The Lazov Agency

17/02/2023

01/02/2023

What Instagram’s Shop tab removal means for social media.

Ditching the shopping shortcut sees the platform pull back as rival TikTok doubles down on its end-to-end strategy.

20/11/2022

The FBI alleges poses national security concerns.

The FBI is concerned that the Chinese government could use TikTok to influence American users or control their devices. The company is working with the U.S. government towards a security agreement.

03/11/2022

Do you know your audience? Here are 3 things to pay attention to when it comes to creating content for your specific audience:
1. Identify who your followers are.
2. Learn their demographic.
3. Create content your audience responds too.

19/10/2022

Introducing handles: A new way to identify your channel.

Introducing handles, a new way for people to easily find and engage with creators and each other on YouTube.

12/10/2022

The state’s biggest health system merged with Spectrum Health, the state’s third biggest health system, and now they’re going by a whole new name: Corewell.

Michigan's largest in-state health system finally has a permanent name: Corewell Health.

05/10/2022

A brand’s social media presence should be all about what they can offer their clients and paying customers. And, their story, first hand, that separates the brand from the rest. If you’re always posting someone else’s content & someone else’s photos & videos, well…. Quite frankly, you’re doing it wrong.

Here are 5 things you should be doing for your own brand on social media:
1. Post your own blog posts.
2. Post your own video content & photos.
3. Share your brand’s story.
4. Share your team.
5. Share client testimonials.

05/10/2022

From bouguets to bridal gowns, Your Bridal Show will have it all! On October 16, 2022 Your Bridal Show at Eastern Market will be held in Shed 3.

Looking for a venue? The Townsend Hotel will be at booth #502.
⁠
*Free tickets at www.yourbridalshows.com.
*Or, register for free via EventBrite⁠ here:
https://www.eventbrite.com/e/375380151137

Bridal Shows

04/10/2022

The Historic Birmingham 8, Powered By Emagine, Transforms Into A Haunted House/Theatre Walk-Thru Experience.

Click below to learn more about the haunted dates & happenings.

The Historic Birmingham 8, Powered By Emagine, Transforms Into A Haunted House/Theatre Walk-Thru Experience Emagine Entertainment, Inc., an innovator in luxury theatres, has partnered with Blu…

29/09/2022

Sometimes, a social media "clean up" is essential. When looking over your content ask yourself, “If this post or conversation were to make it on national television and accredited to me, would I be proud?” If your answer is "no", deleting the content is the right move. Check out the, Social Media Cleanup: A How To Guide, below by Smart Social. These helpful tips will help steer you in the right direction regarding an appropriate online reputation.

Although social media allows you to connect with like-minded people from all over the world, every comment or photo you post could potentially harm your reputation later on in life. This is where a social media clean-up comes in handy. In this post, 32 experts share their best tips.

28/09/2022

Creating content for Instagram? Instagram Stories under 60 seconds are no longer broken up into clips.

Instagram is rolling out the ability for users to upload longer uninterrupted Stories, the social network confirmed to TechCrunch on Friday.

27/09/2022

This morning’s Social Consult advice:

Working on your profile? Be sure to add a photo, sell yourself in a summary, update your work history, and something most people forget —> set your privacy settings.

26/09/2022

Members of a community need a felt connection to the brand,
it's community members and customers. Be sure to build a community with your social media content and strategies. Think build, build, build instead of sell, sell, sell.

23/09/2022

24 Twitter Demographics That Matter to Marketers in 2022.

An understanding of Twitter demographics is key to connecting with an audience who is ready and waiting to read and engage with your Tweets.

15/09/2022

New article via Forbes - Why Small Businesses Should Focus On Social Media Marketing.

"As a small-business owner, it’s important to capitalize on any advancement in technology that can help you build your brand and increase profits." -Joseph Lustberg

As a small-business owner, it’s important to capitalize on any advancement in technology that can help you build your brand and increase profits.

12/09/2022

Instagram Confirms That it is Testing a ‘Re-Post’ Feature for the Main Feed. Is this something we need?

Instagram has long-held that re-posts would not be a beneficial addition for the app.

17/08/2022

Do you know your audience? Here are three things to pay attention to when it comes to creating content for your specific audience:
1. Identify who your social followers are.
2. Learn their demographic.
3. Create content your audience responds too.

20/06/2022

Managing a brand’s social media is a full time job. It’s not just about the numbers and reports. It’s more about connecting with your community, keeping followers interested and turning them into paying customers.

Question: Do you know who your followers/fans are?

5 Ways to Turn Social Media Followers into Customers:

1. Be Consistent.
2. Create a Community.
3. Converse with Your Followers.
4. Celebrate the People Behind the Brand.
5. Create a Call to Action.

30/05/2022

Today, on , we honor and remember those who made the ultimate sacrifice for our freedom.

21/04/2022

Do you know your audience? Here are 3 things to pay attention to when it comes to creating content for your specific audience:
1. Identify who your followers are.
2. Learn their demographic.
3. Create content your audience responds too.

22/03/2022

Are you a professional looking to amp up your social media? Not sure where to start? Sign up for our Social Media Kickstart program suitable for executives, business owners, sales professionals & business leaders. Call 248.266.5508

16/03/2022

Nam Cho Fine Jewelry Is Hiring A Part-Time Social Media Content Creator & Coordinator In New York, NY.

Nam Cho Fine Jewelry is a small but fast-growing luxury company. We are looking for a talented and dynamic Digital & Social Media creator/coordinator.

18/01/2022

Need to add some pizzazz to your photos and posts? Here are three ways to do just that:

1. Create Collages - Join the fun collage trend by creating posts made up of a collection of photos or videos. Use Instagram's free layout option. Tap your favorite image or video to upload, you'll then be redirected to the Layout app where you can create your collage. It's free and easy!

2. Blend Images - Don't just post one photo, post two. Go the extra mile by creating blended images. We recommend using the Split Pic app for this.

3. Add Text Overlay - Aside from your catchy caption, adding words or quotes to the actual photo with a unique font adds so much more to your post. Give it a try!

17/01/2022

Today, we honor and celebrate the life, legacy and dream of Dr. Martin Luther King, Jr.
 

30/12/2021

We are proud to be Crystal Sponsors of the upcoming KIDSgala White Party to be held Saturday, January 22, 2022. KIDSgala is a foundation created in the memory of Nicole Marie Burton, to provide a gifted celebration to children who have or are battling a life-altering event. KIDSgala is dedicated to hosting events that will individually celebrate each child’s life achievements.

Thank you so much, Shannon Lazovski of the The Lazov Agency for being a Crystal Sponsor for the KIDSgala 7th Annual Fundraiser. We truly appreciate you!
https://kidsgala.org/annual-fundraising-event/

29/12/2021

Are you up-to-date on the latest ecommerce trends? Here are a few trends to familiarize yourself with:
1. Augmented Reality Commerce
2. Livestream Shopping
3. Conversational Commerce
4. Social Commerce

25/12/2021

From our family to yours, Happy Holidays!

29/11/2021

Professionals and Business Owners: Are you social? It's never too late to get in the game when it comes to your social media. Sign up today for our virtual, channel-specific social media sessions. We'll teach you the ins and outs of your favorite platform, teach you how to build your page and help you create and publish winning content. Why let your competitors have all the fun?
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Email us at [email protected] or call 248-266-5508 to sign up for our 3 part Social Media 101 virtual package today! Mention this post for and receive 50% off.