Audiofy

Audiofy Audio Content Creation for the web-savvy entrepreneurial Coach, Consultant, Speaker or Author.

We deliver Done-For-You services within Podcasting, Audiobooks, "Sound4Social" and experimental Audio assets that increase your reach and get you heard.

Trying something a little saucy so let's see how it fairs. No not this meme - this meme is all me. Because I'm still wat...
07/03/2024

Trying something a little saucy so let's see how it fairs.
No not this meme - this meme is all me. Because I'm still watching folks (mostly on LinkedIn) talking about the release of their book and with many celebrations and jubilations there's the reliable sprinkle of "will it be out on Audible?" and either there's crickets, or hands up honesty of no - it won't.

These folks have been featured on podcasts, show up in their videos online, and have courses with their face and voice leading the way yet the idea of having a two-headed lead generative asset is still creepy or gets ignored due to cost.

Whether financially or an investment of time - the book is far more labour-intensive than the audiobook; you're just reading what you've spent months writing. It's an opportunity to perform to your existing clients and new clients too.

Firstly, accessibility for those who experience the world better through audio options is important and really is the main reason to incorporate an audiobook offering within your book's production timeline.

Hell, you don't even need to put it up on Audible even though it's the most accessible option for most people (fun fact: you get a total of 50 promo codes to entice new people to jump on the good old SS Audible ship - one free credit to listen to your audiobook).

You could use it as a free (or paid) asset to an email list should you choose.

A bonus for those who've bought the (e)book - they email you a proof of purchase and boop - audiobook!

Paid email lists are a thing and the likes of either private podcast channels or something like Hello.Audio means your listeners are on a warm list so long as their subscribed (you choose if that's monthly, one-time, yearly etc.)

I've rambled on - but I hope this has given you food for thought.

Whilst I'm waiting for mainland Europe to warm up, you're more than welcome to jump in my DM with questions (maybe even a 20min call to figure out whether an audiobook is a good idea for your book)

I've been reaching out to a lot of folks lately in a bid to fulfil my 2024 plan of helping as many people with my skills...
10/01/2024

I've been reaching out to a lot of folks lately in a bid to fulfil my 2024 plan of helping as many people with my skillsets as possible.

I've already been taken up on teaching Brazilian Jiu Jitsu classes and leading some gym introduction workshops - they're a no brainer.

However, when it comes to remote Audiobook production, everyone still thinks the *only* option available is a sound studio.

It isn't.

We all went through lockdown, yes?

If Matthew McConnaghuey can record his book Greenlights at home, and I've so far coached, edited and assisted in publishing 15 audiobooks onto ACX (Audible's backend) with only 4 being in person in-studio... It's time to wake up.

I find squeaking about what I do to be pretty tough at times and so far it's been referrals, still is.

But I keep on seeing business books being published without their Audiobook companion, thus leaving literal ears on the table due to lack of accessibility.

Remote Audiobook recording and production works. I've now got a sub 6-week turnaround system that goes like gangbusters.

Are you going to be ahead of the curve this year and get both your book and Audiobook published?

Naturally, as someone who delights in music and audio, the enslaught of "Wrapped" media across all platforms outside of ...
29/11/2023

Naturally, as someone who delights in music and audio, the enslaught of "Wrapped" media across all platforms outside of Spotify is an early Christmas present I look forward to every year.

Musical politricks aside, being exposed to my own listening habits and seeing other folks' habits is always intriguing and is a quick way to "short circuit" my finely tuned music algorithm for the beginning of the new year.

Now that Spotify is really sinking it's teeth into the Audiobook world, I think next year's Wrapped will finally include that too 😍

For the most part, unless you're absolutely churning out multiple books per year or you've got that one book that rivals the likes of Tim Ferriss, Tony Robbins and Brene Brown, your input here would be better focused in the free social media material you'd get as an "artist" when you narrate your own book.

It's ultimately just sexy performance data of an asset that can be utilised to refine your marketing machine streams.

Whilst you won't quite be abel to see who your superfans are, you'll at least know where they are and the fact that they're out there 😍

Lateral thinking and speed of ex*****on when it comes to your business assets is a winning strategy if you need to get y...
15/02/2023

Lateral thinking and speed of ex*****on when it comes to your business assets is a winning strategy if you need to get yourself positioned as an expert or key person of influence.

It shouldn't come as a surprise that when you've opted to "play the game" and write your book asset you should be proactively thinking of the audiobook version. Remember, a book is only read when someone's hands are free.

If they also have your audiobook, they can carry on experiencing your world when they're on the road, in the kitchen, commuting, or otherwise hand-busy and ear-free.

That's assuming your business book is suitable for an audiobook version - but I'll dissect that another time.

So, where does the lateral thinking come in? Looking at the core purpose of your audiobook. Sure it can sit on audible (and so it should!) - but how about utilising private podcasts linked to your eternal email list as a provider of your exclusive audiobook?

Heck, you could make it extra special and turn it into a part-podcast/part-audiobook audio experience for your list, or generate a new one in the pre-launch of your new podcast show.

Focusing on the value your audio assets provide your audience, which is a lead generation to profits is the winning ticket here. Not thinking that publishing a book or audiobook will immediately reap financial benefits.

If you're looking for that - then playing the bigger game and getting on the Daily Mail best sellers is your goal - or bust.

More about podcast audiobooks is in this article I've been featured in.

https://podcastmagazine.com/how-about-a-podcastic-audiobook

18/09/2022

We all love the Blue Yeti, but the way some of y'all are badly positioning your microphones has me asking questions. Watch this to fix this and use the Yeti PROPERLY.

If you care, you'll send this to someone who needs to stop enhancing the ph***ic nature of their Yeti....

09/12/2021

When people ask you questions, you're bursting with answers. Talking to anyone about your passion/expertise is infinite. When you try to do this on video it kinda works, but what if you just had a microphone? You definitely need to listen to this!

07/12/2021

You've been told you've got great topics and ideas and should do a podcast. That's great! Here's 5 reasons you probably shouldn't do one (If these don't phase you, join me in the next livestream)

Casually dropping a teaser for anyone who wants to start a podcast for their business but for whatever reason hasn't pul...
18/08/2021

Casually dropping a teaser for anyone who wants to start a podcast for their business but for whatever reason hasn't pulled the trigger.

A no-brainer solution is coming....in October.

09/05/2021

Making captions the centre of a video.

I figured this would be fun to share to show you what recording my voice into my phone, uploading that into Descript and editing, then exporting the edited audio and subtitle file into Headliner (with a little movement magic from Canva) looks like.

This is part of my current hiring process where there are tripwire points of interest in the video that need to be picked up on.

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