The Federal Budget is here again!
Navigate this Federal Budget's conversations and analyse how audiences react with Audience Intelligence.
Check out our Australian Political News Services and stay ahead of the news here: http://ow.ly/QJas50NLjFm
How will the 2023 Federal Budget affect your business?
Get the key Budget details, reactions and responses instantly with our Australian Political News Services.
Stay ahead here: http://ow.ly/B5XC50NHLXA
Pulsar’s Chief Marketing and Insights Officer, Jake Steadman, and Head of Insights - Asia, Prashant Saxena, introduced our sister company, Pulsar, in Singapore.
In this keynote presentation, Steadman and Saxena dive into AI-driven trend discovery, the methodology behind the data, and how Pulsar helps organisations such as Twitter, Ogilvy, and Unilever, understand their audiences.
Full Video HERE: https://www.youtube.com/watch?v=9LhV0dEiox4
Learn more about the Pulsar Platform: https://www.pulsarplatform.com/resources/digital-payments-in-southeast-asia-identifying-consumer-behaviors/
Download the Digital Payments in SEA Whitepaper: https://pages.isentia.com/Pulsar_SEA_Digital-payments_Whitepaper.html
Download Here: https://bit.ly/3rcR3GT
Since their announcements through both mainstream and social media, the Philippine presidential candidates have had various strategies for their campaigns. This report monitored media activity and sentiment during the candidates from 8 February 2022 to 9 March 2022.
Isentia, the leading media intelligence and insights solutions provider in the Philippines and Asia-Pacific, has created a report documenting the first 30 days of the Philippine Presidential Election campaigns.
Fill up the form above to download the whitepaper and read more.
Embracing diversity is one of the strengths of Isentia. International Women's Day gives us the opportunity to celebrate gender diversity and highlight amazing women across our business.
“I’ve redefined leadership for myself, so rather than aspire for the leadership norms associated with masculinity, I find strength in knowing there is a place for the feminine.”
Listen to guest speaker and powerhouse Isentia woman/ Account Management Director for SEA, Pooja Chugh speak about her career growth at our International Women's Day event!
#breakthbias #IWD22 #oneteam #womeninmediaintelligence #internationalwomensday
Embracing diversity is one of the strengths of Isentia. International Women's Day gives us the opportunity to celebrate gender diversity and highlight amazing women across our business.
“I have really worked hard and I have always backed myself”
Listen to guest speaker and powerhouse Isentia woman/Commercial Finance Director, Julianne Manning speak about her career highlights at our International Women's Day event!
#breakthebias #IWD22 #oneteam #womeninmediaintelligence #internationalwomensday
Embracing diversity is one of the strengths of Isentia. International Women's Day gives us the opportunity to celebrate gender diversity and highlight amazing women across our business.
“Despite what the outside world thinks you are capable of, or the area or niche you belong in life, you can break out of that”
Listen to guest speaker and powerhouse Isentia woman/National Head of Client Solutions, Brigitte Guerin speak about her career highlights at our International Women’s day event!
#breakthebias #IWD22 #womeninmediaintelligence #oneteam #internationalwomensday
Is media content focused on click-bait more than a genuine message or story? Sally Rugg gives her take in the final episode of our 'Introducing Pulsar' webinar series, where we debated the classic topic 'the media vs the message.'
How can clients find the balance of getting their campaign onto the media agenda and retain the genuine message?
Our industry panelists discussed their experiences and methods of getting that coveted piece of coverage for their campaigns.
Watch the full suite of webinars here! https://www.isentia.com/introducing-pulsar-webinar/
Pulsar Platform #changeorg #sociallistening #pulsar #Isentia #marketingtips #AI #digitalstrategy
Organisations are constantly juggling brand values with audience values, with external government values and policy. If that isn't stressful enough, they also have to contend with the media agenda. How can brand messaging and content navigate the differences between these elements?
Episode 3 in our Introducing Pulsar webinar series focuses on harnessing digital marketing strategy for social change. Industry experts like Amy Parry, Insights Lead at Access Intelligence, divulge their secrets and knowledge on how to align messaging with the ever changing media landscape.
