Livewire Media Group

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Livewire Media Group

Welcome to Livewire Media Group LLC! We offer digital media services such as podcast creation and di

We are a Media/Broadcast Production Company based out of Central North Carolina. We specialize in Podcast Production, Live Radio Broadcasts, as well as sports reporting in Central North Carolina and nationally. Livewire Media Group produces such shows as "The Rundown with Desmond Johnson" as well as the national "Bleav in Carolina Panthers" weekly podcast on the Bleav Podcast Network. Livewire Media Group is a founding member of the United Sports Radio Network.

19/08/2022

30/04/2022

26/11/2021

Tune in TONIGHT.

NCHSAA Football Quarterfinals

Fri Nov 26th 2022
7pm Pregame
730pm Kickoff

vs Live on WTOB 980AM/96.7FM

vs
WCOG 1320AM
To***coRoadSportsRadio.com

23/11/2021

Start your holiday weekend with The Classic!

4 Great early season matchups! Tune in starting at 12 noon Weds Nov 24th!

To***coroadsportsradio.com

15/11/2021

It's on.

East Forsyth. Glenn.
Battle for Kvegas Pt 2

NCHSAA 4A 3rd Round

Fri Nov 19th 2022
7pm Pregame
730pm Kickoff

Live on WTOB 980AM/96.7FM
WCOG 1320AM
To***coRoadSportsRadio.com

12/11/2021

NCHSAA STATE PLAYOFFS - FOOTBALL

We got you covered.

Friday 730pm kickoff
Radio: WCOG 1320am and WTOB 980am/96.7fm
Stream: To***coRoadSportsRadio.com

09/11/2021

The Aggies open the 2021-22 season with a matchup vs cross town rival UNCG!

Tues night at 7pm
Radio: WWBG 1470AM
Online: To***coRoadSportsRadio.com

28/10/2021

Game of the Week #2
Fri Oct 29th 2021

vs

7pm pregame show with and

730pm Kickoff

Live on WCOG 1320am and online

20/10/2021

Rivalry Week.

Page. Grimsley. Metro Conference showdown.

We got you covered.

Friday 730pm
Radio: WCOG 1320am
Stream: To***coRoadSportsRadio.com

19/10/2021

Goosebumps.

Glenn. East Forsyth. Central Piedmont Conference on the line.

We got you covered.

Friday 7pm
Radio: WTOB 980am/96.7fm
Stream: To***coRoadSportsRadio.com

13/07/2021

We are your HOME for TRIAD sports!

Were SO excited to bring you the best sports talk and live sports coverage in the Triad. Bar none!

Check us out at tobaccoroadsportsradio.com!

Twitter:
Facebook:
To***co Road Sports Radio
IG:

07/07/2021

Watch the WS Dash play the Hickory Crawdads this week for only $7!

Visit Sportscarolinamonthly.com/winston-salem-dash NOW to grab your tickets! From & !!

03/06/2021

Check out the CPC Conference Baseball Championships on To***co Road Sports Radio June 7-10th!

Mon June 7th - Semifinals
430p - vs

730p -
vs

Tune in Mon June 7th live!
To***coroadsportsradio.com

21/05/2021

Spend your Summer Saturday Mornings with To***co Road Sports Radio!

-The Score with Brett Wiseman
- Franchise Players - Best of the Week
- Live with Brandon Blakney
- The Pit Stop with James Wiseman

Starting at 9am every Saturday!

To***coroadsportsradio.com

05/05/2021

HS Football State Championships - 7pm Thurs & Fri May 6th-7th

Thurs: 3AA
vs

Fri: 4A
vs

Tune in at 7pm on To***coroadsportsradio.com!

22/04/2021

Tune in tonight at 730pm on for the Season 2 Finale of The Nest with head coach !

Live from J Peppers tonight at 730pm!

To***coroadsportsradio.com

19/04/2021

Tune in Friday April 23rd at 730pm as 1 seed Grimsley faces 5 seed Durham Hillside! NCHSAA 4A playoff action!

To***coroadsportsradio.com

15/04/2021

HS Football playoffs- 7p Friday

vs 7pm

vs 730

Coverage starts Friday at 7pm on To***coroadsportsradio.com!

13/04/2021

Tune in tonight LIVE at 730pm for The Nest with Head Coach

Eagles prep for their 1st rd 4A state playoff game Friday vs Grimsley!

To***coroadsportsradio.com!

09/04/2021

HS Football - 7pm Friday

The CPC 4A Conference crown is on the line tonight in the Battle of Kvegas!

vs !!

Tune in tonight at 7pm on To***coroadsportsradio.com!

08/04/2021

HS Football - 7pm Thursday

takes on with a stake in the CPC Conference title on the line

Tune in tonight at 7pm on To***coroadsportsradio.com!

