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The voice of authority for decision-makes in the field of textile, fashion, beauty. graphics, architecture, interior and industrial design.

13/12/2024

Our Instagram pics for the color of the year 17-1230 Mocha Mousse.

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22/02/2023

Gen-Z has grown up with the ability to share content with its local and global community and now, the gap between online and offline is smaller than ever before. It comes as no surprise that for this generation identity and technology are intertwined.

So, what inspires them? What medium do they use for self-expression? And how does social media affect them, in good and bad ways? We asked multiple Gen-Z youths how they express their critical thinking, ambition and heritage through their online/offline identities and self-expression.

Credits:
Photography and Creative Direction: Wayta Monzón Graphic Design and Text: Natasja Smit
Models: Delucio, Jasemen, Jopehine, Kruzer, Nagress, Natasja, Nicole
Production: Livia Shah-Cruger

VIEW 77

07/02/2023

the younger generations, the future looks daunting! The looming effects of climate change, financial insecurities, and unstable geopolitics make everything unpredictable. It is, therefore, no surprise that people are going back to centuries-old habits and delving into myths and fairy tales: the age-old fights between ‘Good and Evil’.
VIEW Magazine issue 141
By
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Photo credit:

02/02/2023

Put your heart into it

How do we navigate this moment in time? How can we create positivity and facilitate strength to change an undoubtedly broken system? We feel lost amidst chaos and uncertainty; the world seems so discouraging; injustice and violence rule; and nature is sending us messages of tension. We are witnessing a moment of significant readjustment, where the priorities of humankind must change to create a true structural switch.

VIEW magazine issue 141
Concept:
Graphics:
Heart brooch by Mor Carolina Berger
Photo: Saar Schwartz

16/01/2023

The future is ever-morphing, continuously being shaped by experimental technology that evolves at a rapid speed. New tools to digitally augment our faces and bodies offers up the freedom of self-expression to turn ourselves into dystopian characters, transcending physical limits of how we should look.

From VIEW Issue 140
The Future of Design Directions by:

Models: & Willem van Dijk
Hair & Make-Up:
Digital design: .m.co
Fashion Design:

20/12/2022

IT IS A PRIVILEGE TO BE ABLE TO EXPERIENCE FREEDOM. In whichever sense of the word, freedom is something we all seek. Expanding on the way freedom of appearance is being perceived lately, and as opposed to the body freedom attitude, where we expose our sexuality freely, we have ‘covering up’. Some women find power in showing less and dressing in modest non-exposing and non-shaping clothing while using accessories as a way of amping up an outfit.

From VIEW magazine issue 140
Concept
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01/12/2022

THE THINKERS
There are many designers who highlight the importance of collaboration and community, who strive to bring attention to the issues of sustainability and who work towards righting the wrongs of our society. They are the care takers, deeply thoughtful in their approach and taking time to listen and reflect upon their actions before moving forward.

VIEW Magazine issue 140
Menswear messages by :
Lesley Hurst & Hilary Scarlett
Images from: IMAXTREE.COM

17/11/2022

Boosting Adrenaline

After all the covid-19 restrictions and the stress cost of living through a pandemic, we need adrenaline!
There will be a rise in healthy and unhealthy thrill-seeking. People will be looking for that feeling of euphoria. Current trends in fashion and music are heavily influenced by this adrenaline- driven lifestyle. American hardcore bands making a comeback, along with their aesthetic. Another major one is the Motomami trend, heavily influenced by Y2K fashion and Japanese anime.

From: VIEW magazine 140
Concept and lay-out View Collective
(Sofie Bennekers, Judith Frenkel, Sahar el Salmawy, Vaibhavi Vanvani)
Foto credit : Sony

26/10/2022

OUT NOW
VIEW 140 SS 2024 The Forecast Issue

Cover : Creative direction and photography: Wayta Monzón; Styling, graphic design and text: Natasja Smit; Models: Roos Ferrero and Willem van Dijk; Makeup and Hair: Jazz Ben Khalifa;
Fashion designs: Dylan Westerweel; Digital designs: Sarah Mayer .m; Production: Livia Shah-Cruger

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