Top 2 Strategies for Boosting Brand Awareness & Engagement
Utilize High-Quality Visuals: People are drawn to visually appealing content. Studies by Social Media Today show that tweets with images receive 150% more retweets, and Facebook posts with images get 2.3x more engagement.
Post Consistently: Building brand awareness takes time and consistency. Sprout Social recommends posting at least 3 times per week on Twitter and 1-3 times per day on Instagram.
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