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http://sportscarolinamonthly.com/

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Videos

Tune in TONIGHT. NCHSAA Football Quarterfinals Fri Nov 26th 2022 7pm Pregame 730pm Kickoff @efhs_football vs @HoughFB Live on WTOB 980AM/96.7FM @FBCapitolofNC vs @gldlionfootball WCOG 1320AM TobaccoRoadSportsRadio.com

Start your holiday weekend with The Classic! 4 Great early season matchups! Tune in starting at 12 noon Weds Nov 24th! Tobaccoroadsportsradio.com @RJRAthletics @salembaptistmbb @nghs_basketball @whs_packlife @glenn_hoops @bengalnationGDS @eastforsythmbb @mcmavsbball

It's on. East Forsyth. Glenn. Battle for Kvegas Pt 2 NCHSAA 4A 3rd Round Fri Nov 19th 2022 7pm Pregame 730pm Kickoff Live on WTOB 980AM/96.7FM WCOG 1320AM TobaccoRoadSportsRadio.com

NCHSAA STATE PLAYOFFS - FOOTBALL We got you covered. Friday 730pm kickoff Radio: WCOG 1320am and WTOB 980am/96.7fm Stream: TobaccoRoadSportsRadio.com @efhs_football @GlennFootball14 @akhs_football @myersparkfootball @wtob980 @tobaccoradio

The Aggies open the 2021-22 season with a matchup vs cross town rival UNCG! Tues night at 7pm Radio: WWBG 1470AM Online: TobaccoRoadSportsRadio.com

Game of the Week #2 Fri Oct 29th 2021 @Whirliefootball vs @nghs_football 7pm pregame show with @jp_mundy and @ryanstonesports 730pm Kickoff Live on WCOG 1320am and online @tobaccoradio

Rivalry Week. Page. Grimsley. Metro Conference showdown. We got you covered. Friday 730pm Radio: WCOG 1320am Stream: TobaccoRoadSportsRadio.com

Goosebumps. Glenn. East Forsyth. Central Piedmont Conference on the line. We got you covered. Friday 7pm Radio: WTOB 980am/96.7fm Stream: TobaccoRoadSportsRadio.com @efhs_football @GlennFootball14 @wtob980 @tobaccoradio

We are your HOME for TRIAD sports! Were SO excited to bring you the best sports talk and live sports coverage in the Triad. Bar none! Check us out at tobaccoroadsportsradio.com! Twitter: @tobaccoradio Facebook: Tobacco Road Sports Radio IG: @tobaccoroadsportsradio

Watch the WS Dash play the Hickory Crawdads this week for only $7! Visit Sportscarolinamonthly.com/winston-salem-dash NOW to grab your tickets! From @tobaccoradio & @sportscarolina1!!

Check out the CPC Conference Baseball Championships on Tobacco Road Sports Radio June 7-10th! Mon June 7th - Semifinals 430p - @RRHSAthletics vs @DaviecountyHS 730p - @EastFoAthletics vs @WFTitanAthletics Tune in Mon June 7th live! Tobaccoroadsportsradio.com

Spend your Summer Saturday Mornings with Tobacco Road Sports Radio! -The Score with Brett Wiseman - Franchise Players - Best of the Week - Live with Brandon Blakney - The Pit Stop with James Wiseman Starting at 9am every Saturday! Tobaccoroadsportsradio.com

HS Football State Championships - 7pm Thurs & Fri May 6th-7th Thurs: 3AA @tabor_city vs @cvhsftbl Fri: 4A @grimsleyfb vs @cghsnc Tune in at 7pm on Tobaccoroadsportsradio.com!

Tune in tonight at 730pm on @tobaccoradio for the Season 2 Finale of The Nest with @efhs_football head coach @coachwillert! Live from J Peppers tonight at 730pm! Tobaccoroadsportsradio.com

HS Football playoffs- 7p Friday @glennfootball14 vs @butlerbulldogs 7pm @efhs_football vs @grimsleyfb 730 Coverage starts Friday at 7pm on Tobaccoroadsportsradio.com!

Tune in tonight LIVE at 730pm for The Nest with @EFHS_Football Head Coach @coachwillert Eagles prep for their 1st rd 4A state playoff game Friday vs Grimsley! Tobaccoroadsportsradio.com!

HS Football - 7pm Friday The CPC 4A Conference crown is on the line tonight in the Battle of Kvegas! @efhs_football vs @glennfootball14!! Tune in tonight at 7pm on Tobaccoroadsportsradio.com!

HS Football - 7pm Thursday @WF_Football takes on @daviecountyhs with a stake in the CPC Conference title on the line Tune in tonight at 7pm on Tobaccoroadsportsradio.com!

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Our Story

Welcome to Livewire Media Group LLC!

We’ve come a long way since beginning back in 2017. Originally, Livewire started as a digital marketing service. We specialized in Geo Fencing, Targeted digital ads, email marketing, web design and more. The original company was started by Desmond Johnson and Caleb Falls in April 2017. The company ran successful digital marketing campaigns for multiple clients including North Carolina A & T University Athletics and Big Brothers Big Sisters of Northwest North Carolina.

Fast forward to 2020. Livewire Media Group has been transformed from a one stop digital marketing boutique into a full fledged media production company. Content creation is our number one focus. Whether its successful podcasts, web episodes, radio programming, TV production, audio and video production and more...Livewire Media Group strives to be the top content creator in the business.

Owner Desmond Johnson has previously worked as Creative Director for WSJS Sports Hub Triad, doing everything from producing successful live shows and events, program director and social media director. Johnson previously worked in a variety of roles in Media with Entercom, Hearst Digital, Berkshire Hathaway Media and more. He also oversees the day to day operations of Livewire’s 24/7 sports website, sportscarolinamonthly.com, which was acquired and converted to a digital website in Jan 2016. The site focuses on sports in and around North Carolina, with exclusive coverage of the Carolina Panthers, Charlotte Hornets, NASCAR, Carolina Hurricanes, ACC sports and more.