31/05/2024
I’ve wanted to launch a cruise line since I was 27 years old. At first, I wanted to create a cruise-line for under 30-year-olds, but I didn’t have the money. Then it became a cruise line for under 50-year-olds, but I still didn’t have the money. When we finally had the money to bring Virgin Voyages to life, we ditched the age limits and just said, ‘no kids.’ The reason I had been so adamant about a launching cruise line was because the industry was just so ripe for disruption. Cruising should be great. You get to sail the seas, wake up in a new destination every day, party hard, and relax even harder. So why had cruising fallen so fast out of fashion? There was so much we could do differently, which became even more obvious after we put pen to paper! Here’s the full story behind Virgin Voyages: https://virg.in/4bxjggR
