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American Farriers Journal We are the world's leading magazine published for hoof-care professionals. Tweet us

Maclaren Krueger, Michael Ellis and Frank Lessiter  and Mike Lessiter of the American Farriers Journal team recruited Wi...
23/12/2024

Maclaren Krueger, Michael Ellis and Frank Lessiter and Mike Lessiter of the American Farriers Journal team recruited Wisconsin farriers Todd Gillis and Mark Ellis into the office today for a focus group lunch to discuss the prospect of, and merits of, stocking and selling hoof-strengthening supplements to horse owners. Look for more details from Triple Crown Feed at the International Hoof-Care Summit next month in Kansas City.

Farrier Bruce Matthews shares points you should think about before you try to break into the specialized discipline of t...
23/12/2024

Farrier Bruce Matthews shares points you should think about before you try to break into the specialized discipline of the draft horse world.

Think about these points before you try to break into the draft horse world.

Check out the latest from Glue-U Adhesives, featured in the January/February 2025 issue of American Farriers Journal:
23/12/2024

Check out the latest from Glue-U Adhesives, featured in the January/February 2025 issue of American Farriers Journal:

23/12/2024

Idaho Horseshoeing School outlines why learning to forge your own shoes sets new farriers up for success.

Your reputation is everything. Don't let one unhappy client define it. Discover strategies to prevent, manage, and recov...
23/12/2024

Your reputation is everything. Don't let one unhappy client define it.

Discover strategies to prevent, manage, and recover from customer service challenges with advice from farrier Rick Baggett and branding expert B.J. Bueno. From setting clear expectations to dealing with online reviews, this article has the insights you need to protect your business and your brand.

Read here:https://ow.ly/qZQY50UvjP0

Rick Baggett was working on an ill-mannered horse near Oxford, Miss. It kept setting back on the rope and jumping around, making it difficult to shoe. It even kicked him, but the client said that the farrier was being too rough with the horse.

23/12/2024

"A series at my church this month, “The Cradle of Glory,” had me pondering the role of the manger in the Christmas Story...
22/12/2024

"A series at my church this month, “The Cradle of Glory,” had me pondering the role of the manger in the Christmas Story in ways I’d never before considered," pens Mike Lessiter. "Considering that our entire business at Lessiter Media centers on the equine and agriculture trades, deep thoughts about our audiences emerged during the lead-up to Christmas Eve."

A series at my church this month, “The Cradle of Glory,” had me pondering the role of the manger in the Christmas Story in ways I’d never before considered. Considering that our entire business at Lessiter Media centers on the equine and agriculture trades, deep thoughts about our audiences em...

This week's   hoof-care highlights:-Forging Education-The Farriers Round Table-Sole Depth-Mullins Farrier Podcast -Mike ...
21/12/2024

This week's hoof-care highlights:
-Forging Education
-The Farriers Round Table
-Sole Depth
-Mullins Farrier Podcast
-Mike Stine Equine Dynamics podcast
is brought to you by Kawell USA

This Week: Hoof-care professionals across the country and the ocean are sharing what they know with others in the industry through social media, webinars and videos. Here are a few of our favorites. Hoof-Care Highlights is brought to you by Kawell USA.

Lameness in horses is no longer just a simple issue of pain management, but a complex condition often linked to deeper, ...
21/12/2024

Lameness in horses is no longer just a simple issue of pain management, but a complex condition often linked to deeper, multifaceted causes related to diet, training, and overall care.

Learn more:

Lameness has become somewhat of a catch-all term for a broad spectrum of abnormalities in a horse’s movement caused by pain or reduced motion. Though often thought of as a problem of the feet or legs, the roots of many lamenesses are now being discovered to originate elsewhere.

Greg Martin, CJF, of Boerne, Texas, takes the unique approach of marketing his hoof-care practice with a Christmas parad...
21/12/2024

Greg Martin, CJF, of Boerne, Texas, takes the unique approach of marketing his hoof-care practice with a Christmas parade float in Boerne and Comfort, Texas. The award-winning float boasts a variety of surprising features.

Check out this video:

Greg Martin, CJF, of Boerne, Texas, takes the unique approach of marketing his hoof-care practice with a Christmas parade float in Boerne and Comfort, Texas. The award-winning float boasts a variety of surprising features.

Learning to accept constructive criticism is a part of growing as a professional. It can be particularly important in a ...
21/12/2024

Learning to accept constructive criticism is a part of growing as a professional. It can be particularly important in a hoof-care career, where it’s easy to become isolated and set in your ways.

Learn more from this insightful BLOG:

Taking constructive criticism isn't always a lot of fun, but it is an opportunity to learn and grow as a professional.

21/12/2024

Greg Martin, CJF, of Boerne, Texas, takes the unique approach of marketing his hoof-care practice with a Christmas parade float in Boerne and Comfort, Texas.

The award-winning float boasts a variety of surprising features.

Learn more: https://www.americanfarriers.com/articles/14666

“It’s human nature to think if a little is good, a lot would be better,” says Chris Gregory. “But that’s not true when i...
20/12/2024

“It’s human nature to think if a little is good, a lot would be better,” says Chris Gregory. “But that’s not true when it comes to most aspects of horseshoeing."

Chris Gregory says that a little support can go a long way in horseshoeing.

Have you ever fired a client? How did you handle the situation? Vote now in our latest farrier poll:
20/12/2024

Have you ever fired a client? How did you handle the situation? Vote now in our latest farrier poll:

How do you handle letting go of clients?

Check out the latest from Equilox, featured in the January/February 2025 issue of American Farriers Journal:
20/12/2024

Check out the latest from Equilox, featured in the January/February 2025 issue of American Farriers Journal:

Australian farrier Wayne Turner of Progressive Equine Services & Hoof Care Centre  explains how he trims and shoes a chr...
20/12/2024

Australian farrier Wayne Turner of Progressive Equine Services & Hoof Care Centre explains how he trims and shoes a chronic founder case.

is brought to you by Kawell USA.

In this video we shoe a chronic founder horse and evaluate the changes we have been able to make since we took her over

Ken Floyd of Olympia Farrier Supply shares the origins of customized products such as a frog-support leather pad he make...
20/12/2024

Ken Floyd of Olympia Farrier Supply shares the origins of customized products such as a frog-support leather pad he makes in his shop. Olympia Farrier Supply is the inaugural American Farriers Journal Supply Shop of the Year.

We’ve compiled a checklist of the hoof-care and everyday essentials for farriers traveling with too much or too little e...
20/12/2024

We’ve compiled a checklist of the hoof-care and everyday essentials for farriers traveling with too much or too little equipment. Use this to ensure your inventory is stocked and prepared for any hoof-care problems you come across in your work.

Any farrier who has traveled to a client knows how important it is to ensure you have all the shoes, nails, dressings and tools needed to get the job done in one go. Some of the extra items, such as vet wrap, tow rope and hoof knives, however, often get left behind and create less efficient work.

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