinkist, Paired, ShareTheMeal, Raiffeisen Bank International, Deezer and BodyFast are ready to share their insights.

Some confirmed sessions:

💡 Understanding your Revenue Levers: The Push and Pull Problem with Soft & Hard Metrics - Brad Richards, Managing Director & CPO, LOVOO

💡 A Running Story: Data, Personalization, Users & Products - Marton Varga, Senior Product Manager, adidas Runtastic

💡 Growth Loops for Mobile Apps: What to Implement, How to Optimize, and When to Let it Go - Ekaterina Gamsriegler, Head of Marketing, Mimo

💡 Surging Visibility > Searching Keywords - Quoc Anh Luong and Jorge Játiva, A*O Managers, Vinted

💡 Hitting the Emotional Chord in App Marketing - Deniz Kekeç, Performance Marketing Manager, InnoGames

Reserve your tickets at the link in bio if you haven’t already.

We can’t wait to meet you at the event. 👋

🌟 1 week left to enter the App Growth Awards 🌟The App Growth Awards are the annual barometer for the global app growth a...
21/09/2023

🌟 1 week left to enter the App Growth Awards 🌟

The App Growth Awards are the annual barometer for the global app growth and marketing ecosystem. Don't miss out on this incredible opportunity to win big and celebrate with the brightest minds in the industry. 📱💥

Entry deadline: 29th September 2023

The entry process is quick and simple - enter here: https://apppromotionsummit.com/app-growth-awards. 🏆

We have a couple of updates for you… 🥁Firstly, the Super Early Bird Ticket option for APS Berlin ends THIS Friday. Save ...
21/09/2023

We have a couple of updates for you… 🥁

Firstly, the Super Early Bird Ticket option for APS Berlin ends THIS Friday. Save up to €250 and secure your place at what will be the app growth event of the year.

Secondly, we’re delighted to announce our initial line-up of speakers ready to share their insights on Thursday 30th November, including:

- Brad Richards, Managing Director & CPO, LOVOO
- Irina Ashkenazy, Head of Growth Marketing, Sweatcoin
- Ekaterina Gamsriegler, Head of Marketing, Mimo
- Niklas Henckell, Head of Community Development, Jodel
- Marton Varga, Senior Product Manager, adidas Runtastic
- Alexander Beresford, Chief Growth Officer, Taxfix
- Anja Obermüller, Head of Digital Marketing, Raiffeisen Bank International
- Anton Tatarynovich, Senior A*O & ASA Manager, Freeletics
- Jessica Gotti, Performance Marketing Lead, Paired
- Quoc Anh Luong, A*O Manager, Vinted
- Deniz Kekeç, Performance Marketing Manager, InnoGames

We’re busy building a great agenda with 4 rooms of content (and some new surprises!).

We will be covering app growth across the funnel from acquisition to retention with a focus on the New Era of App Growth topics including AI enabled marketing, product-led growth, A*O 2.0 and Rebuilding User Acquisition.

APS Berlin WILL sell out, so if you want to attend now is a great time to get your ticket.
https://apppromotionsummit.com/berlin/

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