Below The Surface

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Below The Surface

Social media management and marketing services for dive centers/resorts and ocean operators 🐙 Just because you are online, doesn’t mean you exist.

Bring your dive center, resort, or ocean experiences alive with our professional social media management and marketing services, tailor-made for the dive operator. Living in a high-paced world where technological and marketing trends are constantly evolving, we understand that scuba diving operators have little or no time to update their social marketing and communication strategies. Maybe it’s ti

me you needed a partner? Born from our love for the ocean, Below The Surface is a small, yet multi-disciplined, and creative marketing option for the scuba diving industry. Anders Heegaard and his team are composed of diving specialists with experience in both social media and dive center management, guaranteeing our clients a full understanding of the diving industry and its social media audience. As avid ocean defenders, we believe that the dive industry is a key factor in ocean advocacy. Through a creative marketing/communication strategy, we will be able to improve your business’s presence online and which in turn will help you increase your revenue and customer database. In conclusion, whatever is beneficial to your diving center will be directly beneficial to our oceans too.

04/05/2024

Check out our newest SSM campaign for Freediving Instructor courses in Cape Town.
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20/03/2023

🔥NEW CAMPAIGN for Reef Divers and The Scuba Shop in South Africa!🔥
Check out these amazing UNIVERSAL Underwater housings that fits almost any smart phone out there. No need to invest in expensive cameras, and even more expensive housings, when you can take YOUR phone with you on dives.🐟.
Weefine Community
Find more information on https://www.thescubashop.co.za/weefine/

23/02/2023

Why are we so excited???..
Because ....Today is launch day for out new campaign for Apnea Freediving .🐟
Learn to freedive in South Africa.

28/01/2023

🤿 🅑🅘🅖 🅐🅝🅝🅞🅤🅝🅒🅔🅜🅔🅝🅣 🤿

We are super excited breaking the news that we have started working with Scuba Dive Online on social media marketing.

Scuba Dive Online offers online diver eLearning courses (including IDC) with top Course Directors from around the world.

Start your online training now and choose from multiple dive destinations to finish your in-water training.🐟

Locations include:

📍 Koh Tao Thailand
📍 The "Phinisi" Liveaboard
📍 Maldives
📍 The Philippines
📍 South Africa
📍 Indonesia
📍 Malaysia
📍 Australia.and more

Check out www.scubadiveonline.com for more information on their courses and destinations.

20/12/2022

Meet Peter (aka Big B) owner of PADI 5 star IDC centre Reef Divers in Pretoria, South Africa.

Quote: ".. I was blown away with the campaign results"

Reef Divers South Africa recently signed up with Below The Surface and had an amazing leads campaign focused on Open Water Courses.

📞 110 quality Leads in 10 days!
🌐 Exceptionally precise targeting!
📈 Results within days!
✅ 23% conversion rate to actual sales!
💵 Money in the bank!

Social media marketing for dive centers is a VERY powerful tool at a low cost compared to other more traditional options. The beauty of marketing on social media is that you can target the exact people you want based on geographical, demographic or interest behaviors.

Below the Surface specializes in social media marketing for dive centers and ocean operators. With over 20 years in the diving industry, Anders Heegaard has assisted hundreds of dive centers with business development, branding and marketing across the world.

Contact us to find out how we can help your business increase sales and have a stronger social media presence.

📽️ de Luca

26/11/2022

https://theveryhungrymermaid.com/self-reliant-diver-course/

Do you want to solo dive or become a more self-sufficient scuba diver? Read on for all the details about taking a self reliant diver course.

22/11/2022

Five easy, but yet awesome photography tricks for your centres social media posts.

There are approximately 1.8 billion photos uploaded to the internet every single day. It’s no wonder people have invested so much time and effort into trying to make their images stand out on social media. In order to bring your photos to the next level, here are five photography tips for social m...

21/11/2022

"Finally accomplished my dream of becoming scuba certified.

I love seeing all of the post in this group; it has truly inspired me.

