19/09/2025
๐๐๐โ๐ฌ โ๐๐๐ง๐ -๐๐ฒโ ๐๐ก๐จ๐ฌ๐๐ง ๐๐ฌ ๐๐๐ญ๐ข๐จ๐ง๐๐ฅ ๐๐ง๐ญ๐ซ๐ฒ ๐๐จ๐ซ ๐๐๐โ๐ฌ ๐๐๐ฅ๐ข๐ค๐ฎ๐ฅ๐๐ ๐ซ๐๐ซ๐ฒ๐จ ๐๐จ๐ฆ๐ฉ๐๐ญ๐ข๐ญ๐ข๐จ๐ง
Tarlac Agricultural University (TAU) continues to shine in the field of development communication and creative production, as its film entry, Rang-Ay, has been chosen to represent Central Luzon at the national level of the Department of Agrarian Reformโs (DAR) PelikulAgraryo tilt under the Agrarian Reform Beneficiaries Organizations (ARBO) category.
Rang-Ay, which means 'to develop, to flourish, to become better' in Ilocano, tells the story of Iyang, a curious child who sees her father Caloy and cooperative manager Sally guide a group of farmers from hardship to empowerment. The film, inspired by the idea that plants are essential to a thriving life, shows the strength of agrarian reform communities and how unity can bring about real change.
The film is directed by Development Communication students Hazel Samantha G. Delos Reyes and Pauleen Faithe U. Lopez, with the script crafted by Ella Mae Artates and Carol Jane Caragay, and the editing skillfully executed by Frederick M. Llegue. The entire production team and cast were also composed of TAU DevCom students, whose creativity and dedication brought to life a story that mirrors the struggles and triumphs of real agrarian reform beneficiaries.
Behind the scenes, faculty members provided crucial mentorship and technical guidance. Serving as consultants were Mr. Nelmar A. Mallari, Former Chair of the Department of Development Communication and the current Chief of the TAU Information Unit; Mr. April Christian L. De Leon, instructor and researcher in social studies; and Mr. Von Carlo R. Pangilinan, DevCom faculty member specializing in language and communication. Their expertise ensured that the film remained grounded in the principles of development communication while reflecting authenticity and depth.
The success of Rang-Ay shows the strong teamwork between faculty and students, highlighting both TAUโs solid academic base and its focus on social issues. After winning 6 out of 7 major awards in the regional competition, the film now moves on to the national stage, bringing with it the pride of TAU and the stories of agrarian reform beneficiaries in Tarlac.
As Rang-Ay competes nationally, it symbolizes the flourishing potential of student storytellers in shaping narratives that inspire change and development.
