H2=Hip Hope, i=International, Nation=A movement of like- Minded People. Hip represents something relevant/cool, Hope represents Christ. We want to highlight people (especially young people). We are bringing the relevant message of Jesus (explicitly and implicitly) into every area of society. So, we intend to raise up a generation of people (especially young people) that will go into the world to
bring a relevant presentation of the gospel into the world
Our Identity & Purpose: We are an international magazine publication that exists to inspire people, especially young people, to discover their talents, develop character, and challenge them to fulfill their God-authored destinies through the written word and visual arts. Our Viewpoint: Urban , Global & Missional viewpoint. Our Subject Matters: Will range from Fashion-Film-Music-Technology-Biblical Worldview-Advice Column- Global Corner-Business Tips-Education-Women-Poetry-Creative Arts-Impacting Interviews-Social Justice -Photography-City Beat-Culture Trends-History. Our Demographic/Audience:15-35 years old, multi-ethnic, global audience(not just north america), urban-suburban, high school, college, artist, Christian & non-Christians
Our Tone: Urban, Sophisticated, Relevant, Non Religious (Non-Preachy Tone ), Humorous, Witty(non-sarcastic) & Missional Tone
Our Application: In every publication we will seek to feature individuals (esp. young people) that are using their talents positively and are full of character. In the same turn we will aspire to inspire young people to use their talents and develop Godly character. It will be a quarterly publication (4 major publications a year) but will also have special edition publications to augment the major publication.
