Clever Cardinal
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social media and branding expert helping companies get creative and build a powerful online presence!
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Why Clever Cardinal?
Why Clever Cardinal?
When I decided to take the leap from freelance work to establishing my own company, naturally my first thought was, what will my brand be?
I chose the cardinal for a few reasons, the most important being my father. He was a brilliant business man and exhaustingly enthusiastic, his energy attracting you like a bug to neon. I lost him when I was 21 and immediately after, cardinals became ever present in my life, appearing in front of me on the sidewalk, flying in front of my car and believe it or not, a brilliantly red cardinal even flew into my college apartment. So the name is an homage to him in hopes that he is always looking down on me.
Also, there is a very special place in my heart for my hometown, St. Louis. Despite its rough edges, there is just a raw beauty and vibe there that has always spoken to me. Finally, being the literature nerd that I am, I love the pleasant ring of alliteration, so with that, Clever Cardinal was born. . . .☺️
