Sett Social

Sett Social Social media know-how for smart businesses

07/07/2023

We're back with our next stream on 7 July @ 12:30 pm BST, and there are some real doozies for Phil and I to cover:

🦤 Flying high or heading the way of the dodo? After more twists and turns, what the heck is happening at Twitter? And should you be worried about it?

🧰 How are the latest changes to the LinkedIn algo influencing your feed and how people think about their use of the platform?

🙉 Why aren't some salespeople hearing the feedback about their social media tactics?

Let us know if there are any specific things you would like us to discuss in the comments, or by messaging us directly.

Until then, stay well - we'll see you on Friday (or when you're watching us on catch-up)!

23/06/2023

After a brief hiatus - thanks in large part to dodgy tech - we're back with our next stream on 16 June @ 12:30 pm BST.

🤳 Is it still a good idea to post selfies on LinkedIn?

💍 Which kinds of engagement on LinkedIn are worth more?

🫠 And some real talk about KPIs

Let us know if there are any specific things you would like us to talk about in the comments, or by messaging us directly.

Until then, stay well - we'll see you on Friday (or when you're watching us on catch-up)!

26/05/2023

It's time for the , Live! Season 2, Episode 5.

Join us for our latest chat about LinkedIn and the craft of social media comms, streaming live from the bottom of our gardens to a screen near you.

This week we’re going to delve into:

🤔❓ Which professions are most active on LinkedIn? One of us has done some research, the other is going to be guessing along with you, live.

💍 What does it take to get a leader more engaged with their digital footprint? We take you behind the curtain to talk about what needs to happen behind the scenes

💬🔑 Why commenting is the key to LinkedIn success and how you can make it count

Get involved and tell us what you think about these topics, before, during or after the show – we’d love to hear from you!

19/05/2023

It's time for the , Live! Season 2, Episode 4.

Join Phil and me for our latest episode, streamed live from the bottom of our respective gardens to a screen near you.

This week's casual chat sees us swapping notes and cordially debating:

📅 🪄 How should you bring the events you attend in real life to LinkedIn, without needing a production crew?

🛬📈 What can you do to land financial results on LinkedIn?

👻 or 😱? Is ghostwriting for leaders OK?

Get involved and tell us what you think - we look forward to seeing you there!

12/05/2023

Join us for our latest episode, streamed live from the bottom of our respective gardens to a screen near you.

This week's casual chat sees us swapping notes and cordially debating:

🤔 What are the best and worst LinkedIn features, past and present?

🤖 Is using automation tools for your personal LinkedIn activity EVER a good idea?

👩‍🏭👷‍♀️👨‍💼 How can you help your employees to become advocates for your brand on social?

Get involved and tell us what you think - we look forward to seeing you there!

05/05/2023

Join us this Friday for our regular, casual chat about all things social media comms (with a big old dose of LinkedIn) streamed from the bottom of our gardens to a screen near you.

Each week we cover three things we think might help people in a business leadership, marketing, comms, or sales role to use social media a little more effectively in their work.

Your questions, suggestions, and other contributions are indeed most welcome, so please do get involved in the comments, before, during, and after.

28/04/2023

Back for a second season, join us for a casual chat about all things social media comms (with a big old dose of LinkedIn) every Friday as we stream from the bottom of our gardens to a screen near you!

31/03/2023

The stream live from the bottom of our gardens to a screen near you (almost) every Friday, bringing you an informal conversation about the world of social media comms.

Alarmingly - to us at least! - Phil and I have nearly 50 years of comms-world experience between us spanning both agency and in-house, big-brand life.

And what better way to put that to good use than sitting in our sheds, chatting about things we think might help others to use social media a little bit better?

We work with individual business leaders, in-house sales and marketing teams, and agencies to help them with this stuff, so we think there’s something here for anyone keen to make the most of their time on social media.

Contributions, comments, and even requests for topics we should cover are all very welcome, so hit us up the comments or via DM before, during, and after the streams if you've something to say.

🔎Search on LinkedIn to see our previous streams
🔔Ring the bell on our profiles to be notified whenever we publish new content.

28/03/2023

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The social media puzzle: Are you sure you want to use it?

One of the best things about social media is the constant evolution of features and capabilities being developed and released. If you look at what you can do today on any major platform compared with five years ago, the shift is notable.

But that's also a huge problem. Just ask anyone who's responsible for managing a business' social media accounts!

They have the thankless task of trying to stay on top of the latest and greatest features while juggling. You're constantly having to determine what works and why, often without having the time to get to the bottom of either.

Throw away comments from leadership teams like, "My daughter says we should be using Instagram Stories", or "I was on our page last night and we aren't answering questions quickly enough", are rarely followed by an offer of more resource or budget to resolve either point. They become another problem to fix on a growing list.