16/04/2024
WAYBACK April 16, 1988 • 36 years ago today, I completed the music video FOSTER & LLOYD “Texas In 1880” (RCA Records). • While I was in an edit session at TNN, the phone rang and it was Foster & Lloyd calling me from the ACM awards in Los Angeles. They had spent all of their record label music video budget on "Crazy Over You.” They needed another video and asked me to make this video (which they personally funded) for $4,000. This was to be my first Nashville major record label music video. Since there wasn’t enough of a budget to shoot a full music video on 16mm film (the technical standard of the day), I thought that since the song title had a date of 1880, why not get a bunch of public domain rodeo footage (which is free) and intercut that with bits of F&L performance. To make it even cheaper, I shot on 16mm reversal black & white film. That’s the same film stock newsreels were shot, so it also intercut well with the archives. To make the new film look even more archival (and to save money), I transferred the film on the cheapest, nastiest system I could find, which happened to be at TNN. When completed, I came under budget by $4. When RCA Records saw the video, they liked it and bought it for $8,000. So, F&L got their money back and the profit went from splitting $4 with producer / partner, GREG CRUTCHER to splitting $4,004. Plus the music video was a hit! And for me, the beginning of many Nashville major label music videos. • This video Won the very first ADDY Award given to a music video. And it also won MUSIC ROW MAGAZINE’s 1989 𝘎𝘳𝘰𝘶𝘱 𝘗𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦 𝘷𝘪𝘥𝘦𝘰 𝘢𝘸𝘢𝘳𝘥.
director/camera/editor • STEVE BOYLE producer • GREG CRUTCHERMore credits tba