The Starting Idea

23/02/2024

B2B Marketing copywriting - Finding the inner needs, fears, aspirations, and desires of your customer.

Finding the customer’s inner needs wants, pains, and desires is a very powerful aspect of writing magnetic copy that sells. When you use every word and sentence tailored to the voice and core emotions of your target market, you forge a connection with them better than anyone else.

It creates a magnetic effect where they feel “this person gets me” and feels closer to your product when you present it as a solution.

I use a 9 step process to do this effectively for my clients.

Here’s a quick rundown of the process.

Want to create viral content that becomes the next big hit in your industry and propels you to thought leadership status? Let’s connect.

DM Me on LinkedIn.

B2B Marketing copywriting - Finding the inner needs, fears, aspirations, and desires of your customer Finding the customer’s inner needs wants, pains, and desires is a very powerful aspect of writing magnetic copy that sells. When you use every word and sentence tailored to the voice and core emot...

23/02/2024

B2B SaaS SEO Growth Hack - Growth Hack #1

Use the free Yoast Plugin to optimize all the things related to technical on-page SEO.

Other alternatives to Yoast - You can also try SEOpressor and RankMath as other reliable alternatives to Yoast.

If you want more , follow my profile or connect with me.



P.S. Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google. DM me or write your queries at [email protected].

23/02/2024

B2B SaaS SEO: Sitemaps are like a communicator that informs search engines where to find the most important content on your website. Use the free Yoast Plugin to create a sitemap for your website.

SEO pro tip to find your sitemap - just enter yoursitename.com/sitemap.xml in your address bar and check your own sitemap.

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

23/02/2024

B2B SaaS SEO:

Robot.txt is like a navigator which tells search engines where they can go and not go on a particular site. Use the free Yoast SEO plugin to generate a robots.txt file for your WordPress website.

Check if you have a robots.txt file at yoursitename/robotx.txt

P.S. Want to optimize your site for no.1 Google rankings and a surge of organic leads?

DM Me or write your query at [email protected]

22/02/2024

Google Search Console tip for B2B SaaS content Marketing:

Use Google Search Console to track and analyze your website’s performance on the SERPs. Use it to get key insights on what you are ranking for, who’s linking to your site, and what improvements you need to make to rank better.

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

DM Me your query on LinkedIn.

22/02/2024

Super powerful B2B SaaS Content Writing Tip:

3 SEO Keyword research tactics to create laser-focused content that gets top ranking and organic leads (an insider look from my agency)

We use a series of keyword research strategies to create content that is laser-focused on dominating the ranking opportunities present in our clients' market. Here are 3 of the best strategies that you can use to replicate our ranking success.

1) Use a tool like Ubersuggest to enter your niche and get a ton of keyword recommendations based on traffic and ranking difficulty.

2) Enter your competition’s domain name on Ubersuggest and see the keywords they are ranking for.

3) Enter your competition’s domain name In Ahref’s site explorer tool and see the keywords it is ranking for. Now filter the keyword difficulty by making it 0-20. These are the keywords that your competition is ranking for without much competition.

Using these tactics, you will now have a list of keywords to target and optimize your site for.

Connect with me if you want to optimize your site for no.1 Google rankings and a surge of organic leads.

DM Me your specific query on LinkedIn.

22/02/2024

B2B SaaS Content Writing tip: How to find keywords that bring high traffic and have less competition.

This is one of my fav growth hacks to rank on Google. We use this tactic for our clients to find a host of keywords that have high traffic potential and are fairly easy to rank on search engines.

Here’s what you need to do.

1) Go to Ahrefs - Keywords Explorer

2) Enter your keyword.

3) Now go to phrase match option

4) Set KD (Keyword difficulty) as 0-10

5) Set Volume (traffic volume) as above 1000

This will fetch a bunch of related keywords that have high traffic and low competition.

Want to optimize your site for and make it rank on page 1 of Google + get a surge of leads? Let’s connect.

DM Me or write your query at [email protected]

22/02/2024

B2B SaaS Content Writing tip:

How to know what questions people are having in your industry?

Finding the questions and queries related to your industry can make you optimize your content for higher relevancy and thus better rankings.

1) An easy way to find out is by using the “People also ask” feature on Google search itself.

2) Another way is going to Answerthepublic.com and entering your niche. It will fetch a host of questions related to your industry.

3) Alternatively, you can do the exact same on Quora and find relevant questions.

The key is to know the questions and then create content answering the questions in the most comprehensive way possible. This is what will make you rank on Google for years to come!

Using these and other web optimization strategies, we have scored multiple no.1 and page 1 rankings on Google. Want similar results? Let’s connect.

DM Me with your specific query on LinkedIn.

22/02/2024

B2B SaaS SEO Tip:

The URL hack to make your content rank higher on Google

By using short URLs that are human-readable and describe what the content is about, you improve your chances for ranking for that keyword.

This way, you are telling what the article is about in a succinct way using very few words.

Also using short descriptive URLs enable you to use your keyword within the URL, thus increasing its chances to rank.

Want to optimize your site for and make it rank on page 1 of Google + get a surge of leads? Let’s connect.

