24/02/2024
Digital marketing refers to the use of digital channels such as websites social media email search engines and mobile apps to promote products or services and connect with customers. It encompasses a range of tactics and strategies aimed at reaching target audiences engaging them and driving desired actions such as purchases or sign ups. Digital marketing leverages tools like content marketing, social media marketing, search engine optimization pay-per-click advertising email marketing and analytics to effectively reach and influence consumers in the digital space. Overall digital marketing allows businesses to expand their reach increase brand awareness and drive conversions in an online environment.
