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Be in Touch with the Current Culture
Just as Paul in Acts 17 used his knowledge of Greek literature and culture to establish a “common ground” with the philosophers at Mars Hill, we need to understand the music, literature, films, and television that this culture creates.
In this new millennium, let’s make a new commitment to storytelling, and understand that unless we can tell a powerful story, our chance of reaching an audience is terribly diminished.
No matter what communications medium we choose, that’s all we’re doing – telling a story.
That’s it.