DM Me or write your query at [email protected]

22/02/2024

B2B SaaS SEO tip:

Linking relevant internal pages for better SEO (And an easy hack to find them)

Whenever you publish a new article, make sure to add relevant links inside the content that take the user to other topic-relevant resources on your own site.

An easy hack to find topic-relevant resources within your site is to Google site:yoursitename.com + “topic”

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

DM Me or write your query at [email protected]

22/02/2024

B2B SaaS SEO Tip:

How to add Schema markup to improve your site visibility on Search Engine Result Pages

Adding a Schema markup helps Google and other search engines to better understand what your content is all about.

Adding a Schema markup makes your site listing more descriptive and tells the user what the piece is all about. This can dramatically increase click-through-rates.

Use Google’s markup helper to generate a Schema markup easily.

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

DM Me or write your query at [email protected]

21/02/2024

B2B SaaS SEO Tip: How to find crawl errors on your site?

Crawl errors occur when Google has problems viewing content on your website.

To detect crawl errors go to Google Search Console - Coverage.

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

DM Me or write your query at [email protected]

21/02/2024

B2B SaaS SEO growth hack - How to improve website speed

Using these and other web optimization strategies, we have scored multiple no.1 and page 1 rankings on Google.

Here are the top 5 web speed optimization strategies:

1) Optimize images using a plugin like ShortPixel or Smush

2) Enable Content Delivery Network. Use a service like Cloudflare.

3) Minify CSS, JavaScript, and HTML. Use a plugin like WPRocket to get this done. Once installed go to “Static Files” tab and checkmark the files you want to minify and combine. Next click on “Save Changes”.

4) Load CSS and JavaScript files asynchronously. This means your files will load simultaneously and not one at a time. To do this, use WPRocket by going to the “Static Files” tab and checkmark the options corresponding to “Render Blocking CSS/JS”. Next click on “Save Changes”.

5) Enable Compression. Compressing your files will reduce a great deal of load and make your site super fast. Use a plugin like W3 Total Cache to enable Gzip.

Want us to run your site through a massive SEO checklist and optimization process covering every nitty-gritty of SEO? Let’s connect and take your site to the No.1 position on Google.

21/02/2024

B2B SaaS SEO :

Why convert your site from HTTP to HTTPs

HTTPs protects your visitors’ data. If you are collecting visitor information via contact forms, payment pages, the HTTPs becomes even more significant. In other words, HTTPs is a great trust signal that Google takes notice of, and hence makes your site rank higher.

You can get a free SSL certification and take your site from HTTP to HTTPs by using a service like “Let’s Encrypt”.

Want a thorough optimization of your website and make it rank no.1 on Google and get a surge of organic leads? Drop me a message and I’ll have a look. Let’s connect.

DM Me or write your query at [email protected]

21/02/2024

B2B SaaS Copywriting and Content Writing - What should be the minimum length of an article to rank on Google?

According to data, the average minimum length of content which ranks on the 1st page of Google is 1890 words.

Though shorter articles still rank if you are a high authority blog or in an industry with very little competition, on average, long-form articles are your best bet in terms of ranking on top of Google.

This kind of long-form content ranks well on Google due to its focus on detailed insights.

In our agency, we create articles that are usually a minimum length of 3000 words, full of elaborative examples, insights and actionable content.

The key aspect here is — actionable content.

While others make the common mistake of forcing their article to become long-form, our epic content pieces are full of rich actionable content that is value-driven and makes the reader go through a completely transformative process.

Want to create similar content that ranks no.1 on Google and makes you the industry mouthpiece? DM or write at [email protected].

21/02/2024

B2B SaaS Copywriting - The Zig Ziglar philosophy for creating persuasive copy

I love the Zig Ziglar philosophy of copywriting - “Selling is essentially a transfer of feelings”. You have to put yourself in the shoes of your prospect and empathize with the problem as you cannot sell something that you do not have. I use this philosophy to psychologically replicate reasons and rationales playing on my prospect’s mind and then creating copy addressing it.

Want to create copy that has the perfect recipe of influence and persuasion triggers? DM me or let’s connect at [email protected].

21/02/2024

B2B SaaS Copywriting 101 - The 3 doubts of your target market that you need to address via your marketing copy

There are 3 doubts running in your customer’s head before they make the buying decision. Here they are:

1) Has the person been able to solve the problem themselves what they are claiming to solve for me?
2) Has this person solved this problem for others successfully?
3) Will this person be able to solve the problem for me?

Want to create magnetic copy that gets you leads and sales? DM me on LinkedIn.

20/02/2024

B2B SaaS Copywriting - Always sell the results and transformation

Always list out what the prospect wants as a result of using our solution and state it in your sales copy. Take the help of the survey (as mentioned in my previous post) and focus specifically on the responses to the last question - “What does solving this problem mean to their business”. Also, take advantage of other top industry leaders in the niche and study their marketing and sales copy to see how exactly are they describing the transformation and result.

Next, power up the results even further by sharing the testimonials of previous clients who fall into the demography of my prospect. This further helps in selling the transformation.

P.S. Want to create product copy that influences and persuades your prospect into becoming a customer for your brand? Let’s connect.

DM me on LinkedIn.