Anita Popat - Marketing for Introverts

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Anita Popat - Marketing for Introverts Helping introverted business owners build a marketing rhythm that feels comfy, oozes personality & gets clients without changing who you are.

Send me a message to work together.

So I decided to take the plunge and attend Atomicon solo this year (after all the FOMO from seeing everyone there last y...
19/06/2025

So I decided to take the plunge and attend Atomicon solo this year (after all the FOMO from seeing everyone there last year 😅)

In this episode I’m walking you through my top moments from the 3-day conference, from hot choc chats to an epic an amount of peopling.

I'm also sharing what I'd do differently next time to make the most of being in the room.

Listen in to help you decide if attending a huge event like this is right for you.

Head to my bio to listen.

And if it convinces you to go there’s currently 70% off tickets until Friday - also in my bio ☺️

When I’ve spoken to people about coming to Content Bank - I’ve heard “I hate having my photo taken” sooo many times!…but...
16/06/2025

When I’ve spoken to people about coming to Content Bank - I’ve heard “I hate having my photo taken” sooo many times!

…but that’s the whole point of us doing this.

So you can have all your photos, b-roll videos and content pillars done in a few hours so you don’t have to worry about them for a while.

I’m not just saying this.

I’m speaking from first hand experience of having my pics taken by at the space we’re hosting Content Bank.

Matt has a playful but purposeful energy when he works which puts you at ease and Helen (.k.curatedspace) has curated a beautiful studio space that’s versatile enough to create a range of looks to suit your brand.

If you’re not posting pics because you have old photos that no longer look like you, but haven’t taken new ones because “you don’t like taking pictures”

I say this with love - come on - do it for your business.

We’ll be there to cheer you on 🎉

There’s still space to join us this Wednesday morning. DM me CONTENT BANK if you’re in.

14/06/2025

Are your brand images and content strategy giving off “old you” vibes?

If you’re still using a pic (or selfie) from 2020 to represent your business then this one’s for you.

You’ve evolved, your business has evolved - your photos and content need to match that too.

Matt Glover Photography and I are teaming up to host another fun and chilled day to build your content bank at the ever so versatile H.K curated space in Leicester on Wednesday 18th June 9am - 1pm.

You’ll leave with:

📷 A mini shoot and a bank of branded photos from Matt Glover Brand Photographer

🎞️ A bank of short videos (B-roll) to use over here and for Reels.

🗓️ Training on how to create strategic and never-ending content ideas with my P Squared Content Framework.

We have 3 spaces available for ÂŁ395 per person.

Send Matt Glover or myself a DM for more info or to join.

(We keep the group small intentionally so you can get the most out of the day)

I don’t know if it’s the halfway-through-the-year thing, or just the general internet energy, but lately, I’ve heard so ...
05/06/2025

I don’t know if it’s the halfway-through-the-year thing, or just the general internet energy, but lately, I’ve heard so many conversations with people asking:

“Am I doing enough?”
“Should I be further along?”
“Do I need to be on that new platform, doing that thing everyone’s doing?”

And I’d been feeling that low hum of pressure too.

But this past month, I’ve been checking in with myself a lot more.

Asking:
Do I actually want this?
Or am I just doing it because I feel like I should?

Honestly… most of the time, it’s the latter.

So I’ve decided to do things differently.

More play. More spaciousness.
More trust in the way I like to show up.

It’s also why I’m really enjoying recording my podcast episodes to build an evergreen bank of content that feels aligned.

Stuff that doesn’t just say “do more”, but “here’s a gentler, truer way to lead.”

🎧 This week’s episode is called:
“Why Purpose is the secret fuel for Introverts.”

It’s a reminder that you don’t need a big mission or flashy message.

Just something that means something to you - enough to keep you going (especially on the days when it all feels a bit much).

Search for “Quiet Confidence” wherever you listen or head to my bio to listen on Spotify.

If you’re tired of feeling “on” all the time and ready to build your personal brand in a way that truly fits your energy...
28/05/2025

If you’re tired of feeling “on” all the time and ready to build your personal brand in a way that truly fits your energy, this episode is for you.

It’s about creating space to show up as your fullest, most authentic self.

If this episode sparks something for you, I’d love to hear how you’re creating your recharge cushions 😉

__________

P.S. You’re invited to MESSAGE LAB (2nd June 2025)

Think: intimate group of like minded business people, voicenotes, reflections, implementation, lightbulb moments, experimentation, clarity and aha moments to get you to that soul level “yes!! this is it messaging.”
⁠⁠
Listen to the latest podcast episode and get Message Lab info from comments xx

🎙️1 week of the podcast being out on the world and I’m genuinely overwhelmed by the response from everyone who’s listene...
24/05/2025

🎙️1 week of the podcast being out on the world and I’m genuinely overwhelmed by the response from everyone who’s listened, shared with their contacts and taken the time to give me some amazing feedback.