Watch episode 3 here! http://ow.ly/NQvG50HNKMk
Access Intelligence Plc
We teamed up with Pulsar to discuss how AI can identify your true audience . By focusing on communities' audience affinities, clients can relate to and understand their audiences better.
Access Intelligence's Global VP of Research and Insight, explains how this data analysis and framework helps clients find their brand communities.
Watch the full suite of webinars here! https://www.isentia.com/introducing-pulsar-webinar
Pulsar Platform
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#community #communityengagement #communitydevelopment #AI #pulsar #sociallistening #sociallisteningtool #marketingtips #webinar
Everyone is on social media these days, even your grandparents may be posting on Facebook. The question is, how do you get audiences to actively interact with your company? As well as making sure they pay attention when crucial product info is released.
Our Introducing Pulsar webinars focus on using tech and digital platforms to better engage with audiences. Episode 2 ‘Understanding Social Media Audiences,’ features industry experts in PR and digital marketing like New Zealand Olympic Committee's Digital Manager, Alex Spence, who shared knowledge on the challenges and opportunities of utilising a digital media space.
Watch episode 2 here! http://ow.ly/cXNu50HHzpl
The NZ Team
We teamed up with Pulsar to understand how AI and social listening can improve a company/brand's operations. By truly listening to and evaluating audience brand conversation and behaviour, clients can pave clearer pathways towards their goals.
Pulsar's VP of Research explains how the technology is keeping clients ahead of the reputation curve.
Watch the full suite of webinars here! https://www.isentia.com/introducing-pulsar-webinar/
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#mediastrategy #AI Pulsar Platform #sociallistening #communication #digitalmarketing #technology #reputationmarketing
Not all brand-audience interaction is the same, that’s why understanding the unique actions of audiences and consumers is key to honing company messaging and marketing strategy.
Specificity is a result of reputation analysis frameworks and AI technology which, VP of Research, Rob Parkin explains in episode 1 of our introducing pulsar webinar series.
Watch episode 1 here!: http://ow.ly/VHzL50HATng
Pulsar Platform
Congratulations to our broadcast team and writers, Shayan Zamanirad, NLP/ML Architect, and Koen Douterloigne, Lead Software Engineer, for contributing to innovative work in AI and media monitoring! 🎉🎉
Their efforts have won Best Paper at ICSOC 2021. ICSOC is a platform to share and celebrate groundbreaking work in Service-Oriented Computing (SOC).
Paper to be published in February!
📢 💡Keep on top of the days media stories with the new Isentia platform! With simple and intuitive language, you can enjoy a seamless experience and get to your media items faster. To learn more, visit https://bit.ly/3a7ZVow #NewPlatform #NewExperience #NewChapter
We are counting down to the launch of our new media intelligence platform. A new exciting chapter is about to begin and we want you to come on the journey with us! To learn more, visit https://bit.ly/3yKMWTU #NewExperience #IsentiaNews #ComingSoon
Simpler, smarter, more intuitive. The new Isentia platform is designed for the needs of professional communicators! We are getting ready to start a new chapter, are you ready to join us? https://bit.ly/3gOPUj6
#NewExperience #IsentiaNews #ComingSoon
Built with users at the centre of every decision. The new Isentia experience will give you more control, powerful functionalities and better media intelligence. https://bit.ly/3fy5YGs #NewExperience #IsentiaNews #ComingSoon
#NewExperience = A more intuitive platform that gives you more control and greater media intelligence capabilities. The official launch is coming soon, stay tuned for the announcement! https://bit.ly/3yectpd #IsentiaNews #ComingSoon
It starts with you...the end-user. You need a powerful platform that is flexible enough to meet your requirements, as well as being easy to use. We conducted more than one hundred client interviews to uncover what flexibility, power and ease of use mean to you. The result? #NewExperience #IsentiaNews #ComingSoon
https://bit.ly/3vC2x6A
