18/03/2024
"Your brand is what people say about
you when you're not in the room"
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This quote pretty much sums up the purpose of the
brand. Your brand is everything - it's who you are. It
precedes marketing as it stands for what you do and
why you do it.
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It has to make your name and logo mean something
and remain consistent to deliver its promise because
your promise is your brand, It provides the unique,
authentic value you offer to customers which breeds
loyalty, but ultimately it is your brand that is
controlled by your customers.
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Let your brand speak for itself, will you?
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