In a small Devon village called Salcombe, a carefully crafted gin was being developed with an ambition in mind – to bring a taste of the sea to the first gin distillery at sea.
The Salcombe Distilling Co. was born in 2014 and quickly garnered critical acclaim amongst gin industry stalwarts.
Cut to 2020 and Salcombe Gin was about to be launched onboard P&O Cruises' flagship liner, Iona.
Then the Covid-19 pandemic hit and the partnership plans were somewhat delayed.
Instead of gin, they began to produce hand sanitiser to help out with the cause.
Such is the life of an independent gin distillery.
This is the story of how Salcombe Distilling Co. creates its innovative gin flavours.
Brand: P&O Cruises
Agency: Sunday
Video Production: Swhype
Video for Events | Swhype for Video
Over the last few years we've produced, filmed, designed and provided video for events – tradeshows, conferences, talks, PR launches, product launches, fashion shows, book signings and sports coverage.
Now we are launching an area of Swhype specifically focused on event visuals – in an age where video is the single best way to communicate a message, it becomes even more difficult to stand out.
Swhype is an end-to-end video production company based in London and Brighton. Our team of animators, filmmakers, editors and producers manage the creative production process from strategy and concept through to the finished product.
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Learn more @ https://swhype.com/event
It’s 🍺 #internationalbeerday 🍻 - and we’re not complaining!
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If you’re stuck for somewhere to drink tonight, flick through the brilliant #wherebartendersdrink 📖 from @phaidonsnaps and pick a spot, wherever you are in the world!
Happy #BeerFriday!
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#beerlove #beerbook
#tbt to a summer’s day in Lewes...
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#Repost @stuffbyswhype
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A short social video for @thepooluk about author of Leap In @hemmograms and her love for swimming – filmed on location at Lewes Lido on the hottest day of the year (2016)
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The lido was swarming with kids, but thanks to some strategic shooting and editing, the film captures the calm Alex feels when she swims.
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#video #videoshoot #london #swimming🏊 #mindfulliving #swim #healthylife #videoproduction #shoot #dop #video production #motiongraphics #motiondesign #marketingvideo #video #ursamini #sonyfs7 #canon5d #Swhype #videomarketing #marketingagency #videodirector #directorofphotography #cinematographers
#tbt to a summer’s day in Lewes...
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#Repost @stuffbyswhype
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A short social video for @thepooluk about author of Leap In @hemmograms and her love for swimming – filmed on location at Lewes Lido on the hottest day of the year (2016)
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The lido was swarming with kids, but thanks to some strategic shooting and editing, the film captures the calm Alex feels when she swims.
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#video #videoshoot #london #swimming🏊 #mindfulliving #swim #healthylife #videoproduction #shoot #dop #video production #motiongraphics #motiondesign #marketingvideo #video #ursamini #sonyfs7 #canon5d #Swhype #videomarketing #marketingagency #videodirector #directorofphotography #cinematographers
Once again - Come on England! – they’re still going strong in the #hockeyworldcup! 🏑... beating South Korea sending them into the quarter-finals!
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Last year we were lucky enough to shoot some of the team down @bishamabbeynsc for the run up to the #2018worldcup Here @englandhockey captain @alexdanson15 talks about how much the fans and the #hockeyfamily means to her and the team. -
#hockey🏒 #HWC2018 #womenshockey
Huge congrats to @geraintthomas86 for smashing it in @letourdefrance!
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#tdf #geraintthomas #yellowjersey #animation
🔊 Do you ever just... switch off?
Take in your surroundings... be in the moment?
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This is Hampstead Heath - one of London’s spaces to pause... as imagined by one of our brilliant team @andreapopovic_
... with a little bit of #pride🌈 added for this weekend.
Have fun!
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#pridematters #pride
Bring the idea to life!
Bring the idea to life!
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We’ve sketched the idea, fleshed it out, now it’s time to pull everything together, creating a moment in motion. Add a teaspoon of sound and we’re off!
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#animator #scooterlove
@andreapopovic_
Fleshing out the💡 idea...
What comes next?
Fleshing out the💡 idea...
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This is where the magic happens – inking in those lines, turning half thoughts into a concept with context. We’re almost there!
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llustration by @andreapopovic_ -
#animationstudio #london #videoagency
It starts with a scribble and a sketch
Ideas 💡 💡 💡
Where do ours come from?
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It always starts with a scribble and a sketch. A mark on the page turns right or left and begins a journey. Ideas are our passion, so we keep sketching.
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#animationstudio #london
Snow on Your Wedding List?
Snow ❄️ came to London yesterday for our shoot for an online retail brand.
Thanks to @mattbenstead & @emmagrattidge our brilliantly patient models for styling out the seasons.
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#snowday
The Hackney Pirates Need You!
The Hackney Pirates is an enterprising charity based in Dalston, London – a stone’s throw from the Swhype studio in Shoreditch. They are working to develop the literacy, confidence and perseverance of young people in Hackney, helping them to achieve both in school and in the world beyond.
The Pirates reached out to Swhype last year and we were only too happy to help. Our first meeting with Anthony, one of the Pirate volunteers ended with an acoustic rendition, guitar in hand, of a self-penned tune. We believe a good relationship always starts with a meeting song, right? (July2017)
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It resulted in Swhype working with them to produce a series of compelling videos, which would be used to raise awareness of the work they do and to act as a recruitment video for potential volunteers.
See https://swhype.com/hackney-pirates for more...
Tom Odell doesn't like shops - Esquire fashion film
Soon Swhype turns 5 years old, so we're looking back at all the projects we've worked on and the people, places and adventures in film and animation we've had...
Here's singer songwriter Tom Odell being 'on-trend' in his first photo shoot for Esquire UK back in 2013 - back before his Critic's Choice BRIT award, John Lewis penguin ad and a multi-million selling record career. The photographer was the lovely David Titlow and stylist was the equally lovely Gareth Scourfield. We wanted to add value to the usual 'BTS' business so we integrated captions into the footage designed to link out to the clothes.
Oh seems like Facebook muted the music!
Hear it at https://swhype.com/esquire
British Eurosport Australian Open Promo
Soon Swhype turns 5 years old, so we're looking back at all the projects we've worked on and the people, places and adventures in film and animation we've had...
This one was the second annual promo we produced for Eurosport's multi-platform coverage of The Australian Open. Flat colour 3D was one of our creative treatments of choice!
Lloyd's of London - 325 Years of Insurance
Soon Swhype turns 5 years old, so we're looking back at all the projects we've worked on and the people, places and adventures in film and animation we've had...
This is financial institution Lloyd's of London's 325 year anniversary animation we created for content agency Sunday back in 2013. It was a proud moment when it took home the Best Use Of Video award at the Content Marketing Association Awards in 2013.
Fortunate enough to be at #WIREDLive this week - among the inspiring talks was @browrz the entrepreneurial #ironman. 18 months from first test to fully fledged innovation business
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#tech #innovation #flyingman
Getting enough sleep? One of the most essential of all life's necessities is a good night's sleep. This film tells the visual story of how a @thewhitecompany bed is crafted – from stitch to stuffing and the stylish end result (2017)
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The film was shot in Portugal, Denmark and the UK, covering the making of the linen, quilts, headboards and mattresses. A lot goes into a Perfect Night's Sleep, it seems.
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See the whole film @thewhitecompany website or @ swhype.com
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#crafted #sleep #swhype