You never know how things like this are going to land.

And it feels quite vulnerable (it did to me anyway) to pour your voice and thoughts into a mic.

I’m pretty comfortable writing, but voicenotes?
No chance.

(A podcast is basically a long voicenote right?!)

So when you get messages telling you they felt like a therapy session / it’s inspired someone to post / they felt seen…my aim of pushing myself a bit out of my comfort zone and helping at least one person is done 🙌🏽

Heartfelt thank you to everyone who’s taken the time to send me a message (and to the other 100 or so who have had a listen 🎉).

You’ve helped make the start of this journey an exciting one 🤗

Now to keep it up every week…

(P.S. You can listen from my bio)

This isn’t about scrapping everything you’re doing. It’s about taking what’s working and making it convert. We’ll bridge...
23/05/2025

This isn’t about scrapping everything you’re doing.

It’s about taking what’s working and making it convert.

We’ll bridge the gap between the content people love and the messaging that gets you hired.

In 10 days, you’ll transform from someone who creates engaging content to someone whose message directly drives business.

You’ll discover:

✨How to turn engagers into buyers.

✨ The invisible gap between “interesting” and “irresistible”.

✨How to shift from audience-building to client-attracting.

✨The language that turns followers into paying clients.

You’ll leave with a message that doesn’t just get attention - it gets you hired.

When your message is right, everything else gets easier.

We start June 2nd.

If you’re tired of creating content that entertains but doesn’t enroll, it’s time to make the shift.

✨ DM me CLIENTS to save your space (8 left)

My podcast is finally LIVE 🎉I'm equal parts nervous, excited, scared, proud, but most of all curious to see what you thi...
21/05/2025

My podcast is finally LIVE 🎉

I'm equal parts nervous, excited, scared, proud, but most of all curious to see what you think.

There are 3 episodes waiting to be binged and I'm starting with the most common mindsetty questions I get asked first.

Have a listen, follow and rate/review👇🏽

Spotify

https://open.spotify.com/show/1kccxzvnumER91qA1mpg7D?si=7251cbd542c243d5

Apple

https://podcasts.apple.com/us/podcast/quiet-confidence/id1815234194

I would love to hear your thoughts - it's been a labour of love!

Weekly episodes will be dropped every Wednesday.

Enjoy 😊

✨Enter Message Lab.A 10-day guided micro-experience for introverted, values-led business owners ready to craft a soul-al...
16/05/2025

✨Enter Message Lab.

A 10-day guided micro-experience for introverted, values-led business owners ready to craft a soul-aligned message that does the talking for you.

Inside, we experiment, refine, and reveal the truth your clients need to hear so the right people come closer.

You’ll walk away with a message that pulls in leads, filters out misfits, and sounds like your favourite version of you.

Because when your message is right, everything else gets easier.

Earlybird ends tonight!

DM EARLYBIRD to join us

You’re showing up.You’re posting.You’re visible.And yet... you still feel like the right clients are missing you.The pro...
14/05/2025

You’re showing up.
You’re posting.
You’re visible.

And yet... you still feel like the right clients are missing you.

The problem isn’t your effort.

It’s that your message isn’t doing the heavy lifting.

When your words don’t match the depth of your work, everything becomes harder:

● Explaining your offer
●Writing content
●Attracting people who are already a yes

Message Lab is a 10-day experience to change that.

For introverted business owners who want to be more seen, more sold without becoming someone they’re not.

Still you.
Sharper message.
More traction.

✨ Earlybird £222 available until Friday.

All the deets in my bio. Join us.

Thrilled to be a speaker at The Confident Visibility Summit hosted by Jane Mucklow - Picture Your Brand .She's put toget...
14/05/2025

Thrilled to be a speaker at The Confident Visibility Summit hosted by Jane Mucklow - Picture Your Brand .

She's put together an amazing line up of introvert-friendly talks, and today is all about Selling.

I'm sharing The C.A.L.M. way to get sales from social media as an introvert, which covers:

1. Why social media is a good lead generation avenue for introverts.

2. How to attract their ideal clients with subtle sales techniques such as connection, leadership and making their move.

3. The no-so secret secret to consistent lead gen.

Sign up here to watch (it's free!):
https://www.pictureyourbrand.co.uk/summit-anita (aff)

12/05/2025

Hubby: What would you like to do for your birthday?

Me: Finally launch my podcast!

👀

Coming soon 🙌🏽

P.S. I’m also extending the Message Lab early bird until Friday to celebrate.

DM me for the details

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