This is just the start of many more adventures 🌎💙"

𝗪𝗵𝗲𝗿𝗲 𝗮𝗻𝗱 𝘄𝗵𝗲𝗻 𝗱𝗶𝗱 𝘆𝗼𝘂 𝗳𝗶𝗿𝘀𝘁 𝗹𝗲𝗮𝗿𝗻 𝘁𝗼 𝗱𝗶𝘃𝗲?

📷 Alexis Day

21/11/2022

Human Vehicle 😍😍😍

📸

21/11/2022

07/10/2022

Learn how to edit avarage looking underwater pictures and turn them into professional-looking shots 📸 with our upcoming photo edit webinar on the 16th of October 2022.
1. Software editing options
2. Choosing which pictures to post
3. Editing color/contrast/highlights/shadows and more..
4. Using filters
5. Resizing to your social media platform of preference
6. Saving photos in the right format and resolution.
Sign up option and time will soon be released.

02/10/2022

Easy tips to staying current with your dive centers organic social media
1. Create a social media calendar
2. Pick and choose your people
3. Schedule social media posts
4. Find a matching platform
5. Curated content
6. Track your social media metrics
7. Opt for one-on-one communications
8. Hire help as needed
Learn more about these easy steps to keep and build your social media audience.

Social Media Tips 1. Create a social calendar. It’s easy for introverts to get overwhelmed with the sheer number of social posts, replies, and activities required to build a personal or business brand. But given that these connections are critical to boost your public profile and help drive new ca...

01/10/2022

D E E P B L U E

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01/10/2022

A New World Record in the Senior CNF Female from Mirela Kardasevic (Croatia 🇭🇷) with 75 meters during the second day of CMAS 2022 Kaş Başka Freediving World Cup Outdoors! Well done Mirela!

Address

Telephone

+526242436868

Website

http://www.belowthesurfacesocial.com/

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Videos

🐟Check out our new Freediving Instructor Course campaign.🐟 . Become a PADI Freediving instructor with FreeDive Online and Apnea Addicts in The Maldives. . ✅The course starts on the 14th of July 2023. Training and accommodation included. . From July 14th to July 21st, 2023, we will be hosting a PADI Freediver Instructor Training Course in Omadhoo, a local island in the center of South Ari Atoll. To get to Omadhoo, a short boat ride to the island is possible from Male. Our accommodations will be with Scuba Inn, a guest house that offers affordable, comfortable, and relaxing lodgings in the Maldives. Please ask about the special accommodation pricing for the training course. . #freediving #padi #themaldives #maldives #freediveinstructor

🔥NEW CAMPAIGN for Reef Divers and The Scuba Shop in South Africa!🔥 . Check out these amazing UNIVERSAL Underwater housings that fits almost any smart phone out there. No need to invest in expensive cameras, and even more expensive housings, when you can take YOUR phone with you on dives.🐟. Weefine Community . Find more information on https://www.thescubashop.co.za/weefine/ . #Weefine #scubadiving #scuba

Meet Peter (aka Big B) owner of PADI 5 star IDC centre Reef Divers in Pretoria, South Africa. Quote: ".. I was blown away with the campaign results" Reef Divers South Africa recently signed up with Below The Surface and had an amazing leads campaign focused on Open Water Courses. 📞 110 quality Leads in 10 days! 🌐 Exceptionally precise targeting! 📈 Results within days! ✅ 23% conversion rate to actual sales! 💵 Money in the bank! Social media marketing for dive centers is a VERY powerful tool at a low cost compared to other more traditional options. The beauty of marketing on social media is that you can target the exact people you want based on geographical, demographic or interest behaviors. Below the Surface specializes in social media marketing for dive centers and ocean operators. With over 20 years in the diving industry, Anders Heegaard has assisted hundreds of dive centers with business development, branding and marketing across the world. Contact us to find out how we can help your business increase sales and have a stronger social media presence. . . . #socialmediamarketing #padi #scubadiving #liveaboard 📽️ @Michelle de Luca